how to grow your global community with social translations powered by drupal commons, lingotek, and...
DESCRIPTION
Don’t let language be a barrier to collaboration for your online community. Communities built on Drupal Commons can leverage Social Translations powered by Lingotek to extend self-service across languages using sophisticated translation algorithms and the power of the crowd. Join us for a community-focused webinar to learn how you can leverage Social Translations powered by Lingotek to: • Learn how to translate your interfaces • Use high-quality user generated content for translation • Crowdsource translations to your community • Outsource your translation • Identify your star translatorsTRANSCRIPT
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How to Grow Your Global Community with Social Transla7ons Powered by Drupal Commons, Lingotek,
and Propeople
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Agenda!
• Introduction to Drupal Commons • The value of social translations (Propeople) • Problems with legacy translation • Solution: Drupal Commons + Lingotek
translation management system • Demo and use cases • Q&A
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Introduc7on to Drupal Commons
David Mennie Sr. Director, Product Marke7ng
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Drupal Commons!An Acquia-assembled solution for rapid deployment of internal and external communities that: • Leverages the breadth & depth of the Drupal
platform • Supports completely customizable brand
experiences • Features fully extensible, open architecture • Integrates with your existing technologies • Adapts to future needs at the speed of the web
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Rapidly-deployable Community solution!• The best modules for
community, handpicked by experts • Supports aggressive
deployment timeframes; immediately useful out-of-the-box • Springboard to assemble your vision of community • No need for separate
CMS & integration; Pre-defined content views
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Connect Experts with Experts!• Commons’ People
directory helps community members find one another quickly using partial name match
• Find subject matter experts using faceted search which renders all your custom profile fields searchable as well
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Mobile Collaboration: Anytime, Anywhere!• Out-of-the-box
responsive design templates for Smartphone, Tablet, and Desktop
• Navigation bars also automatically re-size making it easy to manage your community on the go
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Open platform & open APIs let you integrate community across your entire enterprise!
Analytics Marketing Automation
CRM
Video
Gamification
Social SSO
Personalization Multivariate Testing
Site Search
Recommendations
Social translation
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Open platform & open APIs let you integrate community across your entire enterprise!
CRM
Video
Gamification
Site
Acquia Analytics
Personalization Acquia Lift Personalization Acquia Lift
We Are Propeople
About us!
Full service digital agency Strategy (Web strategy, content strategy)
Creative (Concept, IA, UX, Design, Prototypes) Tech (Development, Training and Support)
Founded in 2000
~200 full time employees in 8 countries A part of Intellecta Group
Locations!
US: Boise ID, San Jose CA,
Washington DC International:
Austria, Brazil, Bulgaria,
Denmark, Moldova, Sweden, Ukraine
Selected clients!
“Impossible” Projects!
Propeople Pirates!
WeArePropeople.com
Lingotek + Drupal: The Power to Translate is Now Inside Drupal
Calvin Scharffs VP of Marketing Lingotek
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The Problem
Today’s highly dynamic websites are characterized by an accelerating and virtually continuous cycle of content updates and changes.
Legacy processes for managing translation workflows lack the speed and agility to keep multilingual websites in sync.
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Legacy Translation Process
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Everyone else makes you do it the HARD way...
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Everyone else makes you do it the HARD way...
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How HARD can it really be?
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How HARD can it really be?
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How HARD can it really be?
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How HARD can it really be?
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How HARD can it really be?
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How HARD can it really be?
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How HARD can it really be?
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Insufficient manhours available to keep up with the pace
and volume of change
How HARD can it really be?
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Too many manual steps in translation process
How HARD can it really be?
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Not Enough Automation
How HARD can it really be?
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Solution
Lingotek We provide enterprise business customers with a flexible, automated solution for managing their multilingual content workflows – saving them time, money and mistakes.
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How It Works
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Automated Workflows
Content Value Index
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Tour
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Inside
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Translation of Posts
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» Real-time translation of § Stream Posts § Replies to Posts
» Utilizing Microsoft Bing Translate
» All Translations are stored in Drupal Commons
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Translation of Q&A
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» Real-time translation of § Questions § Answers from the Community
» Utilizing Microsoft Bing Translate
» All Translations are stored in Drupal Commons
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Translation of Wiki Content
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» Real-time translation of § Wiki Content
» Utilizing Microsoft Bing Translate as a starting point
» Crowd Sourcing Translations to Enhance Quality
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Inside
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Case Studies
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6! Intel OSTC uses Drupal for localization for the Tizen initiative into 6 languages!
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Case Study » Who:
§ Tizen is an open source, standards-based software platform supported by leading mobile operators, device manufacturers, and silicon suppliers for multiple device categories such as smartphones, tablets, netbooks, in-vehicle infotainment devices, and smart TVs
» Challenge: § Translation process manual; not synchronized § Not leveraging existing translation assets
» Results:
§ 55% reduction in translation turn around § 45% reduction in translation project costs § Fully automated with real-time project over sight
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Commitment
§ Compatible with Drupal 6 § Compatible with Drupal 7 § Compatible with Drupal 8 (Coming Soon) § Integrated with Commerce Kickstart,
OpenPublic, Drupal Commons, Acquia Drupal § Monthly sprint updates
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