1

Hankyoreh, an impartial eye through which to see the world clearly

2001. 3 Reported on the series entitled ‘Media Companies as a Power’

2002. 4 Reported on the series entitled ‘Giving Life to the Cheonggye Stream’

2003. 1 Established the ‘Korea-Vietnam Peace Park’ at Phu Yen Province, Vietnam

2003. 8 Established Cine21 Co.

2005. 6 Established Hankyoreh Language and Literacy Institute

2006. 1 Established Hankyoreh Publishing Co.

2007. 2 Founded Hankyoreh Economic Research Institute

2005. 11 Hosted the first Hankyoreh-Busan International Symposium

2005. 5 Published a textbook entitled ‘History for the Future’ (textbook on the modern history of three East Asian countries) co-written by authors from South Korea, China and Japan

2007. 10 Established Cine21i Co. for film distribution

2008. 7 Hosted the ‘MAGNUM KOREA’ exhibition

2008. 8 Established Hankyoreh Education Co. for education

2009. 4 Started to publish <Le Monde diplomatique> korean edition

2010. 12 Held international symposium ‘ASIA Future Forum’

2009. 5 Launched the ‘HaniTV’ webcast

2009. 5 Established Hankyoreh Silver Service Co. for the elderly

2010. 5 Launched a monthly magazine <Economy Insight> covering international economic issues

2006. 1 Adopted a new font using free tetragons instead of the traditional square for each character tile

1987. 9 Established preparatory committee for the new newspaper

1987. 12 Established Hankyoreh Media Group

1988. 5 Published the first issue of <The Hankyoreh>

1989. 4 Rhee Yueng-hui, editorial advisor, was arrested as a result of <The Hankyoreh>’s plan to travel to North Korea for the purpose of reporting, the first attempt by any journalist since Korea’s division into North Korea and South Korea

1996. 10 Adopted green as a background color for the flag

1995. 4 Published the first issue of <Cine21>, a weekly film magazine

1995. 7 Established the newspaper’s website (www.hani.co.kr)

1998. 11 Hosted the first Isang Yun Unification Music Festival at Pyongyang

1999. 12 Established Hankyoreh Plus Inc.

1988. 5 Created the front page flag (logo) for <The Hankyoreh> by using typeset from the Oryunhaengsildo published in 1797 during the Joseon dynasty

1995. 5 Eliminated the background picture from the front page flag

1994. 3 Published the first issue of <Hankyoreh21>, a weekly newsmagazine

1994. 5 Reported on the allegations of misuse of authority related to Kim Hyun-chul, son of then-president Kim Young-sam 1997. 6 Founded Hankyoreh Foundation

for Reunification and Culture

1991. 12 Moved into the newly-constructed office located in Seoul’s Gongdeok neighborhood

1996. 6 Established the ‘Hankyoreh Literary Award’

1997. 3~12 Initiated a campaign to provide assistance to North Korean people who had suffered from famine

HANKYOREH 2 | 33

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 20141987 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000

HISTORY

Innovation

Hankyoreh Media Group was born of the public’s aspiration for democracy following June 1987 Democratic Uprising.Reporters fired from the Dong-A Ilbo and Chosun Ilbo newspapers in 1975 during the authoritarian period began the process of establishing a new newspaper from the ground up. On October 30, 1987, 3,342 conscientious citizens held a convention of initiators to announce the establishment of <The Hankyoreh> within and outside of South Korea. Following the convention, 70 thousand citizens committed to providing funding for the new newspaper. Finally on May 15, 1988, <The Hankyoreh>, the first newspaper to be funded solely by individual citizen shareholders, sent its first issue to the printing press.

Created by the Public with High Aspirations

• Instituted the journalism code of ethics centered around guaranteeing the readers’ right of direct reply and the refusal to accept bribes

• Introduced lateral written layout with the exclusive use of Hangeul, a first for Korean newspapers

• Adopted the computer typesetting system(CTS) for publishing, a first for Korean newspapers

• Instituted direct elections for chief positions including president and editor-in-chief

• Introduced the public editor system for examining the contents of the newspaper from the viewpoint of readers

• Enacted the standing rule for news coverage for impartial and accurate reporting

• Adopted the Hankyorh font using free tetragons and adopted its free distribution

HANKYOREH 4 | 55

Today

Although the institutes conducting surveys over the credibility of newspapers and those taking the survey may differ, the results are always the same: “The public has given the top credibility ranking to <The Hankyoreh>.”<The Hankyoreh>, however, is still not satisfied with these results. Newspapers representative of each nation include <The New York Times>, <Le Monde>, <Guardian> and <Asahi>.<The Hankyoreh> is seeking to become the representative newspaper of South Korea in order to join the ranks of world renowned newspapers.

Unswerving Credibility from the Public

Selected as the top newspaper by university students

<The Hankyoreh> was selected as the best newspaper and came in first for credibility rankings and preference in a survey conducted by the University News Network, a weekly newspaper. (October, 2010)

Recipient of an achievement award from the Korean Language Society

<The Hankyoreh> received an achievement award in recognition of its contributions to promoting the prominence of Hangeul, the Korean Alphabet. (September, 2008)

The Hankyoreh’s exemplary Design

<The Hankyoreh> was designated a newspaper with an outstanding design by the Korea Design Foundation for introducing the lateral written layout in newspapers for the first time in South Korea. (January, 2009)

Recipient of a Media Award for credibility

<The Hankyoreh> was selected as the recipient of the first Media Award for credibility by the Media for Innovation. (January, 2008)

HANKYOREH 6 | 77

HANKYOREH 8 | 99

<The Hankyoreh> readers are not an audience who read a finalized newspaper. They are the leaders who make the paper together and form a dynamic consensus.Any person may add to the newspaper’s contents through the online blog and opinion page in newspaper. <The Hankyoreh> readers can share and listen to the opinions of numerous other readers and Hankyoreh reporters. They can also utilize <The Hankyoreh> as a venue for communication.Recently, the scope of reader participation has expanded to advertising. From voicing political issues to communicating messages of love and birthday congratulatory remarks, to requesting reinforcement of human rights of entertainers, it is possible to find different voices through the advertisements funded by readers as leaders.The readers of <The Hankyoreh> are the leaders of <The Hankyoreh> and our society.

The Hankyoreh makes Readers as Leaders

Trends

HANKYOREH 10 |11

Hankyoreh Media Group is committed to deliver high-quality journalism in various ways for user’s convenience. The website of <The Hankyoreh> provides the latest news more in-depth and it extends its coverage through mobile phones and tablet PCs. Since its launch in 2009, HaniTV(www.hanitv.com) is valued for its informative and entertaining video content. Hankyoreh Media Group is developing innovative news products to combine Internet-Broadcasting-Mobile-Webcast services and plans to continue to pioneer new media platforms.Now you can take <The Hankyoreh> at home, in the office, on the train or while you are walking. Experience our distinguished news service.

Delivering high-quality journalism to readerswhenever and on whatever platform you prefer

Future

HANKYOREH 12 |13

The youth survey conducted by the Korea Press Foundation indicated that the youth placed <The Hankyoreh> first when asked to select ‘The newspaper that I will subscribe to when I become an adult.’ I congratulate Hankyoreh Media Group for publishing a booklet that details the newspaper’s

history of pursuing democracy, unification, and the spirit of the age.

Hankyoreh Media Group is unprecedented in that citizens including businesspeople and laborers alike own one hundred percent stock in the company. <The Hankoyreh> has fulfilled its duties as a media outlet through impartial news coverage. <The Hankyoreh> has also helped to create the foundation upon which our society along with corporations, can move the nation forward through diverse free thought, criticism and raising important questions.

As a result of these efforts, <The Hankyoreh> has solidified its standing as a newspaper with an impartial view. <The Hankyoreh> has consistently placed first or second in rankings on credibility, preference and influence from experts and those with leading opinions as well as ordinary readers. Notably, the youth survey conducted by the Korea Press Foundation in October, 2008 indicated that the youth placed <The Hankyoreh> first when asked to select ‘The newspaper that I will subscribe to when I will become an adult.’ This survey is proof of <The Hankyoreh>’s role and responsibility for the future of our society.

My hope is that <The Hankyoreh> will become a great newspaper and will do its best to be deserving of its role and responsibility. I hope that <The Hankyoreh> will continue to move forward without losing sight of its original resolution.

Chairman of the Korea Chamber of Commerce & Industry, Chairman of CJ Group Sohn Kyung-shik

The Hankyoreh:First choice forOpinion Leaders

Youth survey, I will subscribe to this newspaper when I become an adult Korea Press Foundation, October, 2008

The Hankyoreh A B C

22.5%

12.5% 11.8%

6.6%

17.8% 19.1%

10.5% 10.4%

The Hankyoreh A B C

Favorite newspaper Chosun Ilbo, March, 2003

16.0%19.1%

6.8%

10.4%

The Hankyoreh A B C

Newspaper with the best of editorial and column stance Chosun Ilbo, March, 2009

HANKYOREH 14 | 15

Most trusted daily newspaper, by 1000 experts from various fields Sisa Journal, August, 2010

26.7%

11.1%

7.1% 7.0%

The Hankyoreh A B C

Most trusted daily newspaper, by 2000 university students Daily University News Network, October, 2010

32.4%

7.7% 8.4%5.6%

The Hankyoreh A B C

16.6%

6.0%

Most trusted media source, by 300 journalists The Journalist Association of Korea, August, 2010

The Hankyoreh A B C

<The Hankyoreh> has observed consumer market trends and provided an outside perspective through conducting consumer surveys including ‘hot items’ twice per year for a number of years. <The Hankyoreh>, which founded in 1988, has maintained a perspective set apart from other

daily newspapers through engaging in deep analysis and insight going beyond the simple provision of information amid rapidly changing media and sociopolitical circumstances.

In an age in which a deluge of information is delivered each day through cable television, Internet portal sites, blogs and mobile news, it is becoming increasingly difficult to maintain the standard of using carefully-evaluated information, well-balanced news and a credible perspective. In the midst of the overflow of media information, <The Hankyoreh> has continued to maintain a leading role in our society to help cope with these rapid changes by fostering critical insight to the public and forming principled opinions.

When we analyze the current market situation that changes every moment and the trends of consumers, objectivity and accuracy are crucial values to maintain. <The Hankyoreh> has observed consumer market trends and provided an outside perspective through conducting consumer surveys including ‘hot items’ twice per year for a number of years through partnerships with our company. The continuous effort by <The Hankyoreh> to deliver accurate information and insight based on objective data to the readers is the reason why <The Hankyoreh> has continued to receive steadfast support and credibility from readers over a long period of time.

Just as <The Hankyoreh> has walked through until today, I hope that <The Hankyoreh> will maintain its position as a sentry who listens closely to the public with a cool viewpoint and warm communication on into the future.

Managing Director of the Nielsen Company Korea & Japan Cindy/ Shin Eun-hee

The Hankyoreh: Most Credible Newspaper

HANKYOREH 16 |

<The Hankyoreh> is and will continue to share the hope and pain of our society as it has until now. As a reader of <The Hankyoreh> and a citizen dreaming of a beautiful society, I will send my support wherever <The Hankyoreh> goes.The founding of <The Hankyoreh> in 1988 was a moving occasion for the time.

During the time in which the public had wished for one thing, achieving a healthy democracy, <The Hankyoreh> was the only newspaper that channeled that type of energy from the public. The Korean people discovered issues they had previously learned about only through books or discussions before that time were now in this newspaper. Only through the establishment of <The Hankyoreh> can we the Korean people make politics a way of life. We can also make life a part of politics in that <The Hankyoreh> has maintained the commitment to report from the perspective of the downtrodden whose voices are not heard in society.

We can see this clearly when we look back on ‘The Sharing Flower’ campaign (2009 to 2010). How inspiring were those efforts? Through those efforts, <The Hankyoreh> strove to give courage and hope to those in need such as children supporting their households, elderly people living alone, people with disabilities and poor families. <The Hankyoreh>’s humanitarian attitude is not confined to the country’s borders, as the company has continuously launched campaigns to help the people of North Korea and refugees all over the world.

<The Hankyoreh> is and will continue to share the hope and pain of our society as it has until now. As a reader of <The Hankyoreh> and a citizen dreaming of a beautiful society, I will send my support wherever <The Hankyoreh> goes.

Film Director Park Chan-wook

Hankyoreh Media Group: A company taking Soical Responsibility to the Next Level

Social Contributions

1997. 3~12 Initiated a campaign to help North Koreans who suffered from famine

1999.10~2000.9 Initiated a campaign to help Vietnamese victims of Korean soldiers during the Vietnam War

2000. 3.1 Initiated a campaign to restore the Han River entitled ‘Restoration of the Sweetfish at Tancheon Stream’

2000. 12.18 Initiated an environmental campaign for the World Cup entitled ‘Get Back the Blue Sky’

2003. 1.21 Established the ‘Korea-Vietnam Peace Park’ at Phu Yen Province, Vietnam

2003. 4~5 Initiated a campaign to help children of Iraq entitled ‘Sending Medical Supplies to the Children of Iraq’

2004. 4~5 Initiated a campaign to help North Koreans who suffered as a result of the Ryongcheon Station explosion accident

2004. 5~12 Initiated a campaign of sharing

2004. 11 Initiated a campaign of children’s human rights

2005. 8~2006. 4 Initiated a campaign to send trees to North Korea

2006. 6 Initiated a campaign to provide workbooks to children in Pyungyang

2008. 11 Initiated a campaign to present custom-made shoes to people with disabilities

2009. 1~12 Initiated a campaign to increase donations entitled ‘The Sharing Flower’

2010. 2~12Initiated a second campaign to increase donations entitled ‘Love Together, Hope Together’

2010. 11~12Launched a Joint Campaign by the Hankyoreh-The Center for Freedom of Information and Transparent Society

17

Peaceful Coexistence

Hankyoreh has pursued peace and reunification between North Korea and South Korea. Hankyoreh also has aimed to promote coexistence and prosperity among the world as a whole and with Asia.

1987 Rhee Yueng-hui, editorial advisor, was arrested after planning to visit North Korea to report over the divided countries

1997 Founded The Hankyoreh Foundation for Reunification and Culture

1997 Received the 3rd Press Award for Reunification for the campaign to help North Korean people who suffered from the famine

2003 Established the ‘Korea-Vietnam Peace Park’ at Phu Yen Province, Vietnam

2003 Initiated the campaign to help children of Iraq entitled ‘Sending Medical Supplies to the Children of Iraq’

2005 Published a textbook entitled History for the Future (textbook on the modern history of three East Asian countries) co-written by authors from South Korea, China and Japan

2007 The Hankyoreh Foundation for reunification and culture set up a notepad factory in Pyungyang, North Korea to provide notebook to children

Love of Hangeul

<The Hankyoreh> introduced the lateral written layout with the exclusive use of Hangeul, a first for Korean newspapers. <The Hankyoreh> also strives to promote beautiful Korean oral and written speeches.

1988 Introduced lateral written layout with the exclusive use of Hangeul, a first for Korean newspapers

2005 Adopted The Hankyoreh font using free tetragons and adopted its free distribution

2005 Established Hankyoreh Language and Literacy Institute

2009 <The Hankyoreh> was designated a newspaper with an outstanding design by the Korea Design Foundation

2009 Recipient of the 13th Dongsung Academic Award from the Dongsung Academic Foundation

A Company in Support of Enriching Culture

Hankyoreh Media Group delivers information with depth through various media platforms, and enriches our society to promote meaningful culture activities.

1994 Published the first issue of <Hankyoreh21>, a weekly newsmagazine

1995 Opened the Hankyoreh Culture Center.

1995 Published the first issue of <Cine21>, a weekly film magazine

1996 Established ‘Hankyoreh Literary Award’

1998 Hosted the first Isang Yun Unification Music Festival at Pyongyang

2006 Established Hankyoreh Publishing Co.

2008 Established Hankyoreh Education Co.

2008 Hosted the exhibition ‘MAGNUM KOREA’ and published a photobook in the U.S. under the same title

2009 Launched ‘Hani TV’ webcast

2009 Hosted the Sara Moon photo exhibition

2010 Held an exhibition, ‘Realism in Asia’

Reporting Undaunted by Pressure from Powerful Bodies

<The Hankyoreh> has taken the lead in creating a transparent and open society by reporting on illegalities and corruption regardless of retribution and undaunted by pressure from powerful bodies.

1997 The 7th Press Award for Democracy for the report on the misuse of authority related to Kim Hyun-chul, son then-president Kim Young-sam.

1999 Received the 21st Award for Best Journalist of Korea for the report on allegations of lobbying through expensive clothing

2001 Received the 5th Samsung Journalism Award for the report on expedient loans from Hanbit Bank

2004 Received the 8th Samsung Journalism Award for the report on the case concerning police officers and prosecutors who regularly accepted bribes from the owners of an adult entertainment center.

2005 Received the 8th Amnesty Media Award presented by Amnesty International Korea for the report on the case in which foreign laborers were poisoned by normal hexane

2007 Received the 29th Award for Best Journalist of Korea for the report on the case in which a female prison inmate committed suicide as a result of sexual harassment in prison

2010 Awarded the 13th Amnesty International MEDIA AWARDS for the report of ‘The truth of leukemia in Samsung Semiconductor’

Respecting the Readers

<The Hankyoreh> makes decisions through placing the readers in a central position. <The Hankyoreh> has strived to protect the rights of the readers through open-minded communication.

The journalism code of ethics Stipulates the social role of journalists

The standing rule for news coverageRules governing fair and accurate report

The public editorThe outside editor who criticizes <The Hankyoreh> in line with readers’ viewpoints.

The reason why? A section of <The Hankyoreh> for a debate by citizens.

Hantoma The leading agora for online debate

A Symbiotic Relationship

Hankyoreh loves the community and nature. A life shared with others is the dream of Hankyoreh.

2001 Established the ‘Hankyoreh Chorokmaeul’, an organic food retail chain

2002 Annual campaign for the restoration of the Cheonggye Stream entitled ‘Giving Life to the Cheonggye Stream’

2007 Received the 11th Samsung Journalism Award for the report ‘Living in a Poor Hillside Village for a Month’

2007 Established Hankyoreh Economic Research Institute : Introducing a social contribution model for cooperation

2008 Established Community Development Center : Introducing a plan for balanced development in local economies

2009 Initiated the campaign for increasing donations entitled ‘The Sharing Flower’ to assist those who suffered from the economic crisis

2010 Initiated a second campaign for increasing donations entitled ‘Love Together, Hope Together’

2010 The weekly magazine Hankyoreh 21 was awarded the 20th Special Awards of Journalism for Democracy for their coverage of labor rights.

HANKYOREH 18 |19

Hankyoreh has often been associated with the term ‘for the first time’: A newspaper being independent from powerful corporate and governmental bodies, introducing a lateral written layout with the exclusive use of Hangeul, introducing a new computer typesetting system(CTS), establishing and adhering to a journalism code of ethics, reporting to decrease confrontation between North Korea and South Korea, direct election of the president, direct election of the editor-in-chief, labor participation in management, introducing the senior reporter system, enacting the standing rule for news coverage for impartial and accurate reporting, and the list goes on...Needless to say, there have been trials and errors, but Hankyoreh will not stop. This is because Hankyoreh without challenges is no longer Hankyoreh.

The History of Hankyoreh has been marked with Unceasing Challenges for Over 20 Years. BRAND IDENTITY

BRAND POWER<The Hankyoreh> is not merely one among many newspapers. <The Hankyoreh> stands apart. According to a number of surveys about company image, <The Hankyoreh> has been designated a ‘new and valuable newspaper’ and ‘newspaper with a viewpoint leaders enjoy reading’.

Brand image

newness

value carefulness

kindnesspossibility for development

80

70

60

50

40

30

20

10

0

Evaluations of the image of a major daily newspaper 2006. 5. Korea Research

Readers of <The Hankyoreh> readers of A readers of B readers of C

Readers most frequently associate <The Hankyoreh> with newness, value, possibility for development, kindness, and carefulness.

Readership by age

under 20

20s

30s

40s

50s

Readership by occupation

White-collar

Blue-collar

Homemaker

student

Readership by education�

student

high school

or below

college graduate

or above

Readership by household income scale : 10 thousand Won

under 200

200~300

300~500

over than 500

HANKYOREH 20 | 21

13.5%

68.3%

31.7%

32.6%

7.6%

8.4%

61.2%

29.6%

8.4%

37.7%

14.3%

2.2%

30.1%

13.5%

41.0%

4.8%

37.6%

48.8%

The readers of <The Hankyoreh> consist mainly of experts in their 30s and 40s with high levels of education, from high income brackets who are opinion leaders of our society.

Hankook Research, January, 2011

Profile of readers

Readership by gender�

male

female

Do you frequently notice advertisements in newspapers and magazines?

120

99

97

93

Do you like advertisements?

120

99

89

99

Are you interested in internet advertisement?

152

94

91

108

High rates of <The Hankyoreh> readers pay attention advertisements in addition to articles. They also tend to actively seek information.Scale : index shows the relative attitudes when 100 is the average, September, 2009. Korea Research

Readers also pay attention to advertisement<The Hankyoreh> readers are quick to adopt to new products and technology.

Scale : index shows the relative attitudes when 100 is the average, September, 2009. Korea Research

Characteristics of Readers

Do you often commenton your favorite blog?

147

91

92

100

Fancy buying new products?

122

100

90

111

Are youwilling to take challenge in life?

The Hankyoreh

A

B

C

The Hankyoreh

A

B

C

The Hankyoreh

A

B

C

The Hankyoreh

A

B

C

The Hankyoreh

A

B

C

The Hankyoreh

A

B

C

123

100

104

96

HANKYOREH 22 | 23

HANKYOREH 24 | 25

MEDIA

A Window to See the World Through Fair and In-depth Articles

Le Monde diplomatique

MED

IAIN

STITU

TEFA

MILY

SO

CIA

L BU

SIN

ESS

<Hankyoreh21> established in March 1994, enjoys top recognition as a weekly newsmagazine. Since the publication of the first issue, a number of stories have been covered including ‘the Crown Prince Gate’ and ‘Samsung Republic’, which disclosed the corruption of political power and conglomerates. We can proudly say that <Hankyoreh21> is a leading news magazine producing jouralism that shines a light upon injustice and corruption.Since its first issue, <Hankyoreh21> has helped to reinforce the voices of minority groups, such as the LGBTQ community, children, women and migrant workers. <Hankyoreh21>’s coverage includes conscientious objectors and mass killings of Vietnamese civilians by Korean soldiers, the magazine has always been a leader in covering issues of social controversy. <Hankyoreh21> will continue to cover important issues containing the spirits of an era.

1994. 3 Published the first issue of <Hankyoreh21>

1996. 6~1997. 5 Launched a campaign to assist former ‘comfort women’ forced into sexual slavery during the Japanese colonial period

1999. 9~2003. 1 Reported on the mass killings of Vietnamese civilians by Korean soldiers during the Vietnam War and launched campaign to help Vietnamese victims

2001. 2 Investigative reporting on conscientious objectors

2005. 5 Campaigned to provide assistance to residents in Utoro, Japan who had been forced to move to Japan during the period of colonization

2005. 11 Received the Press Award for Democracy presented by the National Union of Media Workers

2007. 12 Received a Letter of Commendation from the National Human Right Commission of Korea

2008. 12 Received the Amnesty Media Award for publishing the series of Human Rights

2009. 3 Campaign entitled “Beautiful Companion to Change the World” with a number of civic organizations

Every historical transition period needs a new paradigm. Many of the other media outlets around the world speak only from the point of view of capitalism, but <Le Monde diplomatique> gives a critique of capitalism.<Le Monde diplomatique>, the sister magazine of <Le Monde>, a famous French daily, publishes 240 million copies per month in 26 languages in 73 countries around world. The writing staff has also made a profound contribution to the magazine. Staff members have included Jacques Derrida, Alain Touraine, Pierre Bourdieu, Noam Chomsky, Antonio Negri and Eric Hobsbawm.The Hankyoreh Media Group publishes <Le Monde diplomatique> Korean edition. The translated version of <Le Monde diplomatique> is based on the French magazine, but it also strives to surpass the limitations of progressive media in South Korea. <Le Monde diplomatique>’s Korean edition is able to provide a unique view, avoiding an idea monopoly. <Le Monde diplomatique> has also been increasing its influence in South Korea due to strong support from readers.

1954. 5 Published as a supplement of <Le Monde>

1973 Formed an independent editorial staff separate from <Le Monde>

1994 Became independent from <Le Monde> Co. as a branch company

1996 Launched an initiative to establish the Association for the Taxation of Financial Transactions for the Aid of Citizens (ATTAC)

1999 Published an English edition of <Le Monde diplomatique> with a partnership with the Guardian Weekly

2008. 10 Published the Korean edition of <Le Monde diplomatique>

2009. 4 Forged a partnership with Hankyoreh Media Group

as of 2011 Published in 28 languages in 73 countries

<Economy Insight> launched in May 2010 and is a monthly magazine to provide deep discussion and broad vision about global economy in collaboration with many progressive presses in Europe and emerging media in Asia.<Economy Insight> provides a differentiated perspective on European and Asian economic affairs, in contrast to prevalent U.S. perspectives, through a partnership with <Der Spigel> and <Die Zeit> in Germany, <Alternatives Economiques> in France, and <Century Weekly> in China.Furthermore, the magazine also provides both deep and sharp analysis about global economy through a network of 30 economic experts and 10 fellow economic research institutes. <Economy Insight> is a new brand of a global economy magazine that furthers the analysis through the wide range of sources and broad network.

2010.5 Published the first issue

as of 2011 Increasing its partnership to the 15 of the world’s leading magazines

<Cine21>, established in 1995, is the first film weekly in South Korea. <Cine21>, which has created a new market and been printing 100,000 copies per week, has become the leader of film magazines in South Korea. Through these achievements, Hankyoreh Media Group spinned off Cine 21 Co. in 2003 to expand the magazine’s role. <Cine21> has also contributed to the development of the Korean film industry and has been an avenue for youth to voice their frustration and inspirations through film in spite of the excess numbers of other film magazines. <Cine 21> remains its leading position.Furthermore, Cine21 Co. has managed film portal websites and published books about the film industry based on the articles and networking power of the magazine. The film portal can provide differentiated information to subscribers about film based on the database that has been accumulated for more than ten years.From the weekly film magazine to Cine21i Co., a new avenue for film downloading, <Cine21> has moved toward comprehensive entertainment media.

1995. 4.24 Published the first issue of <Cine21>

2003. 8.1 Established Cine21 Co.

2006. 5.30 Launched the webzine entitled <Magazine t> to cover TV entertainment

2007. 2.26 Published the first issue of <Poptoon>, a comics magazine

2007. 10.15 Established Cine21i Co.

2008. 1.1 Published <Skylife> magazine

Our Pride to Brighten the World

Hankyoreh21

Monthly Magazine for a Global Economy

Economy Insight

Comprehensive Entertainment Media

Cine21

INSTITUTEM

EDIA

INS

TITUTE

FAM

ILYS

OC

IAL B

US

INES

S

Hankyoreh Language and Literacy Institute

Hankyoreh Language and Literacy Institute aims to enrich Hangeul, the Korean alphabet, and introduce Hangeul’s excellence to the world. The Institute has taken the lead in sharing Hangeul’s simple and accurate form in a number of ways including holding symposiums.

Hankyoreh Peace Research Institute

Hankyoreh Peace Research Institute, an affiliate of Hankyoreh Foundation for Reunification and Culture, has published research about peace in Northeast Asia and reunification on the Korean peninsula. With this in mind, Hankyoreh Peace Research Institute has hosted the Busan International Symposium, an annual international symposium, and Academy for Inter-Korean Economic Cooperation.

Hankyoreh Economic Research Institute

Hankyoreh Economic Research Institute’s (HERI) hope is for an environment to take root in South Korea in which the economy exists to sustain the people and corporate management takes responsibility in society. In order to see that hope realized, HERI has been providing information through research, education and consulting.

Media R&D Center

What is the future of print newspapers?Media R&D Center is place in which short and long-term visions and comprehensive media strategies for Hankyoreh Media Group are created to surpass the limits of printed media and to advance the company into a comprehensive media group. The center is currently preparing for future success in all sectors of the media including print newspapers, the Internet, broadcast, business, and advertising.

Director ofMedia R&D Center

Ham Seok-jin

Director of the Hankyoreh Peace Research Institute

Kang Tae-ho

Director of HERI

Lee Won-jae

HANKYOREH 28 | 29

MED

IAIN

STITU

TEFA

MILY

SO

CIA

L BU

SIN

ESS

FAMILYHankyoreh Education Co.

Hankyoreh Education Co.’s roots are in Hankyoreh Education and Culture Center. Hankyoreh Education Co. refuses to adhere to lackluster teaching styles that focus on commercialized education and uninspired university lessons. Instead, Hankyoreh Education Co. is seeking to provide a more foundational education for citizens containing the dreams and aspirations of this era by taking a step forward for progress.

Hankyoreh Foundation for Reunification and Culture

Hankyoreh Foundation for Reunification and Culture is an unprecedented organization that was established through donations from 32 thousand citizens. The foundation was established in 1997 and has been engaged in a number of activities to promote peaceful unification on the Korean peninsula.

Hankyoreh Silver Service Co.

Hankyoreh Silver Service Co., established in May 2009, has provided in-house visitation services for the elderly based on Long-Term Care Insurance for the elderly. Hankyoreh Silver Service Co. strives to adhere to social values such as sharing by providing home care services including visitation service, an online shopping mall for healthcare supplies, and education to help foster recovery.

Cine21 Co.

Cine21 Co. is an entertainment media company established in August 2003. Cine21 Co. has contributed the development of the film industry in South Korea by publishing the weekly film magazine <Cine21>, publishing books and running portal websites about film. Cine21 Co. also has advanced to become a comprehensive entertainment media company through a number of activities including the establishment of the affiliate Cine21i Co., which makes digital film files available for online distribution through download.

Cine21i Co.

Cine21i Co. was launched to help revive the Korean film industry, which has suffered revenue losses as a result of illegal downloads. Cine21i Co. was established as an affiliate of Cine21 Co. to promote a secondary publication rights market, and has grown to become the most influential online film distribution company in South Korea.

Hankyoreh Publishing Co.

Hankyoreh Publishing Co. has played a bridge role for connecting academics with the public by publishing books in fields such as literature, humanities, academic essays and children books.Most publishing companies affiliated with media outlets tend to focus on commercial publications, but Hankyoreh Publishing Co. has broadened points with the public through humanities and social science-related publications.

HANKYOREH 30 |3131

MED

IAIN

STITU

TEFA

MILY

SO

CIA

L BU

SIN

ESS

SOCIAL BUSINESSHankyoreh is not an organization in mere pursuit of profits. It does not seek to deceive readers by artificial promotion. From the photo exhibition MAGNUM KOREA with the world-renowned photographers group MAGNUM, to ‘Hankyoreh Citizen Forum’ providing a place of communication for citizens, Hankyoreh has introduced a new cultural field by taking culture and art one step further in South Korea.

Hankyoreh Marathon

Hankyoreh Marathon, which held its 5th race on April 17, 2011 at World Cup Park in Seoul, is a huge marathon event in South Korea that draws more than 5 thousand participants every year.

2011 I Musici Concert in Korea

The Hankyoreh will host a concert by I Musici, Italy’s chamber orchestra, in South Korea on June 16 at Seoul Arts Center and on June 17, 2011 at Goyang Aram Nuri Arts Center.

The Student Club Festival in Seoul

The festival is an event that has been put on by Hankyoreh Media Group and the Seoul Metropolitan Office of Education since 1998. The festival is held every November and is an event in which students radiate the excitement of youth.

Popular Consumer Products

A panel of judges consisting of university professors and marketing experts as well as Hankyoreh Media Group members selects popular products that receive positive reviews from consumers based on data collected twice per year in June and December.

Hankyoreh : At the Center of the Photography World.

Hankyoreh has received attention as a result of various exhibitions and workshops since the first MAGNUM KOREA exhibition with the world-renowned photographers group MAGNUM in 2008.

Photo Exhibition Entitled MAGNUM KOREA

The number of those in attendance at the MAGNUM KOREA exhibition surpassed 100 thousand, a first for any photo exhibition in Korea. The final number of attendees surpassed 200 thousand.

Jul. 4. - Aug. 24, 2008 : Seoul Arts CenterOct. 21 - Dec. 14, 2008 : Daejeon Museum of ArtJan. 22 - Mar. 29, 2009 : Gwangju Culture & Art Center

Dec. 11, 2009 - Feb. 15, 2010 : Special Exhibition Hall of Daegu MBC

Karsh 100: Faces of our time

Yousuf Karsh is world-renowned photographer from Canada. Karsh’s exhibition provided the opportunity to see the faces of famous individuals throughout recent history including Winston Churchill, the former prime minister of United Kingdom and Audrey Hepburn, U.S. actress.

Mar. 4 - May 8, 2009 : Seoul Arts CenterMarch 26 - May 22, 2011 Sejong Center for the Performing Arts

Sarah Moon: Coincidences

The photo exhibition displayed works by Sarah Moon of France, the world renowned female fashion photographer. Moon is known for dreamlike image conveying both beauty and mystery.

Sep. 25 - Nov. 29, 2009 : Seoul Arts Center

The Hani Photo Workshop

The project made by domestic media company for the first time to raising expert photographer. From the lesson on theory of photo to the evaluation and award by the photo workshop, this program has provided the opportunity to be an expert photographer by systematic education.

Hankyoreh Advertisement Award

Hankyoreh Advertisement Award, which had been held since 1997, gives awards to a recipient selected by a panel of university professors and advertising specialists. The recipient is chosen among those who have submitted their advertisements. The participation of 60 thousand netizens has also added the fairness of the selection process.

Haninuri(haninuri.co.kr), a premium site for readers

The Haninuri represents “the place for <The Hankyoreh> readers to experience unlimited exploration.” The Haninuri provides an array of benefits to readers in education, culture and the arts. It is possible to engage in self-education and enjoy exploring with your family through the Haninuri.

Asia Future Forum

The Asia Future Forum is a forum for the discussion of the role of Asia in finding a balance between the prosperity and sustainability of the world. Leaders in various fields gather to discuss Asia’s potential to lead changes in the world regarding policy, economy and society. The leaders also try to provide a vision of a win-win strategy. The forum is held in November every year.

The dream comes true if we share it together

It is my pleasure to introduce myself. My name is Yang Sang-woo, President & CEO of Hankyoreh Media Group.<The Hankyoreh> is a newspaper that was born from the national desire of freedom

of the press, democracy, reunification and human rights in South Korea. In 1988, when the military dictatorship suffocated the press, the Korean people desperately sought an

independent media that could tell the truth. <The Hankyoreh> was born through the collective efforts of 67,300 citizen shareholders from high school students who saved their pocket money to elderly citizens providing a few wrinkled bills from their pockets.Ever since its founding, <The Hankyoreh> has prided itself in taking the right path for a media group while overcoming the oppression of political power and conciliation of capital power. <The Hankyoreh> has never stopped monitoring power through reports undaunted by pressure and has given warm attention toward the disenfranchised in our society. As the result, Korean society and citizens have considered <The Hankyoreh> the most reliable media source.We are currently in the midst of a ‘Media Big-Bang’ in which various new media appear and the walls between old media have been collapsed. We have heard many times mention of a crisis for newspapers. However, newspapers still maintain the responsibility of quick verification and accurate analysis amid the flood of information. Now <The Hankyoreh> will start a new move to make a new wave. <The Hankyoreh> will spread high quality media contents far and wide through various new media platforms.In 1988, <The Hankyoreh> responded to the demands of the time by publishing its first issue. Now, more than 20 years later, <The Hankyoreh> will respond again to the demands of these times. In Korean Society with deepened polarization with citizens driven to boundless competition, the Hankyoreh’s task is very important. <The Hankyoreh> will advance toward a just and equitable world based on the spirit of peace and solidarity. <The Hankyoreh> will continue to strive to help create a society in which the common citizen can take ownership in that society.

President & CEO of Hankyoreh Media Group Yang Sang-woo

President’sMessage

116-25 Gongdukdong Mapogu Seoul, Korea #121-750 Tel. 1566-9595