gudrun sj d n celebrates womenÕs day all year round · 2018. 1. 25. · goals, realise their...
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Stoc
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1976 FOR FURTHER INFORMATION, PLEASE CONTACT:
Company information Gudrun Sjödén: Monica Ekervik Hedman + 46 8 50 528 064, [email protected]
PRESS AGENT: VARG PR – Rachel Cornick, [email protected] 0207 242 0042
PRESS RELEASE MARCH 8
GUDRUN SJÖDÉN CELEBRATES WOMEN’S DAY ALL YEAR ROUNDFor Gudrun Sjödén, INTERNATIONAL WOMEN’S DAY on 8 March is an important event. For four decades, she has reached segments disregarded by the fashion industry, designing clothes for women who dare to stand out from the crowd. For her many fans, the colourful, patterned and comfortable clothes symbolise the ultimate in freedom and artistic expression. This year, Gudrun Sjödén has specially designed a tunic named “Michelle” to tie in with International Women’s Day on 8 March.
“International Women’s Day championswomen’s opportunities, equality and rights worldwide. For us, this has always been an important day. After all, our customers are socially aware women who care. Our vision is “More colour-ful women in the world” by which we mean that women should pursue their goals, realise their dreams and express their personality. We want to inspire and encourage women to achieve and be colourful. I want to make a difference, which is why International Women’s Day is important for us to observe,” says Gudrun Sjödén, CEO and Head Designer.
8 March – TIE-IN EVENTS AT GUDRUN SJÖDÉNGET ALL THE DETAILS AT gudrun.sjoden.com
• Specially designed “Michelle” tunic in eco-cotton – 50 kr from the proceeds of each sale will benefit 3 different charities.
• A series of colourful women in different countries tell us why International Women’s Day is important to them.
• A longer interview with Gudrun Sjödén on her role models by John Bark.
• Activities in all 20 stores on seven markets – workshops, fashion shows, mingling events and fun happenings...
Gudrun Sjödén opened her first store in the heart of Stockholm, Sweden in 1976. The collections featuring her own unique patterns and bright colours, all in nature’s own materials, were soon a success. Today, Gudrun Sjödén has some 450 employees worldwide, customers in 52 countries through her webshop and catalogue and 20 stores in Europe and New York. Gudrun Sjödén has received many accolades as a designer and entrepreneur, and has been the no. 1 Swedish fashion label export for several years.