how brands build an audience of their own on youtube by sean womack

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#socialpro #22A2 @Touchstorm How Brands Build An Audience of Their Own on YouTube

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Page 1: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

How Brands Build An Audience of Their Own on YouTube

Page 2: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Put the Intro video Here

Page 3: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

686 MM 271 MM 233 MM

YouTube Creators 2010

Page 4: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

-32%

Brands 2009–2010

-66% -46%

Page 5: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

-21%-46% -3%

Beauty Sites 2009–2010

Page 6: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Top 20 Brand Sites in five years

2010 Top 20 Beauty Stars

more consumers per day

Page 7: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Brands

Creators

2010

Page 8: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

+

Page 9: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

430,632Total Views

1,762Subscribers 2010!

Page 10: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

CG TV bad video here

Page 11: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Page 12: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

TALENT

Page 13: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Page 14: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

TalentFinder

Page 15: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

MEDIA !

Page 16: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Page 17: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Page 18: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Page 19: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

PRODUCTION

Page 20: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Sean – Need to add CG Cat Eye video

Page 21: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

TopicFinder

Page 22: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Page 23: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

2015!

430,632Total Views

1,762Subscribers 2010!

150,000Subscribers

96,350,000Total Views

Page 24: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

Find the Rising Stars Use Paid to Prime the Pump

Do a Hybrid Production Produce Data-Driven Topics

Page 25: How Brands Build An Audience Of Their Own On YouTube By Sean Womack

#socialpro #22A2 @Touchstorm

THANK YOU!

JOIN US @SMX WEST SAN JOSE, CA

MARCH 1-3, 2016