good to great to greater
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GOOD TO GREAT TO GREATER Is your Game Plan ‘ made of the right stuff ‘ ? - PowerPoint PPT PresentationTRANSCRIPT
GOOD TO GREAT TO GREATER Is your Game Plan ‘ made of the right stuff ‘ ?
Rob Opie Saturday 22 February 2014
A BOOK ABOUT HUMAN GREATNESSand Human Implosion !
BEHIND THE BOOK ?
THE GAME PLAN METHOD Which is sweeping across South Africa with extra ordinary success
Inspiring Lives http://www.thegameplan.co.za
&
Saving lives http://www.igetit.co.za
Launches . 1.3 .14 !
1. REALITY CHECKING
Is your Game Plan ‘ made of the right stuff ‘ ?
2. WHAT DOES GREAT LOOK LIKE ?
What the Great Champions ,know , do and do not do
3 . SHARE SOME CHAMPION TOOLS TO HELP YOU ! It’s about Inspiration , not Motivation
THEN QUESTIONS PLEASE
INSPIRATION. ……NOT MOTIVATION !
‘ Sharing of the Collaborative & Collective WISDOM of the Great Champions ! “
Winning therefore means discovering , defining ,designing ,developing and delivering on a HIGH LEVEL GAME PLAN FOR LIFE “ made of the right stuff ‘
“Winning is like a drug to me” – Heyneke Meyer
“ Why expend years and years at the ‘ School of Hard Knocks ‘ when one can stand on the shoulders of the Great Champions who have gone before and achieved great success and significance in life
….….HUMAN GREATNESS !
The Premise ? THE GAME PLAN METHOD
1. REALITY CHECKING
Is your Game Plan ‘ made of the right stuff ‘ ?
* BRANDING Most valuable Brand in the World ?
* MARKETING Creating , Building & Sustaining long term CONNECTIONS …… being forever helpful
What’s the most valuable brand in the world ?
Individual “ I” Brands and Collective “T ” Brands
IMPORTANCE OF BRANDING !
1. REALITY CHECKING
Is your Game Plan ‘ made of the right stuff ‘ ?
* BRANDING Most valuable Brand in the World ?
OUTER ( Image ) + INNER ( Happiness) = GREATNESS Hard work + Happiness = Greatness !
* MARKETING Creating , Building & Sustaining long term CONNECTIONS …… being forever helpful
THE POWER OF MARKETING FOCUS ON THE CUSTOMER & CONSUMER
Let’s look at what marketing is and should be.
Marketing isn’t sleazy car salesman tactics.Marketing isn’t tricking people into buying.Marketing isn’t unethical.Marketing isn’t intrusive self-promotion
.Marketing is two things: IT ‘ S MEANINGFUL !
(1) creating lasting connections with people through (2) a focus on being relentlessly helpful !
“As a matter of fact, seven of the first ten people responsible for Apple, went to Homestead High School. It was a brand new school. I wouldn’t say it was that much different to any other school. What we had was an incredible electronics teacher. This one was an electronics teacher who influenced both Steve Jobs and I, and many of the other people in the early start of Apple.
– Steve Wozniak
Follow Alec Hogg : http://www.biznews.com Radio on demand via soundcloud.com
2. WHAT DOES GREAT LOOK LIKE ?
What the Great Champions ,know , do and do not do
1. AUTHENTICITY Power of Human Purpose
“a burning desire , a calling , your ONE THING ”
2 . SIMPLICITY
Power of Human Focus
3. SYNCHRONICITY
Power of Human Balance
‘ To create happiness ‘
‘ To make children smile ‘
‘to organize and disseminate the world's information’
‘ to inspire and nurture the human spirit – one person, one cup, one neighborhood at a time’
‘ to elevate Brands to Greatness ’
THE POWER OF HIGHER PURPOSEKNOWING ONE’S
“ ONE THING “ TO THE CUSTOMER & CONSUMER
‘ to give pride and hope to our people ‘
‘ to E-xploit Noble Cause Corruption ! ’ YE YE !
‘ Uniquely empowering People to DO MORE ‘
‘ Richie. You do not just want to become an All Black, you want to be a Great All Black (G.A.B !) Now sign it!’
– John ‘Bigsy’ McLay
……. about G.R.E.A.T Sporting Champions !they Entertain . Educate & Inspire
If we can lift the nation and give pride and hope to our people, then I think we’re doing our job, because our job is not just playing rugby for South Africa, it’s so much more than that ‘ - Jean De Villiers
You are not here to merely make a living. You are here to enable the world to live more amply , with greater vision, with a finer spirit of hope and achievement. You are here to empower and enrich the world, and you impoverish yourself if you forget the errand.’
– Woodrow Wilson
1913-1921
THE POWER OF HIGHER PURPOSE KNOWING ONE’S
“ ONE THING “ TO THE CUSTOMER & CONSUMER
‘ Connecting & Empowering People to DO MORE ‘
In the Theatre of Knowledge ( Media Centre ) , technology is only an enabler !
currently is ......... Enabling and Inspiring Teacher Librarians throughout our Province
should read....... ‘ Connecting & Enabling MEDIA TEACHERS to DO MORE ‘
“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed it is the only thing that ever has. “ Margaret Mead : US Anthropologist 1901-1978
and KwaZulu-Natal Media Teachers’ Association brand story ?
……….a day in the life ……………..
2. WHAT DOES GREAT LOOK LIKE ?
What the Great Champions ,know , do and do not do
1. AUTHENTICITY Power of human Purpose
2. SIMPLICITY
Power of Human Focus Your Big Five ?
3. SYNCHRONICITY
Power of Human Balance Your current goals ?
3 . SHARE SOME CHAMPION TOOLS TO HELP YOU ! It’s about Inspiration , not Motivation
* STARTING A NEW CURVE
“The secret of life is to fall down 7 times & get up 8 times “ Paulo Coelho
YES ! The Champions Game of Life
SUSTAINED SUCCESS + SUSTAINED SIGNIFICANCE = HUMAN GREATNESS
3 . SHARE SOME CHAMPION TOOLS TO HELP YOU ! It’s about Inspiration , not Motivation
* FOCUS ON WHAT IS IMPORTANT
“ The most important thing I’ve learnt in life was to focus my finite energy on what is important in life”
Bill Gates
YES ! Champion’s Table of Life & Health
The GREAT CHAMPIONS TABLE of LIFE & HEALTH
‘ Balance drives Human Greatness . Imbalance drives Human Implosion ! ‘
“Steve Jobs transformed the world BUT died prematurely at age 56 worth 56 Billion !
THE WORLD LOST A GENIUS and an ICON BRAND!
Please do not do half the JOB ! RIGHT STUFF please !
…….an AGM , conference is a reality check
1. REALITY CHECKING
Is your Game Plan ‘ made of the right stuff ‘ ?
2. WHAT DOES GREAT LOOK LIKE ?
What the Great Champions ,know , do and do not do
3 . SHARE SOME CHAMPION TOOLS TO HELP YOU ! It’s about Inspiration , not Motivation
THEN QUESTIONS PLEASE
