10 blogging strategies to generate sales
DESCRIPTION
SEO copywriter & social media consultant Gloria Rand shares 10 strategies that businesses can use to generate sales from their blog. http://www.gloriarand.comTRANSCRIPT
10 Blogging Strategies to Generate Sales
Audio: Use your microphone and speakers (VoIP) or call in using your telephone.
United States: 1-484-589-1011Access Code: 591-509-346
Presenter: Gloria Rand SEO Copywriter
Attendees: Click Audio Setup on your control panel to make sure your speakers or headset work properly before the webinar begins
Overview
• Why blog?
• 10 strategies to generate sales
• Questions
Why Blog?
• 113 million people read blogs • By 2014, 60% internet users will read, or
150 million people*
*Source: eMarketer.com
WORDPRESS
Why Blog?
Better Listings on
Why Blog?
Promote ProductsBranding
Reach New CustomersCommunicate
Become Recognized Expert
Need Proof ?
• Companies that blog get 97% more inbound links to their websites
Need Proof ?
• Companies that blog get 97% more inbound links to their websites
• Companies that blog get 55% more website visitors
Courtesy:
1. Determine Your Target Audience
2. Share your expertise
Write about things you know
3. Ask open-ended questions
• What do you think of …. ?
• How would you do it better?
4. Respond to comments
• Reply in your blog or…
• Send an email
5. Comment on other blogs
6. Provide links to other blogs
• Display a blogroll
7. Invite “expert” guests
8. Use other social media sites
9. Use keywords in title & body
10. Keep copy short
• 250-500 words
• One idea per post
Other tips…
• Use Pictures or Videos
Other tips…
• Know your call to action– Visit website– Email for a quote – Sign up for newsletter
How to learn a LOT more…
Professional development event for entrepreneurs, marketers, business owners - Orlando, FL - March 3-5, 2011
Recognized thought leaders in social media & mktg. (24 experts) - Mark Bowden, Amanda Hite, Dan Schawbel, Shelly Kramer, Heather A Taylor, Jeffrey Willinger, Jeff Power, Amber Osborne, and many others.
unGeeked e’lites…
• Dan Schawbel – Managing the Brand Called Me
unGeeked e’lites…
• Dan Schawbel – Managing the Brand Called Me
• Shelly Kramer – Integrating Social Media Into Your Marketing
and Branding Strategy
unGeeked e’lites…
• Dan Schawbel – Managing the Brand Called Me
• Shelly Kramer – Integrating Social Media Into Your Marketing
and Branding Strategy
• Neal Schaffer – Strategically Maximizing Your Brand’s
Presence and Culture on LinkedIn
Why should you attend?
• Limited registration
Why should you attend?
• Limited registration
• Informal presentations – Q&A sessions
Why should you attend?
• Limited registration
• Informal presentations – Q&A sessions
• 20 – on – One Private Consultations
Why should you attend?
• Limited registration
• Informal presentations – Q&A sessions
• 10 – on – One Private Consultations
• Attendee only “After Parties”
Why should you attend?
• Limited registration
• Informal presentations – Q&A sessions
• 10 – on – One Private Consultations
• Attendee only “After Parties”
• Engage and share knowledge, advice, client examples and techniques
Special offer
• 3-day retreat ticket price - $699 – Save 10% on all 3 days: $209.70 per day.
Use code: UNGEEKEDFLORIDA
Special offer
• 3-day retreat ticket price - $699 – Save 10% on all 3 days: $209.70 per day.
Use code: UNGEEKEDFLORIDA
• 2-day ticket - $466
• 1-day ticket - $233
Register today: www.ungeekedflorida.eventbrite.com
March 3 – 5, 2011
Questions? Ask Gloria!
Gloria RandSEO Copywriter
http://www.gloriarand.com
Facebook: GloriaRandCopywriter
Twitter: @GloriaRand