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ZAXY DOLL AD

1Q10 Results

May 13, 2010

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Disclaimer

This presentation contains statements that can represent expectations about

future events or results, These statements are based on certain suppositions

and analyses made by the company in accordance with its experience, with

the economic environment and market conditions, and expected future

developments, many of which are beyond the company’s control, Important

factors could lead to significant differences between real results and the

statements on expectations about future events or results, including the

company’s business strategy, Brazilian and international economic conditions,

technology, financial strategy, developments in the footwear industry,

conditions of the financial market, and uncertainty on the company’s future

results from operations, plans, objectives, expectations and intentions –

among other factors, In view of these aspects, the company’s results could

differ significantly from those indicated or implicit in any statements of

expectations about future events or results,

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Agenda

Highlights

Footwear sector

Strategy

Results

Guidance

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Highlights

Grendene is one of the world´s largest producers of footwear

Production capacity: 200 million pairs/year

Average production: 500,000 pairs/day

Employees: 30,000

New products in 2009: 632

World presence: more than 90 countries

Brands with strong personality

Innovation in product, distribution and media

Listed on São Paulo´s Novo Mercado; free float 25.1%

Solid capital structure, strong cash flow

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Footwear sector

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Brazil’s Footwear Sector

Profile

8,094 producers in 2009

325,000 direct employees

Production: 814 million pairs in 2009* (816 million pairs in 2008)

World´s 3rd largest producer

Apparent consumption, Brazilian domestic market: 717 million pairs, and 3.8 pairs per capita, in 2009 (2008: 689 million pairs, 3.6 pairs per capita/year).

Exports: In 2009: 126 million pairs, to more than 140 countries (23.7% less than in 2008).Sources: IEMI, RAIS, Abicalçados, Secex. (*) April, 2010: estimate by IEMI (Industrial Studies and Marketing Institute).

The industry itself is not much more than 100 years old – companies are typically small and labor-intensive, with no entry barriers.

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9.806

2.012 816 676 563

3.014

-

2.000

4.000

6.000

8.000

10.000

12.000

Países

2008

China India Brazil Vietnam Indonesia Others

Footwear sector

The 5 principal countries produce: 13,873 million

pairs = 82% of total world production of16,887 million pairs,

Source: IEMI / World Shoe Review 2009 / ABICALÇADOS

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The footwear sector in BrazilMillion pairs 2005 2006 2007 2008 2009*

Production 877 830 808 816 814

Imports 17 19 29 39 30

Exports 190 180 177 166 127

Apparent consumption 704 669 660 689 717

Per capita consumption 3.84 3.61 3.52 3.64 3.75

Consumption – 2007 Total Per capita

USA 2,393 7,94

United Kindgom 451 7,42

Italy 387 6,65

France 417 6,55

Japan 707 5,55

* Production estimated by IEMI – April, 2010Source: IEMI / SECEX / Abicalçados

Source: Satra 2008 / Abicalçados / U.S.Census Bureau

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Grendene vs, Brazilian footwear sector

Brazilian production

CAGR (2009/2001): 3.7%

610 642

897 916877830808 816814

0100

200300400500

600700800

9001000

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Grendene has grown faster than the Brazilianfootwear industry,

Source: IEMI / Abicalçados* Production estimated by IEMI – April/2010

Grendene

CAGR (2009/2001): 7.4%

94

116 121

145130 132

146 146

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Exports: Grendene vs, Brazil

Grendene´s exports were 42.9% of total Brazilianfootwear exports in 1Q10, (38.6% in 1Q09)

Source: SECEX / ABICALÇADOS

Grendene

CAGR¨(2001-09): 15.7%

Var. (1Q09-1Q10): 34.8%

15 16

27 29 2832

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48 48

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Brazilian exports

CAGR (2001-09): (3.7%)

Var. (1Q09-1Q10): 21.2%

171164

189212

190180177

166

127

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Strategy

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Strategy: Break paradigms

Less labor-intensive

More capital-intensive

Higher entry barriers

Highly marketing-intensive

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Our expertise of more than 30 years,producing innovative footwear andgenerating desired brands, shows thesuccess of our vision of the market, ourstrategy and our business model – and ourcapacity to create value for stockholders.

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Value proposition

Brands

Products Marketing Management

Constant creationof products

Innovative design

Manufacturingtechnology

Few products in large scale

Aggresive marketing

Licenses withcelebrities

Segmentation

Investment in media / events

Strong relationshipwith trade

Scale gains, scope gains

Profitability Continuous

improvement Financial solidity Sustainable

growth

Value for stakeholders

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Results (in IFRS)

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Main financial and economic indicators

R$ million 1Q09 1Q10Change , 1Q09-

1Q10Net sales revenue 305.8 374.5 22.5%

Net income 64.3 46.9 (27.0%)

Margins % 1Q09 1Q10Change 1Q09-

1Q10, bpGross 37.6% 30.7% (690 bp)

EBIT 11.8% 6.9% (490 bp)

EBITDA 13.9% 8.7% (520 bp)

Net 21.0% 12.5% (850 bp)

Share 1Q09 1Q10

Profit per share R$ 0.21 0.16

Share price (31/03) R$ 3.87 9.10

Book value per share R$ 4.61 4.92

Market cap (R$ ‘000) 1,160,000 2,736,000

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Gross sales revenue (IFRS)

(R$ million)

371.5

456.6

1Q09 1Q10

132.1126.6

1Q09 1Q10

Gross sales revenue Gross sales revenue

DomesticGross sales revenue

Exports

239.3

330.0

1Q09 1Q10

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Sales volume1Q09 1Q10

54.2%

45.8%

Domestic market Exports

54.3%

45.7%

Domestic market Exports

Gross sales revenue

64.4%

35.6%

Domestic market Exports

1Q09 1Q10

72.3%

27.7%

Domestic market Exports

Market (%)

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Results (IFRS)

(R$ million)

114.9 115.0

1Q09 1Q10

269.4

348.3

1Q09 1Q10

Gross profit EBIT Cost of sales +

Operating expenses

36.2

25.8

1Q09 1Q10

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Results (IFRS)

(R$ million)

42.6

32.7

1Q09 1Q10

64.3

46.9

1Q09 1Q10

EBITDA Financial result

(without clients

discounts)

Net income

35.0

23.2

1Q09 1Q10

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Margins (IFRS)

(%)

13.9%

8.7%

1Q09 1Q10

EBITDA margin

11.8%

6.9%

1Q09 1Q10

EBIT margin

21.0%

12.5%

1Q09 1Q10

Net margin

37.6%

30.7%

1Q09 1Q10

Gross margin

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Sales volume

(Million pairs)

34.4

46.4

1Q09 1Q10

15.7

21.2

1Q09 1Q10

Sales volume Sales volume

DomesticSales volume

Exports

18.6

25.2

1Q09 1Q10

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Operational result (IFRS)

(R$ ‘000)

1Q09 % V 1Q10 %V %H Marginal %V

Domestic market 239,329 78.3% 330,046 88.1% 37.9% 90.717 132.1%

Exports 132,133 43,2% 126,585 33.8% (4.2%) (5,548) (8.1%)

Gross sales revenue 371,462 121.5% 456,631 121.9% 22.9% 85,169 124.0%

Sales deduction (65,660) (21.5%) (82,146) (21.9%) 25.1% (16,486) (24.0%)

Net sales revenue 305,802 100.0% 374,485 100.0% 22.5% 68,683 100.0%

Cost of sales (190,898) (62.4%) (259,458) (69.3%) 35.9% (68.560) (99.8%)

Gross profit 114,904 37.6% 115.027 30.7% 0.1% 123 0.2%

Operating income (expenses)

Selling expenses (66,079) (21.6%) (75,990) (20.3%) 15.0% (9.911) (14.4%)

General and administrative expenses (12.308) (4.0%) (12.941) (3.5%) 5.1% (633) (0.9%)

Management fees (281) (0.1%) (281) 0.1% 0.0% 0 0.0%

Other operating income 594 0.2% 838 0.2% 41.1% 244 0.4%

Other operating expenses (387) (0.1%) (476) (0.1%) 23.0% (89) (0.1%)

Operating result before financial

revenue (expenses)36,443 11.9% 26,177 7.0% (28.2%) (10,266) (14.9%)

EBIT 36,236 11.8% 25,815 6.9% (28.8%) (10,421) (15.2%)

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Net cash, dividends & Capex

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Net cash, debt and cash and cashequivalents

(182.2) (224.0) (130.6) (104.3)

520.6 575.8 663.8 755.9

860.1794.4799.8

702.8

(400.0)

(200.0)

0.0

200.0

400.0

600.0

800.0

1,000.0

31/12/07 31/12/08 31/12/09 31/03/10

Debt Net Cash Cash and cash equivalents

Strong cash flow

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Dividends

R$ 0,3991 R$ 0,3633 R$ 0,3667

R$ 0,16

R$ 0,0750

R$ 0,91R$ 0,80

R$ 0,87

5,8%

46,0% 45,5%40,4%

48,0%

3,3%

4,9% 6,7%

R$ 0,00

R$ 0,25

R$ 0,50

R$ 0,75

R$ 1,00

2007 2008 2009 1Q10

0,0%

12,5%

25,0%

37,5%

50,0%

62,5%

Dividend per share (R$) Profit per share (R$)

Dividend yield (%) Payout (%)

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Low need for CAPEX(R$ million)

19,9

24,2

35,4

4,6

8,3

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15

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30

35

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2007 2008 2009 1Q09 1Q10

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Outlook

• Galeria Melissa (the brand´s concept store): In the next two years Grendene will openGaleria Melissa in New York, Paris and Tokyo;

• Expansion of the production capacity of ourplants.

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Guidance

Targets for 2009 - 2013

Gross revenue – CAGR: 8% - 12% over thenext 5 years.

Net profit – CAGR: 12% - 15% over thenext 5 years.

Advertising expenses: average: 8% - 10%of net revenue over this period.

To reach these targets, we will seek to grow more intensely in the external market,expecting that the Real/US$ exchange rate will vary approximately in line with thedifference of inflation between the two countries (Brazil and the US), taking as areference point the average R$/US$ exchange rate in the first quarter of 2009. Weemphasize that this expectation for the change in the exchange rate is for the long term(a period between five and 10 years), and not for the coming quarter.

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Thank You!

Further information:

Internet: http://ri.grendene.com.br

Email: dri@grendene.com.br

(Press Release, Annual Report, Fact-Sheet, Financial Statements)

Francisco SchmittInvestor Relations Officer

dri@grendene.com.br(5554) 2109.9000