how to stand out inside your company - … · how to develop your breakthrough idea and build a...

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#WOTC16 @WOTChannel Dorie Clark @dorieclark How to Stand Out Inside Your Company

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Page 1: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Dorie Clark

@dorieclark

How to Stand Out Inside Your Company

Page 2: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Photo: Anna Dziubinska, Unsplash

Page 3: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

The Brand Called You

Page 4: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

It Doesn’t Have to Be This Way

Page 5: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Page 6: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Discover Your Brand

Create Your Brand

Live Your Brand

Page 7: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

DISCOVER YOUR BRAND

Page 8: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Get the Feedback You Need

3 Word Exercise

Page 9: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

The Likeability Conundrum

If You’re Nice,

You Must Be a

Little Dumb

Page 10: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

What is Executive Presence?

Appearance

Communication

Gravitas

Page 11: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

CREATE YOUR BRAND

Page 12: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

The Small Pond Strategy

Page 13: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Build Your

Circle

Page 14: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Your Mentors May Surprise You

Page 15: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Make Space

Page 16: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

LIVE YOUR BRAND

Page 17: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Make Yourself a Hub

Ronald Burt

University of Chicago

Page 18: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Everyone Needs a Wingman

@dorieclark

Page 19: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Leverage Your Knowledge

Photo: Thomas Hawk

Page 20: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Covering

0

10

20

30

40

50

60

70

80

90

LGB Blacks Women Overall StraightWhite Men

Series 1

Page 21: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Page 22: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Page 23: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

What will you do

differently starting

today?

Page 24: How to Stand Out Inside Your Company - … · How to Develop Your Breakthrough Idea and Build a Following Around It Dorie Clark DEFINE YOUR BRAND IMAGINE YOUR FUTURE Reinventing DORIE

#WOTC16 @WOTChannel

Download Your Free

42-Page Stand Out

Workbook

www.dorieclark.com