The Truth about “Green” Beauty

Dirty Secrets of the Industry Revealed

presented by Stephanie Bruawww.organicology.com

Probable Carcinogens Found in Baby ToiletriesWashington Post 3/13/09

"The fact that we are bathing our kids in products contaminated with carcinogens shows how woefully out of date our cosmetics laws are and how urgently they need to be updated," said Rep. Jan Schakowsky (Ill.). "The science has moved forward; now the FDA needs to catch up and be given the authority to protect the health of Americans."

Can you relate?

That’s YOU… and me too!

University of Pittsburgh Cancer Institute

Center for Environmental Oncology

At least two-thirds of all cancers are thought to have environmental causes. Toxins and carcinogens are carried into the body by air, water, soil, or food in three primary ways. They can be inhaled, ingested, or absorbed through the skin.

http://www.environmentaloncology.org/

ToothpasteMouthwashBody washSoapShampooConditionerBody LotionFace CleanserTonerMoisturizer

Anti-aging LotionShaving GelAfter ShaveColognePerfumeAcne MedicationHairsprayMouse / GelFoundationConcealerPowderBlush EyelinerEye shadowMascaraLip Liner

LipstickLip Gloss

ChapstickSunscreen

Bug SprayBubble BathNail PolishNail Polish RemoverDeodorant

Since the 1950s, more than 11,000 unregulated, untested chemicals have been used to produce concoctions

for our skin.

What’s going ON?

FDA’s Position

“The FDA contains no provision that requires demonstration to FDA of the safety of ingredients of cosmetic products… prior to marketing the product.”

- FDA’s response to the EWG Petition for Safe Cosmetics – September 2005

Since its inception in 1976, the CIR has met an estimated 112 timesand reviewed 1,175 cosmetic ingredients.

Spent an average of one hour and ten minutes deliberating the use, toxicity, and safety of each ingredient reviewed.

What has the CIR been doing?

Who has the real power?

We can “green wash” them into change!

NO chemical reaction

Involves a chemical processe.g. Cocoamide DEA

(coconut)

SafeEdible

Food grade

Truly Natural

Naturally Derived / Synthesised

Natural vs. Naturally Derived

YES: promotes biodiversity enhances soil fertility prevents topsoil erosion protects groundwater conserves energy protects our next generation

How can we tell a truly organic product?

NO: genetic engineering pesticides synthetic fertilisers, antibiotics growth hormones

An ecological and sustainable farm management system

Organic – Back to the Basics

Without a logo an 'organic' claim cannot be substantiated

What is Certified Organic?

1. USDA (95-100%)

1. Australian Certified Organic – ACO (95-100%)

1. European Union / Agriculture Biologique (at least 95%)

1. BIO / Germany (at least 95%)

1. Quality Assurance International – QAI (at least 70%)

From Organic Consumers Association

YES: Minimally processed Naturally extracted

NO: Synthetic processes Synthetic preservatives Animal testing Irradiation

ORGANIC FOOD STANDARDS

Divide the total net weight of the organic ingredients by the total weight (excluding water and salt) of the finished product.

Required at least 95%. Synthetics prohibited.

77.4 (organic) / 80 (organic + natural) = 96.75%

What is a certified organic product?

Water 20%Organic 77.4%Natural 2.6%

What should I avoid?

Label Reading 101

The Dirty Dozen by Campaign for Safe Cosmetics

Chemicals with acronym names: DEA,TEA, PEG-8, PEG compounds, etc.

Chemicals that end in –eth or have –eth in the name: Sodium Laureth Sulfate, Ceteareth

Chemicals with –amine in the name: nitrosamines, MEA, DEA, TEA

Chemicals from petrolatum: petroleum jelly, paraffin, mineral jelly, petroleum wax,

2-nitro-P-phenylenediamine

Chemical preservatives: parabens, benzoic acid, salicylic acid, benzyl alcohol, phenoxyethanol, formic acid

Sunscreen Chemicals: oxybenzone, DMDM Hydantoin, Triethanolamine

Contaminants: 1,4 Dioxane

All Fragrances (contain 100s of chemicals – most notorious are pthalates)

Antibacterial products: Triclosan

Diaper Cream: BHA, Boric Acid/Sodium Borate, Fragrances

WaterDimethicone (silica)

Carbomer 941PEG-50 Almond Glycerides (almond)

Sodium Laureth Sulfate (coconut)Cocoamidopropyl Hydroxysultaine

Triethanolamine (TEA)Methylchloroisothiazolinone

PhenoxyethanolMethyl Paraben (organic preservative)

FD&C Yellow No. 6Fragrance

90-95%

5-8%

1-3%

Components of a Typical Ingredient List

WaterDimethicone (silica)

Carbomer 941PEG-50 Almond Glycerides (almond)

Sodium Laureth Sulfate (coconut)Cocoamidopropyl Hydroxysultaine

Triethanolamine (TEA)Methylchloroisothiazolinone

PhenoxyethanolMethyl Paraben (organic preservative)

FD&C Yellow No. 6Fragrance

Manufacturers report the following on the MSDS

Harmful by skin absorptionEye irritant, Skin irritantCauses TUMORS in lungs and thoraxCauses TUMORS in endocrine systemToxicological properties have NOT been thoroughly investigated.

Severely irritating to body tissuesCorrosive to the eyesReact with nitrosating agents to form nitrosamines, which are Carcinogenic

Composed of 4 known carcinogensFormaldehydeDioxaneEthylene OxideAcetaldehyde

Toxic to kidney and bladderCauses reproductive disorders Serious damage to the eyesCauses brain degeneration

Causes eye stinging and rednessCauses redness and burning of skinToxicological properties have NOT been investigated at all.

Harmful by skin absorptionCorrosion and burns to the eyes and skinPermanent irreversible eye damageNitrosating agent

Companies mislead consumers by listing botanical extracts, or 'aqueous infusions' (which are just weak teas) at the top of the ingredient list.

Hiding the synthetic surfactant ingredients that make up the core of the product further down the list.

The substantial water component of the herbal mixture as organic is incorrectly counted as 'organic', which is prohibited under International Organic Standards. This practice artificially inflates the organic content in order to make a deceptive 70% organic claim.

“Green” Infusions = Green Washing

Common Green Washed Ingredientscocomidopropyl betaine (coconut oil)

olefin sulfonate (coconut oil)

disodium cocoamphodiacetate (coconut oil)

Known Carcinogens

Coal tar

Formaldehyde Sodium hydroxymethylglycinate (Suttocide) Imidazolidinyl urea (Germall 115) Diazolidinyl urea (Germall II) Quaternium-15 2-bromo-2-nitropropane-1,3-diol (Bronopol) DMDM Hydantoin (Glydant)

Lead acetate

Selenium sulfide

Dibutyl phthalate

Remember Bill Nye, the Science Guy??Remember Bill Nye, the Science Guy??

“20 years ago, 2 times the amount of formaldehyde was needed to embalm the body… we already have so much from contamination.” Excerpt from the TV show Stuff Happens by Bill Nye :: Bathroom Episode

5 Practical Ways to Start

Add 1 Organic Item

Purse Tip: Download the Shopper’s Guide to Pesticides from EWG

http://www.foodnews.org

Get Dirty!

Purse Tip: Keep Sunscreen, Mosquito Spray, Blemish Gel in your purse for all outdoor events. Organic, chemical-free is best.

Find 1 DIY Recipe

Purse Tip: Trade antibacterial gels for a spritz of BioPure

Empower Children

Purse Tip: Certified Organic Lip Balm is a must for little girls!

Organic Make-over

Purse Tip: A hydrating mist is fabulous for a quick rejuvenating spritz.

The Bottom Line

Less is more.

Awareness is vital. The life of a product starts before we purchase and lives long after we use it.

Guarantee is imperative. “Free from” claims do not equate to safe.

Prioritize informed consumerism.

Check out local seminars hosted by Organicology at www.organicology.com/seminars.

Indulge your friends with an Organic FacialAsk me how!

www.organicology.com