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ImplementingthePortoAlegreSustainableInnovationZone(ZISPOA)

GlobalUrbanDevelopment(GUD)/Pulsarcoursedescription.

Mondays,19:00‐22:00,April4‐May2.

ParaleloVivoSustainableInnovationHub,PinheiroMachado40,BairroIndependência,PortoAlegre.

Avitalpurposeof thiscourse is toenablemanynewpeople to join theexistingworkinggroupsandbecomeactivelyinvolvedinfurtherorganizingZISPOA.Thisactivity will include continuing to engage in the current Strategic ActionInitiatives, as well as developing new Strategic Action Initiatives to beimplementedbeginninginMay,June,andJuly.

SustainableInnovationZonesandtheRS2030LeapfrogEconomicStrategy

SustainableInnovationZonesareakeyactionsteprecommendedbyGlobalUrbanDevelopment(GUD)intheMarch2015WorldBank‐fundedeconomicstrategyforRioGrandedoSultobecomethemostsustainableandinnovativeplaceinLatinAmericaby2030:http://www.globalurban.org/2015_RS_LEAPFROG_ECONOMIC_STRATEGY.pdf.

SustainableInnovationZonescombinesixkeyelements:1)InnovationandTechnology;2)EntrepreneurshipandStartups;3)SustainabilityandResourceEfficiency;4)CreativityandCollaboration;5)ParticipatoryCommunityManagement;and6)Business‐FriendlyEnvironment.

AccordingtotheLeapfrogEconomicStrategy’sExecutiveSummary(pages4‐5):

“ThefocusonSustainableInnovationisvitalforthesuccessoftheLeapfrogEconomicStrategy.Thefutureoftheworldwillbeaboutfindingwaysforbillionsofpeopletoliveandthriveinpeacewitheachotherandinpeacewithnature.Andthegoodnewsisthatinthe21stcentury,people,places,andorganizationscanliterally‘getricherbybecominggreener’–earningandsavingmoremoneybyconserving,renewing,andreusingresourcesmuchmoreefficiently.”

“Manyofthemajortechnologicaladvancesofthecomingdecadeswillinvolveenablingpeopletoenjoyeconomicprosperityandqualityoflifeinwaysthatconserveandreusenaturalresources,andprotectandenhanceglobalecosystems.TheplacesintheworldthatLeapfrogintosuchafuture,assomeplacesalreadyaredoing,willhaveahugeeconomiccompetitiveadvantageovertherestoftheworld.AndthefirstplacesamongemergingeconomiesindevelopingcountriesthatcanaccomplishsuchtechnologicalbreakthroughsdefinitelywillLeapfrogintothefrontranksofglobalcompetitiveness.Thiswillhappenfortwomainreasons.First, becausetheirexpertiseandexperience,reflectedintheirproductsandservices,willbeofenormousvaluetotherestoftheworld,asitwillbetotheirownpeople.”

“Second,becausemanyglobalresourceswillflowtosuchplacesfromelsewhere:talent,technologies,investors,entrepreneurs,students,scholars,traders,tourists,developers,

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donors,andmuchmore.TheworldhasahugeinterestinsupportingplacescommittedtoSustainableInnovation,andthisgrowinginterestandtheglobalresourcesthatcomewithitwillincreaseexponentiallyduringthecomingdecade.”

“RioGrandedoSulnowhastheopportunity,bycommittingin2015tobecomethemostsustainableandinnovativeplaceinLatinAmericaby2030,toachieveexemplary,high‐quality,andbroad‐basedeconomicgrowthoverthenext16years.Thefollowingreportoutlineskeystrategies,andfeaturesmanydetailedexamplesandopportunities.OneofthemostimportantoftheseisSustainableInnovationZones.”

“SustainableInnovationZonesareacenterpieceoftheRS2030LeapfrogEconomicStrategy.Thesemanyspecialareasinmunicipalitiesthroughoutthestatewillbeamongtheleadingcentersforresearchanddevelopmentofnewtechnologies,entrepreneurialstartupsandbusinessincubationandacceleration,state‐of‐the‐artmethodsforimprovingsustainabilityandresourceefficiencyinbusinessanddailylife,reducingburdensomerulesandregulationstocreateamorebusiness‐friendlyenvironment,establishingpublic‐privatecollaborationinstrategicinvestmentsandparticipatorycommunitymanagement,andmuchmore.”

“SustainableInnovationZonesinRioGrandedoSulwillbelocatedinmixed‐usecommunitiesnearcollegesanduniversities,technologyparks,andtechnologybusinessincubators,withcommerce,housing,andotherkeyamenitiesandservices.Theywillbemagnetsforinternationaltalentandexperimentsin21stcenturytechnology.

NewZISPOACourse:

ThisnewZISPOAcoursebuildsonthefoundationsofthesuccessfulOctober‐December2015GUD‐PulsarcourseatParaleloVivoon“StrategicPlanningforanIndependência‐FlorestaSustainableInnovationZone”(seePOAdigitalvideo:https://www.youtube.com/watch?v=My7jYLIsa_I).

Inthatpreviouscourse,manyparticipantsbeganorganizingaPortoAlegreSustainableInnovationZone(ZISPOA)inthesetwoneighborhoodsofthe4thDistrict.Courseparticipantscreatedworkinggroupsbasedoneachofthesixkeyelements:1)InnovationandTechnology;2)EntrepreneurshipandStartups;3)SustainabilityandResourceEfficiency;4)CreativityandCollaboration;5)ParticipatoryCommunityManagement;and6)Business‐FriendlyEnvironment.

ThesesixworkinggroupseachconductedaninitialAssetMappingandNetworkAnalysis,andthendevelopedStrategicActionInitiativesthattheypresentedtoalargeaudienceof75peopleatthefinalclasssessiononDecember15.TheworkinggroupshavebeenimplementingtheirStrategicActionInitiativessinceJanuary,includingsolartreesinZISPOA,partnershipswithJuniorEnterpriseandAIESECatUFRGS,SustainableInnovationSeminarsincollaborationwithNetImpact(beginningwithawell‐attendedMarch12seminaronSustainableEntrepreneurship),theFirstAnnualZISPOAFestivalatVilaFloresonMay21,sustainableurbangeoinformationandecocitizenmappingwithseveralinternationalpartnersstartingwithawebinaronApril11,PortoAlegre’sfirst‐evermonthlyGreenDrinksonApril1aspartofViradaSustentávelactivities,abusiness‐friendlyZISPOAinformationwebsite,aZISPOAFacebookpage,participatorysustainablecommunitydevelopmentplanningwith3C,community‐basedrecycling

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withDMLUandMãosVerdes,developingaZISPOAmarketingstrategyandanelectriccarsharingfeasibilitystudytogetherwithbusinessmanagementfacultyandstudentsatUFRGS,andmuchmore.

CurrentlyZISPOAisfocusedonbecomingthemostsustainableandinnovativeplaceinLatinAmericaby2020throughaccomplishingfivemajorgoals:1)MostSolarPowered;2)MostEnergyEfficient;3)MostDigitallyConnected;4)MostRenewableTechnology‐Friendly;and5)MostBike‐Friendly.

Toachievethesegoals,ZISPOAandNósCoworkingarecollaboratingwiththeSwedishGovernment’sSmartLivingChallengeglobalnetworkonaseriesoftechnicalexpertwebinars,beginningonApril28withaninternationalconversationabout“SharingforSustainableMobility”includingelectriccarsharing,bikesharing,andgaragesharingforPortoAlegre’sSustainableInnovationZone.

OnevitalpurposeofthisnewcourseistoenablemanymorepeopletojointhesixworkinggroupsandbecomeactivelyinvolvedinfurtherorganizingZISPOA.Thisactivitywillincludecontinuingtoengageinthecurrentactions,aswellasdevelopingnewStrategicActionInitiativestobeimplementedbytheworkinggroupsandmanyotherpeopleandorganizationsbeginninginMay,June,andJuly.PulsarandGUDwillprovidementoringinclassforworkinggroupmeetings.

Also,PulsarwillbeleadinganothernewZISPOAcourse‐‐NextCitizens”‐‐startingonMay9.

ClassSchedule:

April4:(inEnglish):Welcomeandintroductions.OverviewofZISPOAandthecourse.Introductionanddescriptionofthesixworkinggroupsandtheircurrentactivities:1)InnovationandTechnology;2)EntrepreneurshipandStartups;3)SustainabilityandResourceEfficiency;4)CreativityandCollaboration;5)ParticipatoryCommunityManagement;and6)Business‐FriendlyEnvironment.(mostlyinPortuguese):Classexercisefornewparticipantstointeractwitheachworkinggroupandchoosewhichgrouptojoin.Aftereveryonejoinsaworkinggroup,eachgroupwillmeettogethertocreateavisionstatementanddevelopanactionagendaforthecourse.PulsarandGUDwillserveasmentorsfortheseworkinggroupmeetings.

April11:(inEnglish):LectureanddiscussionbyProfessorMarcWeissaboutSustainableInnovationlessonsforZISPOAfromGUD’sRioGrandedoSul2030LeapfrogEconomicStrategyreport(http://www.globalurban.org/2015_RS_LEAPFROG_ECONOMIC_STRATEGY.pdf).Pleasereadthis2015report,especiallypages3‐24,67‐70,83‐89,96‐106,123‐125,and132‐158.

(mostlyinPortuguese):WorkinggroupswillmeettoengageinplanningandcoordinationfortheirStrategicActionInitiatives.PulsarandGUDwillserveasmentorsfortheseworkinggroupmeetings.

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April18:(inEnglish):LectureanddiscussionbyProfessorMarcWeissaboutlessonsforZISPOAfromtheSustainableInnovationeconomicgrowthandcommunitydevelopmenttransformationofNoMa(NorthofMassachusettsAvenue)inWashington,DC.PleasereadGUD’s2008OECDNoMareporthttp://www.globalurban.org/GUD_OECD_NoMa_Report.pdf,andpages38‐43,125‐131,140‐141,and144‐148oftheRS2030LeapfrogEconomicStrategyreport.AspecialfocusofourdiscussionwillbeonapplyinginZISPOAboththe12KeyLessonsforEconomicDevelopmentfrompage43oftheLeapfrogStrategy,andthethreemainlessonsfrompage6oftheNoMareport.Pleasetaketimetothinkaboutapplyingtheselessons.

(mostlyinPortuguese):WorkinggroupswillmeettoengageinplanningandcoordinationfortheirStrategicActionInitiatives.PulsarandGUDwillserveasmentorsfortheseworkinggroupmeetings.

April25:(inEnglish):LectureanddiscussionbyProfessorMarcWeissaboutlessonsforZISPOAfromtheSustainableInnovationrenewable/efficientenergy‐basedeconomicdevelopmentofBerkeley,California.Pleasereadthe1981BerkeleyStrategyreporthttp://www.globalurban.org/Berkeley_Economic_Development_Strategy.pdf,especiallythesectionrecommendingANewEnergyIndustryforBerkeleyandanAlternativeEnergyResearchandIndustrialParkonpages10‐17.

(mostlyinPortuguese):WorkinggroupswillmeettofinalizethedetailsoftheirStrategicActionInitiativestobepresentedonMay2.PulsarandGUDwillserveasmentorsfortheseworkinggroupmeetings.

April19‐May1:(inEnglish):WorkingGroupmentoringsessions(notonMondaynights)withProfessorMarcWeiss.

May2:(inPortuguese):LectureanddiscussionbyUFRGSProfessorLuisFelipeNascimentoonSustainableInnovationinBusiness,andlectureanddiscussionbyUFRGSProfessorJuliovanderLindenonSustainableInnovationinDesign.

(mostlyinPortuguese):FinalpresentationofStrategicActionInitiativesbythesixworkinggroups,withdiscussionandfeedbackfromfaculty,students,mentors,andinvitedcommunityguests.