WELCOME TO

OUR PRESENTATION

SESSION

Group Members Are……

Name ID No

Abida Sultana Keya. 08093101206

Nusrat Nueri Islam 08093101223

Shuvendra Nath Biswas 08093101201

Business PlanOn

Smocking ZoneStudy On: NAS Zone...

Company Overview & SummeryNAS Smoking Zone

Type Partnership

Situated Dhaka Commerce College Road, Mirpur, Dhaka.

Founders Abida Sultana keya Nusrat Nueri Islam Shuvendra Nath Biswas

Headquarter Dhaka Commerce College Road, Mirpur, Dhaka.

Services • Decorated and Classy place for smoking• Pool and Carom playing facilities• Facility of throughing dj party

Revenue 3028400 TK (2012)

Operating Cost 2131400 TK (2012)

Net Income 731425 TK (2012)

Assets 1234925 TK (2012)

Owners Equity 1234925 TK (2012)

Website www.nas.smokingzone.com

Income Statement:Particular

2012 2013 2014

Net Sales 3,028,400 3119252

3,179,820

(Less) Expenses:Fixed Operating Cost

Zone Rent (5000*12) 60,000 60,000 60,000

Owners Remuneration 360000 360,000 360000

Employee 264000 264,000 264000

Zone and Equipment maintenance 6,000 6,000 6,000

Variable Operating Cost

Utilities (Electric & WASAs Bill) 1500*12 18,000 18,000 18,000

Ticket Printing 6,000 6,000 6,000

Drinks Purchase 900000 900,000 900000

Zone and Equipment maintenance8000

8,0008000

Advertising Cost 10000 10,000 10000

Legal Cost 2000 2,000 2000

Cigarette Purchase 482,400 482,400 482,400

Other Expenses & Services 15,000 15,000 15,000

Total Operating Cost 2,131,400 2,131,400 2,131,400

2012 2013 2014Depreciation (10%)

Repairs, Remodeling and Decoration of Zone 15000 13,500 12150

Zone Equipment 15000 13,500 12150

Computer 4000 3,600 3240

Furniture (Chair & Benches) 1500 1,350 750

Safety Tools (Oxygen Slender) 1000 900 810

Total Depreciation 36500 32,850 29100

Total Operating Costs for1 year

2,167,900 2,164,250 2,160,500

Net Profit before taxes860,500

955,0021,019,320

Taxes (Corporate Tax 15%) 129,075 143,250.30 152,898

Net Profit after taxes

731,425

811,752

866,422

Income Statement (Cont.):

Balance Sheet:

Particular2012 2013 2014

Assets:

Security deposits (Advance for workshop rent) 100,000

100000 100000Legal & Licenses fees

7,000

Repairs, Remodeling and Decoration of Zone 135000

121,500 109,350Zone Equipment 135000

121,500 109,350Computer 36,000

32,400 29,160Utilities (Electric and WASA Line) 10,000

10000 10000Furniture (Chair & Benches) 13,500

12,150 10,935Safety Tools (Oxygen Slender) 9,000

8,100 7,290Other cost and services 8,000

8000 8000Cash in hand

781425 861752 916422

Total Assets1234925

1275402 1300507

Particular2012 2013 2014

Owners Equity:

Owners Equity500000

46000 430000

A/P3500

3650 4085

Net Profit731425

811752 866422

Total Owners Equity 1234925 1275402 1300507

Owners Equity:

Owners Equity500000

46000 430000

A/P3500

3650 4085

Net Profit731425

811752 866422

Balance Sheet (Cont.):

Open smoking facilities. Billiard playing facility. Ceram playing facility. Dj party throwing facilities & Tea and Coffee service.

Service List:

Market Strategy:

Product Strategy:

NAS smoking zone will provide unique service to its target customers which core benefit is to fulfill the expectation of chain smoker and provide them a different taste.

NAS smocking zone will serve its products to the smockers with a new taste at a reasonable price and will take initiatives to make its products highly available in the market to hold its customers for creating brand value.

competitors

Main competitors are different clubs, Tea stalls .

Market Segmentation

Our target market is young smokers

Service Pricing:

Entry Fee: 10TK

Pool Playing: 20 TK (Per Board)

Carom Playing: 10 TK (Per Board)

Tea: 5 TK

Coffee: 10 TK

Soft Drinks: Market Price

Energy Drink: Market Price

DJ Party: 15,000TK(One night:7.00pm to 12.00am)

SWOT Analysis:

Strengths:

Growing Smokers

The Place

Unique Idea

Customers’ need

Weakness:

Customers’ Perceptions

Opportunities:

Extraordinary Facilities

Party Facility

No timing bound after one entry

No zone is available in nearest area

Threats:

Rising price of cigarettes and drinks

Future and Existing Plan:We want to expand our business not to quit and we will take all necessary steps to do this. If needed, then we will invest more money after 3or 5 years of our business. Because it is not just a business to us; it’s a dream of young people three.

There is a problem we always face that smokers are causing to the non smokers. So, our present or existing plan is to solve this problem along with to fulfill the need of smokers by establishing NAS.

What batter solution could you offer in this growing

smokers world...???