“A word or thing that is of great importance or significance. “

Definition from the Oxford English Dictionary

What is a keyword?What is a keyword?

Keywords are the right words to use to retrieve the best search results.

Why is identifying keywords Why is identifying keywords important?important?

Retrieves highly relevant websites

Attracts attention of prospective employers

Helps clarify your thinking

How do I determine How do I determine which keywords are which keywords are significant?significant?What is the main idea(s)?What are the most specific words

used to describe the main idea(s)?

Taylor Swift got a surprise when she accepted the award for Best Female Video at Sunday night's MTV Video Music Awards. As she was thanking MTV, Kanye West ran up on stage, took her microphone, and said Beyonce had been robbed for her "Single Ladies" video. He shouted, " Beyonce had one of the best videos of all time!" Swift, 19, stood silently holding her trophy, cameras cut to Beyonce looking stunned in the crowd, and MTV then cut to break. (Huffington Post)

WHAT ARE THE MAIN WHAT ARE THE MAIN IDEAS OF THIS BLOG IDEAS OF THIS BLOG MESSAGE?MESSAGE?

Taylor Swift got a surprise when she accepted the award for Best Female Video at Sunday night's MTV Video Music Awards. As she was thanking MTV, Kanye West ran up on stage, took her microphone, and said Beyonce had been robbed for her "Single Ladies" video. He shouted, " Beyonce had one of the best videos of all time!" Swift, 19, stood silently holding her trophy, cameras cut to Beyonce looking stunned in the crowd, and MTV then cut to break. (Huffington Post)

WHAT IS THE POINT WHAT IS THE POINT OF THIS BLOG OF THIS BLOG MESSAGE?MESSAGE?

Taylor Swift got a surprise when she accepted the award for Best Female Video at Sunday night's MTV Video Music Awards. As she was thanking MTV, Kanye West ran up on stage, took her microphone, and said Beyonce had been robbed for her "Single Ladies" video. He shouted, " Beyonce had one of the best videos of all time!" Swift, 19, stood silently holding her trophy, cameras cut to Beyonce looking stunned in the crowd, and MTV then cut to break. (Huffington Post)

?WHAT IS THE POINT WHAT IS THE POINT OF THIS BLOG OF THIS BLOG MESSAGE?MESSAGE?

Be SpecificBe Specific

Identify the most specific keyword that best describes an idea, place, thing, or person.

Divorce Lawyer rather than Family LawyerCatholicism rather than

Christianity

Teens rather than People

How do I determine which How do I determine which keywords are significant?keywords are significant?

• Identify the main idea(s)

• Identify words used to describe the idea(s)

• Express with specific words

Describe yourself in three keywords