how nerds can foster democracy in local government
TRANSCRIPT
How Nerds Can Foster Democracy in Local
Government
Will HamptonCommunications DirectorCity of Round Rock, Texas
Our SoMed Tools
• roundrocktexas.gov• @roundrocknews• facebook.com/roundrock• roundrocktexas.gov/blogs• flickr.com/groups/cityofroundrock
• @willhampton• @brooksbennett
Know This About The Man
• He hates it when someone says something bad about him!
Tactics to convince The Man
• For the love of God, don’t talk to Him!
The Man has minions
• Find the Communications Director, PIO, etc., and talk to them
Our goals in Round Rock
• Provide additional channels of input for citizens and other potentially-affected interests
• Increase the transparency of the City's decision-making process
• Facilitate a sense of community • Reach new audiences with City
messages and information
How we doin’?
• Facebook Page has 1,500+ fans• Twitter account @roundrocknews
has 1600+ followers• Downtown redevelopment project
blog’s 31 posts had 100,000+ views
• PR-Media relations benefit• Don’t even get me started on our
Flickr group …
The Man craves unadorned adulation
If all else fails …
• Fire up the Blamestorm
Where to find us
• roundrocktexas.gov• @roundrocknews• facebook.com/roundrock• roundrocktexas.gov/blogs• flickr.com/groups/cityofroundrock
• @willhampton• @brooksbennett