honey i shrunk the world - snapshot
TRANSCRIPT
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The essential global digital media handbook
shrunkTHEi
world
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As pioneers in the digital marketing field, Ignitee is committed to
seeking out interesting little nuggets that can add value to
strategies, presentations and of course, coffee table
discussions. Often, our in-house research team spends long
hours looking for that one critical fact that will change a
perspective, drop a jaw, and finally get brand managers to take
the digital world seriously.
Yet, we do not believe in keeping our findings secret.
Practitioners of the faith that knowledge grows when it is passed
around the table, we have already published several
eNewsletters, which we circulate to clients and colleagues
every fortnight.
When we looked back on the phenomenal digital leaps taken inthe last eighteen months, we found ourselves exclaiming,
There's too much we know. Why don't we transfer our findings
into one little, fat book so everyone who requires this
information can thumb through it at will?
Unanimously we agreed that this was a marvellous, noble idea,
certainly worthy of seeing the light of day.
And so we began by putting down interesting digital statistics we
collected from around the world. These iConic Figures form the
spine of this book.
While searching for technological breakthroughs, we
discovered that some brilliant folks had made mind-blowingweb products, and so we excitedly added these in, too.
In our effort to bring you only the best, we dug deep for rare
websites and blogs and excavated 200 gems that shone the
brightest. You will find all these snuggled safely within the
middle of this book in the Password Protected section.
If you are eager to know how rapid digital developments have
impacted the world, do read the CybeAge Times section.
But if you'd rather head into the past, to the time when the
foundations of the digital industry were being laid, you could
read the NetSetSow section, first.
It has taken us six non-stop months to make this interactive
little, fat book especially for you. Do pass on the precious things
we've collected to your colleagues, friends and family. We did.
And heart-warmingly, are still being thanked for it.
Harminder Kaur
Chief Strategy Officer
Ignitee Digital Solutions Private Limited
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Pull Communication 7 | Push Communication 9 | Interactive Communication 11
World 24 | Africa 35 | Asia 53 | The Caribbean 115 | Central America 121
Europe 133 | Middle East 179 | North America 191 | The Oceanic 211
South America 225
The Bookmark Collection 249 | Pearl Harbor 301 | Best Finger Forward 315
Back Button 329 | Heavy Metal 333 | Cyborgs 377
Market Statistics 390 | Glossary 510 | References 543
List Of Tables & Figures 545 | Acknowledgements 551 | About Ignitee 552
NetSetSow 1
iConic Figures 21
Password Protected 247
CybeAge Times 327
Appendices 389
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Honey, I Shrunk the World
Section 2: iConic Figures
Egypt
South Africa
Asia
China
India
Indonesia
Japan
Malaysia
Pakistan
Phillipines
South Korea
Taiwan
Thailand
Vietnam
World
Africa
Caribbean
Central AmericaMexico
Europe
France
Germany
Italy
Russia
Spain
United Kingdom
Middle EastUAE
North AmericaCanada
United States
OceaniaAustralia
South America
Argentina
Brazil
Columbia
Section 1: NetSetSow
Banners
Email Marketing
Search Engine Optimization
Search Engine Marketing
Social Media Optimization
Online Reputation Management
Viral Marketing
Widgets
Mobile Marketing
Internet MarketingWebsites, Microsites
SMS
MMS
Games
WAP
Shortcodes
Push Communication
Pull Communication
Interactive Communication
Section 3: Password Protected
The Bookmark Collection
Top 100 Web products
Top 100 Websites
Top 100 Blogs
Pearl Harbor100 Undiscovered Websites
Best Finger ForwardTrends
Predictions
Section 4: CybeAge Times
Back Button
Heavy Metal
Cyborgs
Appendices
Tables for Section 2
Glossary
References
List of Tables and Figures
Acknowledgements
About Ignitee
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AAAA (American Association of Advertising Agencies)
Abandonment
Abort
Accessibility
Actionscript
ActiveX
Activity audit
Ad/advertisement
: Founded in 1917,
the American Association of Advertising Agencies (AAAA) is the national
trade association representing the advertising agency business in the
United States.
: When a user leaves a shopping cart with something in it
prior to completing the transaction.
: When a Web server does not successfully transfer a unit of content
or ad to a browser. This is usually caused by a user hitting the stop button or
clicking on another link prior to the completion of a download.
: Concerns the various steps taken in design and development
by website owners to enable disabled Internet users to view, t ransact and
engage with web pages as easily and ably as non-disabled users,
especially when using computer-based assistive technologies.
: An Object-Oriented Programming (OOP) language used in
Adobe Flash animations / websites. Actionscript makes it possible for the
developers to create rich onscreen environments (such as games, tutorials,
and e-commerce applications) that can respond to user input through the
keyboard or mouse.
: A set of technologies created by Microsoft to enable interactivecontent on Websites. With activeX, Websites can be animated using
multimedia effects, interactive objects, and sophisticated applications that
create a user experience comparable to a high-quality CD-ROM.
: Independent verification of measured activity for a specified
time period. Some of the key metrics validated are ad impressions, page
impressions, clicks, total visits, and unique users. An activity audit results in
a report verifying the metrics. Formerly known as a count audit.
: A commercial message targeted to an advertisers
customer or prospect. For Web advertising, an ad is almost always a
banner, a graphic image of a designated pixel size and byte size limit. It is
usually animated. An ad or a set of ads for a campaign is often referred to as
the creative. Banners and other special advertising that include an
interactive or visual element beyond the usual are known as rich media. : An ad which moves across the user's screen or floats
above the content.
: An ad which changes size and which may alter the
contents of the webpage.
: A method by which a large ad will be downloaded in smaller
pieces to minimize the disruption of the content being viewed
: An ad which changes the background of the page being
viewed.
: A banner ad that looks like a dialog box with buttons. It
simulates an error message or an alert. : A new window which opens in front of the current one,
displaying an advertisement, or an entire webpage.
: Similar to a Pop-Up except that the window is loaded or
sent behind the current window so that the user does not see it until s/he
closes one or more active windows.
: Similar to a banner ad, except that instead of a static or
animated image, actual moving video clips are displayed.
: Text or graphics linked from, and appearing in or over, a
location on an electronic map such as on Google Maps.
: An SMS text or multi-media message sent to a cell phone.
: The number of unique users exposed to an ad within a
specified time period.
: A graphic image or other media object used as an
advertisement. See iab.net for voluntary guidelines for banner ads.
: Software on a users browser which prevents advertisements
from being displayed.
: An activity audit for a specific ad campaign.
: Audience measurement derived from a third-
party ad server's own server logs.
: A click on an advertisement on a website which takes a user to
another site.
: When an ad is successfully displayed on theuser's computer screen.
Floating ad
Expanding ad
Polite ad
Wallpaper ad
Trick banner
Pop-up
Pop-under
Video ad
Map ad
Mobile ad
Ad audience
Ad banner
Ad blocker
Ad campaign audit
Ad centric measurement
Ad Click
Ad display/Ad delivered
GLOSSARY
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Ad download
Address
Ad impression
Ad impression ratio
Ad insertion
Ad materials
Ad network
Ad recall
: When an ad is downloaded by a server to a users browser.
Ads can be requested, but aborted or abandoned before actually being
downloaded to the browser, and hence there would be no opportunity to
see the ad by the user.
: A unique identifier for a computer or a site online, usually a URL
for a Website or marked with an @ for an e-mail address. Literally, it is how
one computer finds the location of another computer using the Internet.
: 1) An ad which is served to a users browser. Ads can be
requested by the users browser (referred to as pulled ads) or they can be
pushed, such as emailed ads; 2) a measurement of responses from an ad
delivery system to an ad request from the user's browser, which is filtered
from robotic activity and is recorded at a point as late as possible in the
process of delivery of the creative material to the user's browser --therefore the closest to the actual opportunity to see by the user. Two
methods are used to deliver ad content to the user - a) server-initiated and
b) client-initiated. Server-initiated ad counting uses the publisher's Web
content server for making requests, formatting, and re-directing content.
Client-initiated ad counting relies on the user's browser to perform these
activities. For the organizations that use a server-initiated ad counting
method, counting should occur subsequent to the ad response at either the
publisher's ad server or the Web content server. For organizations using a
client-initiated ad counting method, counting should occur at the
publisher's ad server or third-party ad server, subsequent to the ad request,
or later, in the process. See iab.net for ad campaign measurement
guidelines.
: Click-throughs divided by ad impressions. See click
rate.
: When an ad is inserted in a document and recorded by the ad
server.
: The creative artwork, copy, active URLs, and active target
sites which are due to the seller prior to the initiation of the ad campaign.
: An aggregator or broker of advertising inventory for many
sites. Ad networks are the sales representatives for the Websites within the
network.
: A measure of advertising effectiveness in which a sample of
respondents is exposed to an ad and then at a later point in time is asked if
they remember the ad. Ad recall can be on an aided or unaided basis. Aided
ad recall is when the respondent is told the name of the brand or category
being advertised.
Ad request
Ad Rotation
Ad serving
Ad space
Ad stream
Ad transfers
Ad view
Advertiser
Adware
Adwords
: The request for an advertisement as a direct result of a user's
action as recorded by the ad server. Ad requests can come directly from the
users browser or from an intermediate Internet resource, such as a Web
content server.
: Ads are often rotated into ad spaces from a list. This is usually
done automatically by a software on the Website or at a central site
administered by an ad broker or server facility for a network of Websites.
For example, Latitude90, a leading ad broker, provides an ad delivery
service, called admonitor, for the network of independent sites that it sells
impressions and sponsorships for.
: The delivery of ads by a server to an end user's computer on
which the ads are then displayed by a browser and/or cached. Ad serving is
normally performed either by a Web publisher or by a third-party ad server.Ads can be embedded in the page or served separately.
: The location on a page of a site in which an advertisement can be
placed. Each space on a site is uniquely identified. Multiple ad spaces can
exist on a single page.
: The series of ads displayed by the user during a single visit to a
site (also impression stream).
: The successful display of an advertiser's Website after the
user clicked on an ad. When a user clicks on an advertisement, a click-
through is recorded and re-directs or "transfers" the user's browser to an
advertiser's Website. If the user successfully displays the advertiser's
Website, an ad transfer is recorded.
: When the ad is actually seen by the user. Note that this is not
measurable today. The best approximation today is provided by ad
displays.
: The company paying for the advertisement.
: Adware refers to any software application in which advertising
banners are displayed while the program is running. These ads are
commonly viewed through pop-up windows or through a bar that appears
on a computer screen.
: The brand name of Google's pay-per-click advertising service
which currently dominates the pay per-click-market. A very cost-efficient
form of advertising where charges only apply if visitors actually click the
advertised hyperlink on Google (or its advertising network) to actually visit
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545 next >
No.
1.1
2.01
2.11
2.122.13
2.14
2.15
2.16
2.17
2.1.11
2.1.21
2.21
2.22
2.23
2.24
2.25
2.26
2.27
2.2.11
2.2.21
2.2.31
2.2.41
2.2.51
2.2.61
2.2.712.2.81
2.2.91
2.2.101
2.2.111
2.31
2.32
2.33
2.34
2.35
2.36
2.37
2.41
2.42
2.43
2.44
2.45
2.46
2.47
2.4.11
2.51
2.522.53
Title
Digital Communication Tools
World - Netizens in Mn
Africa - Population Statistics
Africa Population Statistics - Median AgeAfrica Population Statistics - Literacy Rate
Africa Economy Statistics - Inflation
Africa Economy Statistics - GDP (US$) per capita
Africa - Internet Statistics
Africa - Mobile Statistics
Egypt - Netizens in Mn
South Africa - Netizens in Mn
Asia - Population Statistics
Asia Population Statistics - Median Age
Asia Population Statistics - Literacy Rate
Asia Economy Statistics - Inflation
Asia Economy Statistics - GDP (US$) per capita
Asia - Internet Statistics
Asia - Mobile Statistics
China - Netizens in Mn
India - Netizens in Mn
Indonesia - Netizens in Mn
Japan - Netizens in Mn
Malaysia - Netizens in Mn
Pakistan - Netizens in Mn
Philippines - Netizens in MnSouth Korea - Netizens in Mn
Taiwan - Netizens in Mn
Thailand - Netizens in Mn
Vietnam - Netizens in Mn
Caribbean - Population Statistics
Caribbean Population Statistics - Median Age
Caribbean Population Statistics - Literacy Rate
Caribbean Economy Statistics - Inflation
Caribbean Economy Statistics - GDP (US$) per capita
Caribbean - Internet Statistics
Caribbean - Mobile Statistics
Central America - Population Statistics
Central America Population Statistics - Median Age
Central America Population Statistics - Literacy Rate
Central America Economy Statistics - Inflation
Central America Economy Statistics - GDP (US$) per capita
Central America - Internet Statistics
Central America - Mobile Statistics
Mexico - Netizens in Mn
Europe - Population Statistics
Europe Population Statistics - Median AgeEurope Population Statistics - Literacy Rate
No.
2.54
2.55
2.56
2.572.5.11
2.5.21
2.5.31
2.5.41
2.5.51
2.5.61
2.61
2.62
2.63
2.64
2.65
2.66
2.67
2.6.11
2.71
2.72
2.73
2.74
2.75
2.76
2.772.7.11
2.7.21
2.81
2.82
2.83
2.84
2.85
2.86
2.87
2.8.11
2.8.12
2.91
2.92
2.93
2.94
2.95
2.96
2.97
2.9.11
2.9.21
2.9.31
Title
Europe Economy Statistics - Inflation
Europe Economy Statistics - GDP (US$) per capita
Europe - Internet Statistics
Europe - Mobile StatisticsFrance - Netizens in Mn
Germany - Netizens in Mn
Italy - Netizens in Mn
Russia - Netizens in Mn
Spain - Netizens in Mn
United Kingdom - Netizens in Mn
Middle East - Population Statistics
Middle East Population Statistics - Median Age
Middle East Population Statistics - Literacy Rate
Middle East Economy Statistics - Inflation
Middle East Economy Statistics - GDP (US$) per capita
Middle East - Internet Statistics
Middle East - Mobile Statistics
United Arab Emirates - Netizens in Mn
North America - Population Statistics
North America Population Statistics - Median Age
North America Population Statistics - Literacy Rate
North America Economy Statistics - Inflation
North America Economy Statistics - GDP (US$) per capita
North America - Internet Statistics
North America - Mobile StatisticsCanada - Netizens in Mn
USA - Netizens in Mn
Oceania - Population Statistics
Oceania Population Statistics - Median Age
Oceania Population Statistics - Literacy Rate
Oceania Economy Statistics - Inflation
Oceania Economy Statistics - GDP (US$) per capita
Oceania - Internet Statistics
Oceania - Mobile Statistics
Australia - Netizens in Mn
Australia - Media Consumption
South America - Population Statistics
South America Population Statistics - Median Age
South America Population Statistics - Literacy Rate
South America Economy Statistics - Inflation
South America Economy Statistics - GDP (US$) per capita
South America - Internet Statistics
South America - Mobile Statistics
Argentina - Netizens in Mn
Brazil - Netizens in Mn
Columbia - Netizens in Mn
FIGURES
Pg No.
5
27
37
3838
39
39
40
41
45
47
55
56
56
57
57
58
59
61
69
79
82
88
94
9698
104
109
112
117
118
118
119
119
120
120
123
124
124
125
125
126
126
128
135
136136
Pg No.
137
137
138
139141
147
153
159
164
169
181
182
182
183
183
184
184
188
193
194
194
195
195
196
196198
202
213
214
214
215
215
216
216
218
219
227
228
228
229
229
230
230
232
236
242
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No.
1.1
1.2
1.3
1.42.01
2.02
2.03
2.04
2.05
2.06
2.07
2.08
2.09
2.01O
2.011
2.012
2.013
2.014
2.11
2.12
2.13
2.14
2.15
2.16
2.172.18
2.19
2.1.11
2.1.12
2.1.21
2.1.22
2.1.23
2.1.24
2.1.25
2.1.26
2.1.27
2.1.28
2.1.29
2.1.210
2.21
2.22
2.23
2.24
2.2.11
2.2.12
2.2.132.2.14
2.2.15
Title
Digital Lingo
Indian Microsites
The New Age Consumer
Online Reputation Management ToolsWorld Internet Usage And Population Statistics
World Mobile Penetration
World Internet User By Age Group
World Internet User By Gender
World Top 20 Genres
World Top 10 Highest Growing Genres
Online Buyer Penetration
World Social Media Statistics - Penetration
World Social Media Statistics - Number Of People
World Social Media Statistics - Frequency Of Usage
Global Advertising Expenditure By Medium
Global Share Of Total Ad Spend By Medium
Global Mobile Advertising Spends Worldwide
Global Statistics - Snapshot
Africa - Population Statistics
Africa - Economy Statistics
Africa - Internet Statistics
Africa - Mobile Statistics
Africa - Top 20 Genres
Africa - Top 10 Highest Growing Genres
Africa - Online Consumer BehaviorAfrica - Top 10 Web Domains
Africa - Top 10 Properties
Egypt - Projected Total Advertising Revenue By Media
Egypt - Top 10 Mobile Sites
South Africa - Internet Users By Age Group
South Africa - Internet Users By Gender
South Africa - Top 20 Genres
South Africa - Top 10 Highest Growing Genres
South Africa - Online Consumer Behavior
South Africa - Most Engaging Sectors By Average Time
South Africa - Most Engaging Websites
South Africa - Top 10 Web Domains
South Africa - Top 10 Properties
Asia - Population Statistics
Asia - Economy Statistics
Asia - Internet Statistics
Asia - Mobile Statistics
China - Internet Users By Age
China - Internet Users By Gender
China - Internet Users By PlaceChina - Internet Users By Education
China - Internet Users By Profession
South Africa - The Fastest Growing Brands 2008
No.
2.2.16
2.2.17
2.2.18
2.2.192.2.11O
2.2.111
2.2.112
2.2.113
2.2.114
2.2.115
2.2.116
2.2.117
2.2.118
2.2.119
2.2.120
2.2.121
2.2.122
2.2.123
2.2.21
2.2.22
2.2.23
2.2.24
2.2.25
2.2.26
2.2.272.2.28
2.2.29
2.2.210
2.2.211
2.2.212
2.2.213
2.2.214
2.2.215
2.2.216
2.2.217
2.2.218
2.2.219
2.2.220
2.2.221
2.2.222
2.2.223
2.2.224
2.2.225
2.2.226
2.2.227
2.2.2282.2.229
2.2.230
Title
China - Internet Users By Income
China - Number Of Years Since Using Internet
China - Place Of Internet Access
China - Surfing EquipmentChina - Resources
China - Activities Undertaken Online
China - Top 20 Genres
China - Top 10 Highest Growing Genres
China - Online Consumer Behavior
China - Social Media Activities
China - Frequency Of Social Media Activities
China - Top 10 Brands
China - Type Of Digital Media Being Used
China - Top 10 Digital Advertisers By Value
China - Top Publishers
China - Favored Ad Formats
China - Top 10 Web Domains
China - Top 10 Properties
India - Internet Users By Age Group
India - Internet Users By Gender
India - Internet Users By Age Group
India - Internet Users By Gender
India - Internet Users By Education
India - Internet Users By Socio-economic Classification
India - Internet Users By City Class (market Size)India - Internet Users By Occupation
India - Number Of Household Members Using Internet
India - Years Of Experience In Using Internet
India - Place Of Access
India - Duration Of Usage (online And Offline Media)
India - Activities Undertaken Online
India - Top 20 Genres
India - Top 10 Highest Growing Genres
India - Online Consumer Behavior
India - Internet Users' Response To Online Marketing Stimuli
India - Total Online Shoppers
India - Online Shopping Market Revenue
India - B2C Market
India - Social Media Activities
India - Frequency Of Social Media Activities
India - Current Ad Spends By Top 500 Marketers
India - Ad Spends By Vertical
India - Rational Behind Media Budget Allocation
India - Stage Of Using Digital Marketing Execution
India - Marketing / Advertising Objective Of The Top 500 Marketers
India - Objective Of Using The Internet As A Marketing MediumIndia - Share Of Spends By Type Of Execution
India - Typical Measurement Of Effectiveness
TABLES
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Pg No.
4
7
13
1626
26
27
27
28
28
29
30
30
30
31
31
32
33
390
402
410
412
42
42
4343
43
46
46
47
47
48
48
48
49
50
50
51
51
416
424
428
430
61
61
6162
62
Pg No.
62
62
62
6263
63
63
64
64
65
65
65
66
66
66
66
67
67
69
69
69
69
69
70
7070
70
70
70
71
71
72
72
72
73
73
73
73
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74
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75
75
75
7576
76
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No.
2.2.231
2.2.232
2.2.233
2.2.2342.2.235
2.2.236
2.2.237
2.2.31
2.2.32
2.2.33
2.2.34
2.2.41
2.2.42
2.2.43
2.2.44
2.2.45
2.2.46
2.2.47
2.2.48
2.2.49
2.2.410
2.2.411
2.2.412
2.2.413
2.2.512.2.52
2.2.53
2.2.54
2.2.55
2.2.56
2.2.57
2.2.58
2.2.59
2.2.510
2.2.511
2.2.512
2.2.513
2.2.61
2.2.71
2.2.72
2.2.81
2.2.82
2.2.83
2.2.84
2.2.85
2.2.862.2.87
2.2.88
Title
India - Level Of Satisfaction With Various Types Of Executions Undertaken
India - Estimated Ad Spend (2009-2010)
India - Favored Ad Formats
India - Top 10 Web DomainsIndia - Top 10 Properties
India - How People Use Mobile
India - Share Of Time Spent On Mobile Internet
Indonesia - Categories Of Blogs
Indonesia - Language Used For Blogging
Indonesia - Activity Status For Blogging
Indonesia - Favored Ad Formats
Japan - Internet Users By Age Group
Japan - Internet Users By Gender
Japan - Duration Of Usage Of Internet And Offline Mediums From Home
Japan - Top 20 Genres
Japan - Top 10 Highest Growth Genres
Japan - Online Consumer Behavior
Japan - B2C E-commerce Sales
Japan - Social Media Activities
Japan - Frequency Of Social Media Activities
Japan - Top 10 Web Domains
Japan - Top 10 Properties
Japan - Top Mobile Web Activities
Japan - Mobile Media Ad Spend
Malaysia - Internet Users By Age GroupMalaysia - Internet Users By Gender
Malaysia - Internet Users By Place
Malaysia - Household Usage Of Internet (time)
Malaysia - Number Of Broadband Subscriptions
Malaysia - Top 20 Genres
Malaysia - Top 10 Highest Growing Genres
Malaysia - Online Consumer Behavior
Malaysia - Household Usage Of Internet (activity)
Malaysia - Malaysian Ecommerce Habits
Malaysia - Trust In Media Channels
Malaysia - Top 10 Web Domains
Malaysia - Top 10 Properties
Pakistan - Social Media Activities
Philippines- Social Media Activities
Philippines- Top Online Destinations
South Korea - Internet Users By Age Group
South Korea - Internet Users By Gender
South Korea - Frequency Of Accessing Internet
South Korea - Device Used To Access Internet
South Korea - Place Of Access
South Korea - Number Of Years Since Using InternetSouth Korea - Time Spent On The Internet
South Korea - Activities Undertaken Online
j
Age
No.
2.2.810
2.2.811
2.2.8122.2.813
2.2.814
2.2.815
2.2.816
2.2.817
2.2.818
2.2.819
2.2.91
2.2.92
2.2.93
2.2.94
2.2.95
2.2.96
2.2.97
2.2.98
2.2.99
2.2.910
2.2.911
2.2.912
2.2.913
2.2.1012.2.102
2.2.103
2.2.104
2.2.105
2.2.111
2.2.112
2.2.113
2.2.114
2.2.115
2.2.116
2.31
2.32
2.33
2.34
2.41
2.42
2.43
2.44
2.4.11
2.4.12
2.4.132.4.14
2.2.89
2.4.15
Title
South Korea - Top 10 Highest Growing Genres
South Korea - Online Consumer Behavior
South Korea - Internet Shopping SitesSouth Korea - Purchase Item By Online Shopping
South Korea - Social Media Activities
South Korea - Frequency Of Social Media Activities
South Korea - Favored Ad Formats
South Korea - Top 10 Web Domains
South Korea - Top 10 Properties
South Korea - Activities On Mobile
Taiwan - Internet Users By Age Group
Taiwan - Internet Users By Gender
Taiwan - Activities Undertaken Online
Taiwan - Wireless Internet Access
Taiwan - Location Of Using Wireless Internet
Taiwan - Top 20 Genres
Taiwan - Top 10 Highest Growing Genres
Taiwan - Online Consumer Behavior
Taiwan - Social Media Activities
Taiwan - Top 10 Brands
Taiwan - Type Of Digital Media Seen Being Used
Taiwan - Top 10 Web Domains
Taiwan - Top 10 Properties
Thailand - Online Activities UndertakenThailand - Most Popular Sites
Thailand - Top 10 Brands
Thailand - Most Popular Site By Category
Thailand - Trust In Media Channels
Vietnam - Internet Users By Age Group
Vietnam - Internet Users By Gender
Vietnam - Time Spent Online
Vietnam - Place Of Access
Vietnam - Activities Undertaken Online
Vietnam - Media Consumption
Caribbean - Population Statistics
Caribbean - Economy Statistics
Caribbean - Internet Statistics
Caribbean - Mobile Statistics
Central America - Population Statistics
Central America - Economy Statistics
Central America - Internet Statistics
Central America - Mobile Statistics
Mexico - Internet Users By Age Group
Mexico - Internet Users By Gender
Mexico - Top 20 GenresMexico - Top 10 Highest Growing Genres
South Korea - Top 20 Genres
Mexico - Online Consumer Behavior
547 next >
Pg No.
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No.
2.4.16
2.4.17
2.4.18
2.4.192.4.110
2.51
2.52
2.53
2.54
2.5.11
2.5.12
2.5.13
2.5.14
2.5.15
2.5.16
2.5.17
2.5.18
2.5.19
2.5.110
2.5.111
2.5.112
2.5.113
2.5.114
2.5.115
2.5.1162.5.117
2.5.21
2.5.22
2.5.23
2.5.24
2.5.25
2.5.26
2.5.27
2.5.28
2.5.29
2.5.210
2.5.211
2.5.212
2.5.213
2.5.214
2.5.215
2.5.216
2.5.31
2.5.32
2.5.33
2.5.342.5.35
Title
Mexico - Activities Undertaken Online
Mexico - B2C E-commerce Sales
Mexico - Social Media Activities
Mexico - Top 10 Web DomainsMexico - Top 10 Properties
Europe - Population Statistics
Europe - Economy Statistics
Europe - Internet Statistics
Europe - Mobile Statistics
France - Internet Users By Age Group
France - Internet Users By Gender
France - Top 20 Genres
France - Top 10 Highest Growing Genres
France - Online Consumer Behavior
France - E-commerce Sales
France - Social Media Activities
France - Frequency Of Social Media Activities
France - Influence Of Each Media On Decision
France - Advertising Spends (2008)
France - Top 10 Web Domains
France - Top 10 Properties
France - Online Display Advertising (CTRs)
France - Mobile Social Networking Usage
France - Mobile Internet Statistics
France - Activities Undertaken Via Mobile InternetFrance - Sites (category) Visited Via Mobile Internet
Germany - Internet Users By Age Group
Germany - Internet Users By Gender
Germany - Top 20 Genres
Germany - Top 10 Highest Growing Genres
Germany - Online Consumer Behavior
Germany - Ecommerce Statistics
Germany - Social Media Activities
Germany - Frequency Of Social Media Activities
Germany - Influence Of Each Media On Decision
Germany - Online Display Advertising (CTRs)
Germany - Top 10 Web Domains
Germany - Top 10 Properties
Germany - Mobile Gaming June 2008
Germany - Activities Undertaken On Mobile
Germany - Mobile Internet Statistics
Germany - Sites (category) Visited Via Mobile Internet
Italy - Internet Users By Age Group
Italy - Internet Users By Gender
Italy - Top 20 Genres
Italy - Top 10 Highest Growing GenresItaly - Online Consumer Behavior
Pg No.
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131131
452
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No.
2.5.36
2.5.37
2.5.38
2.5.392.5.310
2.5.311
2.5.312
2.5.313
2.5.314
2.5.41
2.5.42
2.5.43
2.5.44
2.5.45
2.5.46
2.5.47
2.5.48
2.5.49
2.5.410
2.5.51
2.5.52
2.5.53
2.5.54
2.5.55
2.5.562.5.57
2.5.58
2.5.59
2.5.510
2.5.511
2.5.61
2.5.62
2.5.63
2.5.64
2.5.65
2.5.66
2.5.67
2.5.68
2.5.69
2.5.610
2.5.611
2.5.612
2.5.613
2.5.614
2.5.615
2.5.616
Title
Italy - Category Products Most Frequently Purchased Online
Italy - Social Media Activities
Italy - Frequency Of Social Media Activities
Italy - Online Advertising Expenditure BreakdownItaly - Top 10 Web Domains
Italy - Top 10 Properties
Italy - Activities Undertaken On Mobile
Italy - Mobile Internet Statistics
Italy - Sites (category) Visited Via Mobile Internet
Russia - Internet Users By Age Group
Russia - Internet Users By Gender
Russia - Online Usage Behavior
Russia - Top 20 Genres
Russia - Top 10 Highest Growing Genres
Russia - Online Consumer Behavior
Russia - Social Media Activities
Russia - Frequency Of Social Media Activities
Russia - Top 10 Web Domains
Russia - Top 10 Properties
Spain - Internet Users By Age Group
Spain - Internet Users By Gender
Spain - Top 20 Genres
Spain - Top 10 Highest Growing Genres
Spain - Online Consumer Behavior
Spain - Social Media ActivitiesSpain - Frequency Of Social Media Activities
Spain - Top 10 Web Domains
Spain - Top 10 Properties
Spain - Activities Undertaken On Mobile
Spain - Sites (category) Visited Via Mobile Internet
United Kingdom - Internet Users By Age Group
United Kingdom - Internet Users By Gender
United Kingdom - Internet Users By Education
United Kingdom - Internet Users By Place Of Access
United Kingdom - Activities Undertaken Online
United Kingdom - SMS And MMS (volume)
United Kingdom - Type Of Short Video Clip Viewed
United Kingdom - Type Of Streaming Video Content Viewed
United Kingdom - Trusted Source Of Video Clip
United Kingdom - Top 20 Genres
United Kingdom - Top 10 Highest Growth Genres
United Kingdom - Online Consumer Behavior
United Kingdom - Online Shopping Statistics
United Kingdom - Retail E-commerce Metrics
United Kingdom - Social Media Activities
United Kingdom - Frequency Of Social Media Activities
Pg No.
156
156156
157
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158
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< previous 548
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549 next >
No.
2.5.617
2.5.618
2.5.619
2.5.6202.5.621
2.5.622
2.5.623
2.5.624
2.5.625
2.5.626
2.61
2.62
2.63
2.64
2.652.66
2.67
2.68
2.69
2.6.11
2.71
2.72
2.73
2.74
2.7.112.7.12
2.7.13
2.7.14
2.7.15
2.7.21
2.7.22
2.7.23
2.7.24
2.7.25
2.7.26
2.7.272.7.28
2.7.29
2.7.210
2.7.211
2.7.212
2.7.213
2.7.214
2.7.215
2.81
2.822.83
Title
United Kingdom - Influence Of Each Media On Decision
United Kingdom - Online Display Advertising (CTRs)
United Kingdom - Top 10 Web Domains
United Kingdom - Top 10 PropertiesUnited Kingdom - Internet Access Via Select Mobile Devices
United Kingdom - Purpose Of Using Mobile Internet
United Kingdom - Activities Undertaken On Mobile
United Kingdom - Mobile Internet Statistics
United Kingdom - Activities Undertaken On Mobile
United Kingdom - Sites (category) Visited Via Mobile Internet
Middle East - Population Statistics
Middle East - Economy Statistics
Middle East - Internet Statistics
Middle East - Mobile Statistics
Middle East - Top 20 GenresMiddle East - Top 10 Highest Growth Genres
Middle East - Online Consumer Behavior
Middle East - Top 10 Web Domains
Middle East - Top 10 Properties
UAE - Projected Total Advertising Revenue By Media
North America - Population Statistics
North America - Economy Statistics
North America - Internet Statistics
North America - Mobile Statistics
Canada - Activities Undertaken OnlineCanada - Online Video Viewing
Canada - Social Media Activities
Canada - Online Ad Revenue
Canada - Top 10 Properties
USA - Internet Users By Age Group
USA - Internet Users By Gender
USA - Activities Undertaken By Type Of Connection
USA - Activities Undertaken Online
USA - Internet Usage Statistics
USA - Top 20 Genres
USA - Top 10 Highest Growth GenresUSA - Online Consumer Behavior
USA - Retail E-commerce Metrics
USA - Social Media Activities
USA - Frequency Of Social Media Activities
USA - Search Engine Marketing Spending
USA - Top 10 Web Domains
USA - Top 10 Properties
USA - Type Of Mobile Websites Visited
Oceania - Population Statistics
Oceania - Economy StatisticsOceania - Internet Statistics
Pg No.
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No.
2.84
2.8.11
2.8.12
2.8.132.8.14
2.8.15
2.8.16
2.8.17
2.8.18
2.8.19
2.8.110
2.8.111
2.8.112
2.91
2.922.93
2.94
2.9.11
2.9.12
2.9.13
2.9.14
2.9.15
2.9.16
2.9.17
2.9.182.9.21
2.9.22
2.9.23
2.9.24
2.9.25
2.9.26
2.9.27
2.9.28
2.9.29
2.9.210
2.9.312.9.32
2.9.33
2.9.34
2.9.35
2.9.36
2.9.37
3.1
3.2
3.3
Title
Oceania - Mobile Statistics
Australia - Internet Users By Age Group
Australia - Internet Users By Gender
Australia - Anticipated Growth In Online ActivitiesAustralia - Top 20 Genres
Australia - Top 10 Highest Growth Genres
Australia - Online Consumer Behavior
Australia - E-commerce Activities
Australia - Retail E-commerce Metrics
Australia - Social Media Activities
Australia - Favored Ad Formats
Australia - Top 10 Web Domains
Australia - Top 10 Properties
South America - Population Statistics
South America - Economy StatisticsSouth America - Internet Statistics
South America - Mobile Statistics
Argentina - Internet Users By Age Group
Argentina - Internet Users By Gender
Argentina - Broadband Subscription By Access Technology
Argentina - Top 20 Genres
Argentina - Top 10 Highest Growing Genres
Argentina - Online Consumer Behavior
Argentina - Top 10 Web Domains
Argentina - Top 10 PropertiesBrazil - Internet Users By Age Group
Brazil - Internet Users By Gender
Brazil - Broadband Subscription By Access Technology
Brazil - Top 20 Genres
Brazil - Top 10 Highest Growth Genres
Brazil - Online Consumer Behavior
Brazil - Social Media Activities
Brazil - Frequency Of Social Media Activities
Brazil - Top 10 Web Domains
Brazil - Top 10 Properties
Columbia - Internet Users By Age GroupColumbia - Internet Users By Gender
Columbia - Top 20 Genres
Columbia - Top 10 Highest Growing Genres
Columbia - Online Consumer Behavior
Columbia - Top 10 Web Domains
Columbia - Top 10 Properties
Top 100 Web Products of 2008
Top 100 Websites Of 2008
Top 100 Blogs (as updated July09)
Pg No.
500
218
218
220220
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No.
3.4
4.1
4.2
4.34.4
4.5
4.6
4.7
4.8
4.9
4.1O
4.11
4.12
4.13
4.14
Title
100 Undiscovered Websites
Digital Media Awards 2008
ABBYs 2009
Cannes Lions 2009The Webby Awards (Special Achievement Awards)
Mobile Awards - Webbys Choice
Mobile Awards - People's Choice
Website Awards - Webbys Choice
Website Awards - People's Choice
Interactive Advertising Awards - Webbys Choice
Interactive Advertising Awards - Peoples Choice
Online Film And Video Awards - Webbys Choice
Online Film And Video Awards - Peoples Choice
Clio Awards
Global Mobile Awards 2009
Pg No.
314
335
344
346351
352
353
354,356,358,360
355,357,359,361
362
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364,366
365,367
368
370
< previous 550
* For Market Statistics Summary Sheet refer to the pouch on the last page
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< previous 552
We continue to enjoy long-standing relationships with Tata AIG,
Sony Television, Tata Corporate, Canon, Yamaha, Toyota,
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To these valued clients, we provide a comprehensive range ofdigital services, which includes Online Media Planning and
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Pioneers in this rapidly-changing, ever-evolving digital space,we fully understand how imperative it is to stay ahead of the
pack. We achieve this by constantly studying and evaluating the
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If you would like Ignitee to customize a complete advertisingsolution for you, do call Harminder Kaur, our Chief Strategy
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We look forward to being of assistance to you.
We DID start the fire
Ignitee Digital Solutions Pvt Ltd was established nine years ago,
in the year 2000. Then known as Connecturf, we were Indias
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Today, Ignitee builds high-impact digital strategies from each of
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8/14/2019 Honey I Shrunk the World - Snapshot
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The marketing world and particularly the online world will find this book a wealth of knowledge. The interesting checklist of
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Ignitee has done the impossible! Theyve condensed the World Wide Web and converted it into this delightful
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