how to generate sales from your database
DESCRIPTION
M3 Publishing show you how to create sales using their very innovative e-mail business magazineTRANSCRIPT
Copyright: M3 Publishing Ltd., 2007
Who can turn my network of contacts into sales?
Copyright: M3 Publishing Ltd., 2007
Generating business through strategic partnerships
David R LomasM3 Publishing
Copyright: M3 Publishing Ltd., 2007
The basic challenge facing all businesses?
Attracting new customers
With marketing methods becoming ever more sophisticated, you have to be one step ahead of your rivals.
Staying in touch with existing customers
Nowadays customers need to be nurtured. They will be tempted to go elsewhere if they don’t receive the attention they expect.
Copyright: M3 Publishing Ltd., 2007
What can we do to build business?
Improve communication
Add value by building your database
Raise awareness of all your products and services
Project a professional image
Look better than the competition
Generate referrals
Create salesa simple and effective way tostay in touch with my clients“ ”
Copyright: M3 Publishing Ltd., 2007
• Networking?
• Direct Mail?
• Social Media Marketing?
• Telemarketing?
• Leaflet drops
• Advertising?
• PR and blogging?
• Email marketing
“Mix your marketing for better results”?
What marketing efforts do you make?
Email newsletters and magazines
We all respond to gentle and regular reminders
We all like to be ‘rewarded’
Copyright: M3 Publishing Ltd., 2007Copyright: M3 Publishing Ltd., 2007
Why do they work?
Copyright: M3 Publishing Ltd., 2007
M3 Publishing has created a concept which enables you to communicate with your contacts in a unique and cost-effective way...
...with a unique option to reach a considerable number of prospects that you would not normally have access to!
We’ve added a twist...
Strategic Marketing
Copyright: M3 Publishing Ltd., 2007
SME solution – Your own Business MagazineMyBusiness Magazine
Interactive, eye-catching Branded in your name Professionally designed Informative Fully edited Cost-effective Delivered to your clients
each month Incredible customer
tracking and reportingfacility
Copyright: M3 Publishing Ltd., 2007
You can really create maximum impact for your business with the launch of your own business e-magazine!
• It differentiates you from your competitors
• It enhances your reputation in the business community
• You can see what your customers are reading about
• You can turn these ‘readership statistics’ into SALES
My Business Magazine
Magazine launch creates news!
Copyright: M3 Publishing Ltd., 2007
Track what your customers read!
You will have access to a Remote Management Facility via a secure login area:
Username and password protected
Readership ‘tracking’ facility
Add or delete recipients
Add your personal message
Track who ‘forwards’ your magazine
My Business Magazine
Copyright: M3 Publishing Ltd., 2007
Raises your profile in the marketplace
Keeps in touch with customers and contacts
Raises awareness of all your products and services
Enables effective prospecting and boosts data collection
Improves client targeting and measures response
Gets articles about you into the Social Media space
Generates more business for you!provides a unique prospecting tool“ ”
Summary of Benefits
My Business Magazine
Copyright: M3 Publishing Ltd., 2007
So, who could be turning their well-targeted contacts into sales? ...you could!
Call David Lomas on 08450 519374 or via [email protected]