guerilla marketing: helping sme outsmart bigger rivals in global business arena by swati nagpal

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YES! This is how it is. DELIBERATELY.

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YES! This is how it is.

DELIBERATELY.

Guerilla MarketingHelping SME Outsmart Bigger Rivals in

Global Business Arena

Swati Nagpal

WH

AT IS

GU

ER

ILLA M

AR

KETIN

G?

Three Steps to Fame

Think Different

Create Value

Catch The Eye

TH

E G

AM

E-C

HA

NG

ER

S snapdeal.com

TH

E G

AM

E-

CH

AN

GER

S

BIG BAZAAR

TH

E G

AM

E-

CH

AN

GER

S

SMART CAR

TH

E G

AM

E-

CH

AN

GER

S

naukri.com

TH

E G

AM

E-

CH

AN

GER

S

PUMA

Lessons to LearnTarget a narrow market segment.

No need of TV commercials spotlight /megabrand tie-ins.

A differentiated image can help. 

Rules of the Game

• Presence

• Activity

• Energy

• Networks

• Smart

For more branding solutions, reach us at:

Email: [email protected]: +91 8510090509

+91 9654673011Web: www.winwithweb.in