hallu - japanese fashion brand pitch may 2015
TRANSCRIPT
HALLU JAPANESE FASHION BRAND
May 2015 - CEO Daisuke Ishii
Q: HAVE YOU BOUGHT AMERICAN FASHION BRAND
BEFORE?? >> YES!
Q: HAVE YOU BUOUGHT JAPANESE FASHION BRAND
BEFORE?? >> NO!
THIS IS A BIG OPPORTUNITY!
PROBLEM: MARKET DOES NOT EXIST!
WE’RE CREATIVE T-SHIRTS BRAND!
VALUE: 1.ACCESSIBLE PRICE 2.CREATIVITY 3.MADE IN U.S.A.
PROBLEM: JAPANESE FASHION IS
SUPER EXPENSIVE!!
$100 $140
C.D.G.BATHING APE
EXAMPLE: BATHING APE T-SHIRTS = $100
Factory $13
Distributor +$70
Wholesale +$26
Customer $100
WE SHOULD CHANGE THIS!
WE SELL T-SHIRT AT $25 75% CHEAPER
Factory $13
Brand +$12
Customer $25
MARGIN IS $12 TRANSPARENCY IS IMPORTANT
VALUE: 1.ACCESSIBLE PRICE 2.CREATIVITY 3.MADE IN U.S.A.
POO GEISHA
CREATIVE!SO CUTE!
INSTAGRAM CREATIVE PICS
VALUE: 1.ACCESSIBLE PRICE 2.CREATIVITY 3.MADE IN U.S.A.
MADE IN U.S.A
DESIGN
T-SHIRT
CHEAPER THAN IMPORT FROM
JAPAN
TRACTION
KIDROBOT SAN FRANCISCO NOW SELLING HALLU!
SKATEBOARDERS IN SF LOVE HALLU!
WE ARE IN ACCELERATOR “ONE TRACTION”
May June July
Bootcamp Bootcamp Seed Round $$$$$
PLEASE VISIT WWW.HALLU.CO
THANK YOU!!