Ambassador G WALLACE HOPEAdvisor to UAE Government on Green and Liquidity

Founding Director - Queen of Green FZE

IT for Government 2011IT for Government 2011IT for Government 2011IT for Government 20114th and 5th October 4th and 5th October 4th and 5th October 4th and 5th October

Dubai, UAEDubai, UAEDubai, UAEDubai, UAE• Green Leadership for the Middle East• Waste in the Middle East• What is Green IT? An overview• Understand the definition of 'Green IT'• Understand the overall need for an organization to adopt a Green IT StrategyIT Strategy

• Understand the main goals and objectives of Green IT• Cost benefits• Operational Green IT• Reputation and Culture• Roles and Responsibilities• Monitoring and measurement• New apps empower preventative Green IT• E-gov and M-apps = Empowerment

Green Leadership for Middle EastGreen Leadership for Middle EastGreen Leadership for Middle EastGreen Leadership for Middle East

Real waste in MENA

MENA• 100 million unemployed youth – waste of investment in education, skills and talent

UAEUAE• No 1 Water Security – 1600% more consumption• No 2 Food Security – 3 weeks supply• No 3 Energy Security – self consumption of 30% when this can earn export dollars

Carbon Emissions for MENACarbon Emissions for MENACarbon Emissions for MENACarbon Emissions for MENA

Carbon Emissions by MENA residentsCarbon Emissions by MENA residentsCarbon Emissions by MENA residentsCarbon Emissions by MENA residents

Water UsageWater UsageWater UsageWater Usage

What is Green IT? An overviewWhat is Green IT? An overviewWhat is Green IT? An overviewWhat is Green IT? An overview

An IT Company or Dept operated with waste reduction, conservation, environment and sustainability BUILT into the everyday design, practices and processes to joyfully balanceto joyfully balancenature, technology, business and economy.

Understand the definition of 'Green IT'Understand the definition of 'Green IT'Understand the definition of 'Green IT'Understand the definition of 'Green IT'

• Critical conservation, waste management, energy conservation, environment, sustainability and profitability of a company or Dept.

• Clients and customers care and ask about your • Clients and customers care and ask about your Green policies and if you put them into practice. Too many pretty brochures and not enough action.

• Invisible costs and inefficiencies create the most waste and consume the most costs.

Understand the overall need for an Understand the overall need for an Understand the overall need for an Understand the overall need for an organization to adopt a Green IT organization to adopt a Green IT organization to adopt a Green IT organization to adopt a Green IT

StrategyStrategyStrategyStrategy

• Conserve natural resources - water, energy, trees etc• Reduce waste - water, lighting, heating, air con, costs• Prevent pollution - CO2, emissions, chemicals• Recycle - effective recycling of water, materials and waste• Recycle - effective recycling of water, materials and waste• Improve - environment, O2, beauty, bottom line

Cost benefitsCost benefitsCost benefitsCost benefits

Cost benefits can be obtained by:• Converting the building from an energy consumer to an energy generator• Devising a Step by Step plan that • Devising a Step by Step plan that employees own and have fun implementing• Mass collaboration on each step• Publish real-time results of behaviour change• Share the cost saving benefits e.g. savings from light bulbs re-invested in fresh juices available for employees that improve their Vitamin and Mineral intake

Cumulative effects of a systems Cumulative effects of a systems Cumulative effects of a systems Cumulative effects of a systems approachapproachapproachapproach

Recycling your ComputersRecycling your ComputersRecycling your ComputersRecycling your Computers

The importance of Recycling your Computers:Computers and other electronic items make up around 2% of all of the materials in today's landfills. We know that recycling monitors and computers is important, as the landfills are not getting any smaller. These items contain lead and toxic metals that can cause serious damage to the lead and toxic metals that can cause serious damage to the environment, particularly if they end up in the water supply.

Development of the information and communication technologies (ICT) in the Arab region reduces demand on transport and thus reducing GHG emissions.

Reputation and CultureReputation and CultureReputation and CultureReputation and Culture

Embracing a social media program to share each step with employees, clients, customers, contractors and suppliers has a ripple effect and unleashes green creativity that can be applied to the whole Global Supply applied to the whole Global Supply Chain.

A Green IT culture stimulates the heart chakra and provides a happier, healthier workplace, internal and external

relationships. When you put the environment and human assets at the center of your Green IT policy flow improves, solutions are more creative and the business more vibrant.

Roles and ResponsibilitiesRoles and ResponsibilitiesRoles and ResponsibilitiesRoles and Responsibilities

Board of Directors setting the policy and practicing it themselves.

Management actively encouraging employee collaboration.collaboration.

Employees focused on what they can improveStakeholders invited to share improvements and their experiences.

Monitoring and measurementMonitoring and measurementMonitoring and measurementMonitoring and measurement

Monitoring existing bills, conservation and reduction in real time.

Measurement of ‘before’ and ‘after’ displayed in charts and images.charts and images.

Knowledge transferred and shared with stakeholders and the world to demonstrate what is possible.

Empowering 200,000 unemployed Empowering 200,000 unemployed Empowering 200,000 unemployed Empowering 200,000 unemployed women in KSA with green ITwomen in KSA with green ITwomen in KSA with green ITwomen in KSA with green IT

EEEE----Gov and MGov and MGov and MGov and M----apps = Empowermentapps = Empowermentapps = Empowermentapps = Empowerment

HRH King Al Saud wanted a program to empower 200,000 unemployed women as part of the Social Fund for KSA

Queen of Green developed ‘business in a box’ – a micro-Queen of Green developed ‘business in a box’ – a micro-enterprise selected from their phone, delivered to their home with m-video, m-payments and m-banking to provide a real-time, paperless system with zero environmental impact

Scale and speed – all women can access the knowledge transfer, systems, payments and support from their mobile phone.

Queen of Green FZE

SAIF, Sharjah, UAEEmail: hope@hope.gsPhone: +971 552 396 818Phone: +971 552 396 818