1 Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.

How Verizon Uses Disruptive Developments for Organized Progress Matt Bullard Shivinder Singh

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 2

Agenda

•  Introducing Change at Verizon

•  Implementing Change at the Ground Level

•  Experience working with MongoDB

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 3

103.3 million

$81 billion

retail connections

annual revenue in 2013

72,500 employees

Get to Know Verizon Wireless

Verizon 4G LTE Covers 97% of Americans

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 4

Organized Approach to Embracing New Technologies

•  Driving Forces –  Data monetization –  Changing landscape of data

•  Expected Output –  Enhanced data analytics –  Time to market solutions –  Customer experience improvement

•  Embracing emerging technology in a fortune 16th company –  Well established processes –  Culture of delivering solutions

through collaboration

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 5

RDBMS

NoSQL

Cloud

Big Data

Creating a Unique IT Ecosystem

•  Big Data –  Customer actions –  Transactional Logs

•  RDBMS –  Transactions –  Account Information

•  NoSQL –  Echat –  Social Feeds

•  Cloud –  Time to Market –  Asset Utilization

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 6

Embracing New Technologies

•  End Goals –  Single View of Customer across all

business lines –  Improving Asset Utilization –  Shorten time to market

•  Potential End State –  All members of the ecosystem add

value to the enterprise –  New application for OLTP –  Hadoop for larger datasets

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 7

Organizational Challenges

•  Challenges –  Status quo –  Preparing change warriors –  New models for calculating ROI –  Change introduces risk and disruption –  Procedures for recovering from crisis

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 8

Business / Technology Challenges

•  Convincing Upper Management –  Scalability Issues

•  Needs to meet Verizon standards •  Criteria for HA & over the WAN clustering •  Lower MTTR

–  RDBMS Constraints •  Expensive scalability solutions •  Changes to the data model are costly •  Length time to market

9 Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.

Big Data An Insiders View Shivinder Singh

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 10

Exploring Disruptive Technologies

•  Primary Objective of IT: –  Keep the lights on –  Focus on SLA –  Multi Site Applications –  Lean MTTR –  Business Enabler

•  Initial Reaction: Avoid Disruptive Technologies Like the Plague –  We have no expertise in the new technology –  Headcount will not increase to support this –  Untested at the enterprise level –  Where do we get support if it does not work? –  How do we train?

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 11

Conventional Approach

Structured • Logical • Analytical

§  Transactional

§  Internal

§  OLTP

§  ERP

Data Warehouse

Traditional Data Sources

New Approach

Creative • Holistic • Intuitive

§  Web Logs

§  Text / Social Data

§  Sensory

§  RFID

New Data Sources

Hadoop Streams

The Evolution of Data

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 12

Oracle & VCS Oracle ASM & JVM DBA

Build DB

SA

Raw Disk NFS VCS ZFS

SA

Raw Disk DBA

ACFS ASM Build DB Load JVM

DBA

HDFS ACFS Java DB Build DB

SA

NFS VCS ZFS

Raw Disk

Big Data

Oracle RDBMS

NoSQL, Berkeley, Unbound ID

ASM / Cluster Ware / RAC / ACFS

MySQL / SQL Server

Exadata / Big Data

2004 2006 2008 2010 2012 2014 2016

Evolution / Revolution

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 13

Organization Prerequisites

•  Profile –  You need the right people in your

organization to go out and learn new technologies

•  Learn quickly, good at exploring new things

•  Need passionate employees, who have the drive to go out and learn on the side

•  Not adverse to risk •  Good at communicating & teaching

new technologies to others in your org

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 14

Communications blocks Tools

Feedback/ratings

About you info

Multimedia Rotating Banner

•  Not having a choice is often the best catalyst to moving forward. –  Initiated as a POC effort –  Responsibility was on us to support it in production

Employee Portal

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Evaluating MongoDB

•  Taking a Test Drive –  Did not want to sign a contract w/o

seeing how they respond to an outage

–  Need to put new vendors to the test. •  Need a vendor that is smarter than you

on the subject, one that brings value to the table.

•  Outage Response –  Site performing slowly

•  Caused outage on secondary datacenter

•  Missing indexes

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Millions of Terabytes per month Total Cost of Ownership Focus

•  Hardware & Software –  Turning Innovation into Products –  Improving system performance –  Accommodate Future Growth vs. System

Usage

•  People –  Unlearning the old and assimilating the

new –  Cross Training on Multiple skill sets –  A focus on process engineering –  System Processes Automation

0

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1.5

2

2.5

3

3.5

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2009 2010 2011 2012 2013 2014

Central and Eastern Europe Middle East and Africa Latin America Japan North America Asia-Pacific Western Europe

Technology Challenges

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•  MongoDB with Hadoop –  Hadoop is the buzzword –  VZW is a early adopter and has

some huge clusters –  Growing at phenomenal volumes

•  MongoDB for online log management –  Transactional log maintenance –  Data Volumes are significant –  Challenges on RDBMS –  MongoDB a potential replacement

Future Use Cases

Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement. 18

Thank You

Thank You Madhu Bhimaraju Shivinder Singh