hndicrfts....no use

7/30/2019 Hndicrfts....No Use

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May 2010 41

Specialises in fashion,costume and ethnic jewelleryand beads

Virander NegiIsabelle Boutique InternationalL-119, Laxmi Nagar

Delhi 110092

Tel: +91-11-22545732

Fax: +91-11-22427901

E-mail: [email protected]

Fashion is a state of the mind.So, what is fashion to someonemay not mean much to another.There is no set prescription to a

fashion and since there are so many variables,fashion becomes that much more interesting andchallenging to create as well. It is all aboutcreativity but one has to understand the subtlevariations in different parts of the world. Forexample, the colour and size of the beads thatJapanese like is entirely different from those

preferred by Spanish or Portuguese.There is intense competition from other Asian

countries in this field who offer cheaperalternatives. As regards handcrafted items areconcerned, India still remains supreme and Indianjewellery is handcrafted. And for this, there is noalternative yet. Virender Negi mentions thisbecause Isabelle Boutique International stillexports handcrafted shawls, scarves and stoles andthere is competition in this segment. On the otherhand, competition brings out the companys best.

BY INCORPORATING

ETHNIC STYLES IN

FASHION JEWELLERY

WE GIVE A NEW

DIMENSION TO

FASHION AND IT IS

BECOMING POPULAR

Indian handicrafts rule the world

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May2010 43

DELHI HAS BEENCENTRE FOR

JEWELLERY

MANUFACTURE

SINCE THE

MUGHAL PERIOD

AND STILL

RETAINS THAT

ATTRACTION

Specialises only infashion jewellery usingbeads, horn / boneand ceramics

L K MishraJanki ExportsN-102, Arya Apartment

Sector 15

Rohini

New Delhi 110085

Tel: +91-11-27322183/84

Fax: +91-11-27322185


Value for money jewellery

There is no standard prescriptionfor fashion jewellery and what isin fashion this year may not be sonext year. Though we keep an eye

on expected fashion trends, we use all kinds ofmaterial to craft our jewellery that ranges frombeads, bone, ceramic, and glass but rarely use goldor silver except perhaps in strings specifically ondemand. The fact is that fashion jewellery usesmaterial that is not high-priced but within theaffordable range of buyers.

The company has its own design team butaccepts suggestions from its buyers regardingmaterials and colours to be used. These buyers evenforecast the next seasons fashion trends. Inaddition, L K Mishra travels abroad frequently toget the feel of fashion jewellery and that helps a lot.Since most of the raw materials are available withina radius of 200km acquiring them at short noticedoes not cause hindrance or delay in the company'sproduction schedules. The main market is mostly inWestern Europe.



4/20

44 May 2010

A SPECIALIST

PRODUCER OF

EXCLUSIVE AND

EXQUISITE

SHAWLS SINCE

1979,

AHUJASONS IS

INTERNATIONALLY

WELL-KNOWN FOR

ITS COLOURFUL

AND

BREATHTAKING

PRODUCT RANGE.

A specialist producer ofexclusive and exquisiteshawls, scarves, stoles,

mufflers and throws

Puneet AhujaAhujasons Shawlwale Pvt Ltd

6/44, W.E.A

Ajmal Khan Road, Karol Bagh

New Delhi 110 005

Tel:+91-11-46102409, 46102404

Fax: 91-11-46102401

E-mail:[email protected]:www.ahujasons.com

Exquisite shawls for the world

Aspecialist producer ofexclusive and exquisiteshawls since 1979, Ahujasonsis internationally well-known

for its colourful and breathtaking product rangein finest pashmina/cashmere, wool, silk, viscose,linen and blends.

The creations are preferred and sought after byleading fashion houses, boutiques anddepartmental stores in Asia, Europe and theAmericas.

The traditional craft of shawl-making waseffectively revived when the third-generationfamily business of textiles diversified under theleadership of Puneet Ahuja. Endorsed byWoolmark for impeccable product quality, thecompany offers an amazing array of hand-craftedshawls, stoles, throws, scarves and mufflers magnificently designed by its in-house team,feather-soft to touch and cosy.

Connoisseurs cherish it, celebrities never haveenough of it and the world of high fashion goesgaga over its beauty and elegance. The most

gorgeous ensembles are hand-crafted from theroyal fible cashmere/pashmina to delight the styledivas.

Today, the designer shawls created byAhujasons are exported to more than 35countries and the markets are expanding fast forthese collectors' items.

The designer lines from Ahujasons featureweaves of classic appeal and hot trends.Jacquard-woven in intricate patterns, exquisitelyembroidered and magnificently embellished, each

elegant drape is an exclusive masterpiece craftedby hand. In fact, the embroidery and the surfaceornamentation are so beautiful and delicate thatit can even take a year before a special shawl isfinished.

At Ahujasons, unique innovations in designsand colours, in cuts, trims and fringes infuse atouch of rare distinction to any ensemble. Theoverall treatment is a sweeping mix as Oriental-Occidental styeles are artistically merged anddecoratives like quilting, tucking, frills and rufflesare lavishly used for a cosmopolitan look.



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May2010 45

AT TIMES, THE

BUYERS SUGGEST

SLIGHT

ALTERATIONS OR

MODIFICATION TO

THE EXISTING

DESIGNS, WHICH,

ON REQUEST,

CARRIED OUT FOR

UTMOST

CUSTOMER

SATISFACTION.

Specialises in fashionand costume jewellery andmatching accessories suchas shoes and handbags

Amit BhatiaK L Bhatia2590, Chuna Mandi

Paharganj

New Delhi 110055

Tel: +91-11-23581032

Fax: +91-11-23588391


Designs to match the choices

Delhi today has not only becomethe hub for fashionable products,but the city also attracts besttalents in creative art. The

company believes that the fashion or costumejewellery, if unaccompanied by matching handbagsor footwear or even scarf or a stole, is incompleteattire. Though a challenging task, the companyhas successfully manufactured these products forwell over five decades. It monitors the quality ofraw materials used during manufacturingprocesses, while some of the manufacturingprocesses are outsourced to achieve economiesof scale.

In addition to jewellery items, it alsomanufactures handicraft products including giftwares. The materials used in these range are wood,brass, metal, horn and bone, shell and even motherof pearl. The company avers that under one roofoverseas buyer can select jewellery, handicraft andgift items. They also undertake customisedmanufacturing. At times, the buyers suggest slightalterations or modification to the existing designs.Their products have good markets in Europeancountries, the United States and the Middle-east.



6/20

46 May 2010

WE PRESENT ANEXCLUSIVE RANGE

OF TASSELS AND

BAGS THAT IS

MANUFACTURED

ACCORDING TO

THE CHOICES AND

DEMANDS OF OUR

BUYERS.

Specialises inhandcrafted tassels,

jewellery boxes and otherfashion accessories

Voreena MalikOsyrus Overseas

FF-161, Hardhian singh road,

Karol bagh, New Delhi 110005

Tele: +91-11-41546009

Fax: +91-11-41546992

email:- [email protected]

Website: http://www.osyrus.com/index.html

We are passionate about fashion

If you're looking for something tospice up your collection thenOsyrus Overseas definitely is theplace you were searching for.

Osyrus Overseas is one of the leading fashionaccessories suppliers, manufacturers andexporters. It also manufacturers jewellery boxes,hand bags, tassels and other handicraft items. Itwas established in 1994, and it has made adistinct position for itself among its reputedclients offering quality products with an on-

schedule delivery.Osyrus Overseas has various procurement

centers at all major manufacturing bases inIndia. The company incorporates traditionalIndian designs in the manufacture of itsproducts. The immense styles, vibrant hues andexclusive patterns speak of the excellence of theteam of professionals. Aiming at quality, OsyrusOverseas aspires to achieve maximum customersatisfaction offering high quality reliableproducts with latest designs.

The company has an established marketing hubat Europe from where it effectively serves to therenowned wholesalers, mail orders and high endstores.



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DIFFERENTFACETS OF EPCH

AT EPCH, WE ARE DRIVEN TO ACHIEVE

SUCCESS. MOVING AHEAD WITH AN UNTIRINGPURSUIT OF OUR OBJECTIVES, CONSISTENT

PERFORMANCE, AND A GLOBAL OUTLOOK FOR

INDIAN HANDICRAFTS.

C O R P O R A T E P H I L O S O P H Y

For 23 years, EPCHhas strived tirelesslyto make Indianhandicrafts a global-ly known brand. Its

ambition and drive has given birth to anumber of stellar initiatives that have takenIndian handicrafts to a whole new level.

From hosting various exclusive trade fairsand shows that serve as the perfect interfacebetween international buyers and Indian sup-pliers to setting up top notch facilities andcentres for local product development, EPCHhas led many a path breaking ventures, allcombining to give Indian handicraftsthe exposure and name like never before.

May 2010 47

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NATIONAL CENTRE FOR DESIGN &

PRODUCT DEVELOPMENT NCDPD

Set up in 1999 in New Delhi by Ministry of Textiles,Government of India, thecentre works closely with

Export Promotion Councilfor Handicrafts and itsmember exporters forforward linkage. Thisprestigious design centre isequipped with the latestcomputer assisted designtools and a team of highlyqualified professionals. This team of professionalswork in close co-operation with exporters at thecraft centres for the development of new designs.The centre focuses on product development andproduct design services. It works towards developinglatest designs as per the international marketrequirements with the help of expert designers fromIndia and abroad. The centre has engaged a number

of Filipino designers and also has MoUs with severaldesign centres across the world. It has also launcheda design bank for exporters.

PROPOSED WAREHOUSING FACILITY

EPCH, in its endeavour to offer infrastructural sup-port, is setting upa warehouse inthe Latin Ameri-can region. It willhelp in creatingnew exportopportunities forIndian handicraftmarket. It willfacilitate in theconcept of readyavailability ofstock in the buyer's country. The facility will alsoprovide backward and forward linkage of Indianhandicraft goods in the Latin American countries.

EPCH INITIATIVES ATORGANISATIONAL LEVEL

48 May 2010

REPRESENTING INDIAN

HANDICRAFTS ON THE GLOBAL STAGE

EPCH undertakes a plethora of activities toencourage and promote Indian handicraft

INDIAN FURNITURE &ACCESSORIES SHOW IFASAn exclusive Indian Furniture & Accessoriesshow was held at Jodhpur from March 13-15,2010. The main intention of the show was toprovide impetus to the growth of furniture andaccessories segment forming part of the handi-

crafts sector. Jodhpur was selected as venue forthe first show due to the fact that this is themost important production cluster for furnitureand accessories and other handcrafted productsmade out of different kinds of raw material likewood, recycled wood, iron and wrought iron etc.

The Export Promotion Council for Handi-

crafts (EPCH) in association with JodhpurHandicrafts Exporters Association (JHEA) andwith the support of Ministries of Commerceand Textiles had taken the initiative of settingup of this event.

The exhibition had 250 companies participat-ing, displaying products, not only excellent incraftsmanship finish, but also very innovative,covering the entire range of furniture, accessoriesand host of other handcrafted products needed

for daily household and houseware requirement.The specialty was by and large products madeout of eco-friendly natural, non-toxic chemical,recycled raw material, organic bamboo, organichemp etc. The excellent promotion and publicityin various parts of the world resulted in visit of600 buyers from all across the globe.



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NATIONAL CENTRE FOR PHOTO &PICTURE FRAMING TECHNOLOGYThe National Centre for Photo & Picture FramingTechnology was establishedthrough a far reaching ini-tiative of the EPCH. Set upwith the aim of benefitingwood-based manufacturersand exporters of Saharanpur, thecentre started operations in 2003. The Centre is

equipped with modern and advanced machines formass production of all types of framing, turningand moulding needs of the exporters and manufac-turers of the region. The centre provides exportersof Saharanpur with services to upgrade theirdesigns to international standards. The centre ismanaged by competent and experienced people.

OVERSEAS PARTICIPATIONFocus market is an important thrust area for EPCHand is a part of its three pronged strategy outlined

for improving handicraft exports from India. Withthe view to sustain India's market share in its exist-ing markets and develop potential buyer base in newmarkets, EPCH has been identifying key events inoverseas markets that would give Indian handicraftsbetter visibility, reach and demand. The council hasprovided exposure to its members product in selectwestern markets and has taken delegations foraggressive market promotions.

EPCH WEBSITE www.epch.comwww.epch.com is a one stop shop that provides allthe information and assistance

that any international buyerregional member of the EPCHor even anyone genuinely inter-ested in Indian handicrafts

might need.Just log on and open up a world

of possibilities to get the answers of allyour questions about Indian handicraft martket.

INDIAN HANDICRAFTS & GIFTFAIR IHGFThe Indian Handicrafts & GiftsFair provides a unique opportu-nity for the foreign buyer tointerface with the widest rangeof the finest Indian handicraftsand gifts. Organised by ExportsPromotion Council for Handi-crafts, it is an all under oneroof answer to the foreign buyersourcing needs where thou-sands of products are displayed.

The India Handicrafts &Gifts Fair offers global businessopportunities by enabling foreign

buyers to source a range ofIndian handicraft products thatare never seen together in a catalogue or event.

Business opportunity at the right timeThe fair has two editions Spring and Autumn,having convenient dates coinciding with othermajor gift fairs in Asia. It is the only fair whichoffers you a chance to source the widest range ofhandcrafted products from India. Here you canestablish potential business partnerships andrenew old sources. Leading buyers and their repre-

sentatives visit the fair from USA, UK, Canada,Germany, France, Spain, Italy, Hong Kong, Singa-pore, Australia, besides many other countries.

May 2010 49

MORE SHOWS IN 2010-2011 IHGF Trendz (High Quality branded Handicrafts Show) April 2011 Indian Furnishings, Floorings and Textiles Expo March 2011

Indian Fashion Jewellery & Accessory Show January and July 2011 Indian Houseware Show April 2011

FESTIVAL OF INDIAEPCH has embarked on a pro-gramme to create awarenessabout Indian handicraftsthrough a series of arts andcrafts fairs to be held in foreignlands. The fairs will feature cul-tural programmes, Indian cui-sine, display and retail sale ofhandicrafts. On display at thesefairs would be collection ofIndian films, handicrafts, fooditems and live demonstrationby craftsperson.



10/20

50 May 2010

MANUFACTURING

SEQUINED BAGS

ARE A WORK OF

LOVE AND THE

FACT THAT THEY

HAVE BEEN ABLE

TO ATTRACT THE

ATTENTION OF

BUYERS AROUND

THE WORLD IS

PROOF THAT

INDIAN

CRAFTSMANSHIP

IS TOP OF THE

LINE.

Specialises in beadedbags, purses, jewel cases

and boxes andfashion jewellery

Namrata GuptaNano Overseas

14, Country Lane,

Anupam Garden, Lane No 5

New Delhi 110 068

Tel: +91-11-29535260,

+91-9350855789


Sparkle and shine with Nano bags

Nano Overseas creates bags thatare head-turners everywhere.The quality of materials usedin the production of the ladies

purses, mobile cases and bags is of a high order.Though the shapes of these bags are traditional,Namrata Gupta embellishes them with sequins,stones and silver lace. The shimmering silver partypouch bags exhibit wonderfully crafted work allover. The designs are attractive yet understated.

Masterpieces created by Nano's experiencedcraftsmen, these pouch purses and bags arestriking in their colour combinations. Fit forIndian as well as Western attires, these bags are atonce classy yet sport a trendy look.

The designs on the bags and purses are createdby Namrata Gupta and her in-house design team.However, whenever buyers offer suggestionsregarding designs, Nano Overseas incorporatesthem. Over the years, the companys products havefound ready buyers in Europe and the USA andthere are many among the fashion-conscious wholike to sport bags or party purses from NanoOverseas. Their popularity is due to their elegantfinish and excellent quality.



11/20

May2010 51

Specialises in fashionjewellery created with glassbeads and crafted out ofaluminum, copper, iron andleather

K S KohliKohli IntercontinentalA-64, Shivalik, Near Malviya Nagar

New Delhi-110017

Tel: 011-26682858/59

Fax: 011-26688458


www.kohliintercontinental.com

Established in 1994, KohliIntercontinental creates ethnicbangles, bracelets, necklaces andearrings. What is unique about K S

Kohlis designs is that the jewellery uses beadsmade of resin and glass and they are craftedfrom brass, aluminium, copper, iron and evenleather.

The products have found ready markets in theUS and Europe. Kohli International is of thebelief that fashion jewellery can be made with

any material and it is the cost factor and thebuyer's ability to afford higher prices that dictatethe material used.

K S Kohlis products are sold worldwidethough the largest orders come from Europe andthe USA. It is the upmarket boutiques that placeorders. On the price front, Kohli Intercontinentalmay not be able to compete with ordinaryfashion jewellery but the fashion-conscious preferthe jewellery made from non-traditionalmaterial.

DELHI IS A

COSMOPOLITAN CITY

AND PEOPLE LIKE

EXPERIMENTING

WITH THE DESIGNS

CREATED FROM

NON-TRADITIONAL

MATERIAL.

Simply unique creations



12/20

52 May 2010

WE DOSTRINGENT

QUALITY CHECK

AT ALL STAGES OF

PRODUCTION/POST

PRODUCTION SO

THAT ONLY BEST

QUALITY COULD BE

DELIVERED.

Specialises in bags witha spectrum of designs anddifferent sizes at the most

affordable prices

Rakesh JunejaBagmaker

Plot No 522/523,

Sector - 37, Pace City - II,

Gurgaon - 122004, Haryana

Tele: +91-124 - 4228000/01/

02/03/04,

Fax : +91-124 - 4228005

Quality and trend are assured

Bagmaker has been synonymous withfashion bags and accessories since1992. Its products are famous forsetting trends in the industry with

creative designs and quality products.There is an amazing collection of floral fiesta bags

that is sure to create a rage among fashion consciouscrowds. These bags have been explicitly designedwith floral prints in splendid colors for an attractiveand trendy look. With the assortment ofexceptionally beautiful and attractive, the collectionof embroidered bag is the perfect way to defineelegance and style. Tantalising embroideredhandbags are made of premium quality cotton and

induce natural charm in the ambiance. Thedesigners are experts to bring the customersimagination to reality. Shopping bags, jute bags,organic bags, eco-friendly bags, leather handbagswith innovative designs of shoulder strap areavailable.

Bagmaker also offers stunning range of storagebags for sweater, shoes etc. These bags have multiplestorage racks that give ample of space. Supportedby quality rods, these bags function as a sturdystand. Available in different sizes and shapes, thesebags save space and help in keep the surroundingsneat. The pastel color of these bags completelyblends with the surroundings of any room.



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May2010 53

Specialises in fashionand costume jewelleryusing beads, horn / bone,wood and metal

N.S. KohliKohli Overseas Trading Co.E-595, Greater Kailash II

New Delhi-110048

Tel: +91-11-29214955/41636660

Fax: +91-11-229228656/41636670


In tune with the latest trends

We started our business withhandicrafts way back in 1968and since then everysucceeding decade we have

added new items in our portfolio. Jewellery, beit fashion or costume or ethnic, is part of thisgrowth. We pioneered in the use of horn andbone in making jewellery and even today veryfew can make out the difference. As anextension of this activity, we allot this work totribal villagers in faraway places. I am proud tomention that we adopt tribal art form infashion and costume jewellery designs.Designing is a team effort and at times, we getinputs from buyers.

We have a strong supplier base. Each regionhas its strength in a particular facet in jewellerymanufacturing and we provide the necessaryraw material. Our quality personnel keep awatch at each stage of production. These arefinally assembled in our warehouse, checked,packed and bar-coded before despatch. Europeand the USA are our major markets.

CREATION OF

FASHION

JEWELLERY IS A

NEW PHENOMENON

IN DELHI THOUGH

THE MANUFACTURE

OF JEWELLERY HAS

BEEN IN EXISTENCE

FOR A LONG TIME



14/20

54 May 2010

STYLE COMES

NATURALLY THE

THING THAT

MATTERS IS HOW

YOU PRESENT

YOUR STYLE AND

HOW YOU MAKE

IT AVAILABLE TO

YOUR BUYERS.

Specialises in woodjewellery, handbags,

leather bags and belts andperfumery

Virendar KandwalCarewell Exports

E-1 Gnepip, Greater Noida, Kasna, UP

Tele: +91-11-28126636/28126634/

9899363204

Fax: +91-11-28126244

Website: carewellexp.com

Carewell Exports manufactures stylishaccessories handcrafted from naturalwood. Adhering to own philosophy,

Carewell offers abstract collections composed ofwooden necklaces, wooden bracelets, woodenbangles, wooden earrings. Each productpresented by the company is hand-made andunique since there are no two identical pieces ofwood. The craftsmen here design and handcraftjeweller y and hair accessories using laminatedwood in a variety of colour combinations. MrVirender Kandwal says that utilising qualityjewellery f indings, gemstones and hair c lips, wecreate lightweight, durable and unique pieces ofwearable art. Additionally,We provide the verybest quality handbags, luxury purses, leatherwallets and designer totes. We have a wide rangeof other fashion accessories and we produce bestfragrances.We strive to be the number one choicefor selection, service and satisfaction.

Our main markets other than domestic areEurope, USA, Brazil and Mexico. Buyers here adoreour products and there is always a huge demand forthem.

We strive to give the best



15/20

May2010 55

MUMBAI IS A

COSMOPOLITAN

CITY AND FASHION

THRIVES HERE.

PEOPLE LIKE

EXPERIMENTING

WITH THE

DESIGNS

Specialises in fashionjewellery and accessoriesthat matches jewellerysuch as scarves, stolesand bags

Anil PatelMirage Jewellery Pvt. Ltd.New Sonal Link Industrial Estate

Building No 1, Unit No 120

Link Road

Malad (W)

Mumbai 400064

Tel: +91-22-28803551/28808060Fax: +91-22-28803091

E-mail:[email protected]

Fashion creator par excellence

Mirage Jewellery has been inthe business ofmanufacturing fashionjewellery since 1955 and is,

perhaps, the oldest in this business. Anil Patel doesnot believe that fashion is dictated by someone else.It is created by all of us and we keep it alive in themarketplace. It is not the fashion magazines thatdictate fashion; instead they follow the fashion thatis created by companies like Mirage Jewellery.

Anil Patel does not use gold or silver but othermetals because the cost factor is an importantaspect in fashion jewellery. Unlike jewellery madefrom precious metals, people prefer to have severaltypes of fashion jewellery depending on their dresssense as well as the season of the year. Therefore,manufacturers, according to Anil Patel, have to becost conscious. The quality too has to be good.Mirage's exports are not confined to one market orone continent -- it is spread out far and wide. Thedesigns, however, differ from country o country.



16/20

56May 2010

SMALL OR LARGE

ORDERS OF

TRADITIONAL AND

MODERN INDIAN

HANDICRAFTS,

KHAZANA INDIA

STRIVES TO PROVIDE

ITS BUYERS WITH

THE BEST PRODUCTS

SUITED TO

INDIVIDUAL NEEDS.

Specialises in fashionaccessories, costume

jewellery, slippers andbags

Satinder SarnaKhazana India

50- A Hauz Khas Village

New Delhi110 057

Tel:+91-11-64690579


Promoting Indian designers abroad

M

anufacturers of sequined bags

and scarves of a variety of

material along with slippers

and brocade bags, Khazana

India has been in the business since 1950. The

company has established itself in the world

market as a prime supplier of Indian art. Today,

its clients range from large organisations like

Target, Walmart, Marshalls, Pier 1 Imports, TIC

etc. to exclusive designer mail orders and stores

like Neiman Marcus, Horchows etc. and small

individual art and fashion shops.

Khazanas in-house design team creates exclusive

products that stick to traditional designs. At the

same time, they are perfectly in place in

contemporary settings. Often, however, designs

suggested by buyers are incorporated.Satinder Sarna has been in the business long

enough to understand the needs of the buyers.

Capable of meeting strict quality and delivery

norms, the company has developed a wide range of

products which are of a high quality.



17/20

May201057

THE COMPANY

LAYS STRESS ON

THE QUALITY OF

ITS PRODUCTS TO

COMPETE IN THE

GLOBAL MARKET.

Specialises inmanufacturing necklaces,bangles, bracelets,earrings made frommetals, wood, beads, boneshells, semi preciousstones are the specialitiesof Multiple Exports

Mohd. IrshadMultiple Exports1569, 2nd Floor, Gali Peepal Wali

Pahari Bhojla, Turkman Gate

DELHI-110006

Tel: 91-11-24285300, 9818286294

Fax: 91-11-23243972


Catering quality to global customers

Multiple Exports is one of

the leading manufacturers

and exporters of quality

fashion jewellery, stoles,

cushion covers, and more. Operating since 1996,

the company has enjoyed a successful period in

the handicrafts' world since then. A constant

source of encouragement is the positive response

they get from their foreign buyers, appreciating

their quality products and timely delivery. The

company lays stress on the quality of its

products to compete in the global market. They

export to countries such as Germany, Canada,

UK, Greece, Brussels, UAE, Lebanon, Malaysia,and more. Multiple Exports has been successfully

producing new trends fashion jewellery and

textile products such as necklaces, pendant, ear

rings, bracelets, metal bangles, wooden bangles,

resin bangles, stoles, etc.



18/20

58May 2010

THE QUALITY OF

THE PRODUCTS

AND THE

MATERIAL USED -

FROM CLOTH BAGS

TO COSTUME

JEWELLERY --

SETS THEM APART

IN THE EYES OF

THE BEHOLDER.

Specialises in beadedbags, belts and

accessories, fashionaccessories, costume and

fashion jewellery andsemi-precious stones

Varun MalhotraIn-style Exports

C-58, Rajouri Garden

New Delhi -110 027

Tel:+91-11-25158822, 9810010165

Fax:+91-124-3014412


Creating designs to dazzle

In-Style Exports has been

manufacturing and exporting a

wide variety of accessories: from

beaded bags, belts and

accessories, fashion accessories to costume andfashion jewellery and semi-precious stones.

Varun Malhotras products have found ready

markets in USA and Europe.

With its manufacturing facilities, In-Style

Exports is capable of meeting strict quality and

delivery norms. The in-house design team works

with silk, beads, glass, brocade and a wide range of

materials. The costume and fashion jewelleryproduced by Varun Malhotra speaks highly of the

in-house design team which creates exclusive

products. The glass and decorative bangles made

with metal incorporate ethnic and contemporary

styles.



19/20

May 201059

Specialises in jewelleryof all varieties andhandicrafts

Rajat KhannaNCCR ExportsF-35, East of Kailash

New Delhi 110065

Tel: +91-11-41323801-02

Fax: +91-11-41323803


[email protected]

Designers keep a step ahead

On graduating in designing from London

I started with handicraft products

which was, at that point of time, was

in demand in the Western Countries.

Fashion jewellery appeared on the scene much

later and one could describe it as an extension of

handicrafts. Yes, the growth of fashion jewellery

has been rapid and a lot to do with the growth of

tourism especially in popular beach destinations.

It is one of the reasons for our exports to

Europe growing.

My own concepts in designs and styles have

changed as decades passed by and fashion versions

changed. What designs were universally accepted a

decade ago in Europe is not the same and now one

finds preferences changing within the European

Union. We do take views of buyers seriously andimplement their suggestions. Our design team

usually has an inkling of fashion changing season

to season. We have to be a step ahead to be

successful. My markets are from South Africa to

Europe to the USA.

JEWELLERY IS

INCOMPLETE IF

NOT ASSOCIATED

WITH

HANDCRAFTED

ACCESSORIES AND

THE MULTIPLYING

CHOICE AND

OPTIONS



20/20

60May 2010

BAGS,

CONTEMPORARY AND

TRADITIONAL IN

DESIGN, ARE NOT

ONLY MANUFACTURED

WITH AN EYE TO

DETAIL AND QUALITY

BUT ARE ALSO IN

TUNE WITH THE

PRICES IN THE

MARKET.

Specialises in fashionhandbags, evening bags,

canvas totes, embroideredbags, purses andother accessories

Vikas ManaktalaCosmique Global

A-17 Naraina Industrial

Area Phase - II,

New Delhi 110 028

Tel: +91-11-41417810/25702010

Fax:+91-11-41417814


Website: www.cosmique-global.com

Amaster creator of handbags

for the fashion-conscious

Cosmique Global has

managed to catch on to latest

trends around the world. It is no wonder then

that the companys products are picked up by

buyers from USA and Europe.

The kind of bags that Vikas Manaktala and his

in-house design team produce use a variety of

materials ranging from silks and brocades to

embroidered fabrics and printed cotton or canvas.

The company often uses reproductions of art

photographs to embellish the bags. Other designs

used include geometric ones. Also, the bags are in a

wide variety of shapes and sizes.Well aware of the changes in fashion, Vikas

Manaktala takes his inspiration from ethnic and

traditional designs as well as the contemporary. In

fact, often designs and embellishments suggested by

buyers are incorporated by the design team.

Master creator of bags


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