in the matter of americanwest advertising llc

8/10/2019 In the Matter of AmericanWest Advertising LLC

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In the Matter of AmericanWest Advertising LLC

File No.: EB-TC-!"-#####$#% n!& NAL'Acct. No.: "#!!$"!%##!(& F)N: ##"#*%(%(%

n! The investigation +egan ,nder EB-#-TC-$( and as s,+se/,entl0 assigned File No. EB-TC-!"-#####$#%. An0 f,t,re corres1ondence ith the Commission concerning this matter sho,ld reflect the ne

case n,m+er.

FEE)AL C2MM3NICATI2N4 C2MMI44I2N

2015 FCC LEXIS 66

January5 "#!(5 )eleased

January5 "#!(5 Ado1ted

CORE TERMS: forfeit,re5 1rerecorded5 credit card5 cons,mers5 ire5 advertising5 +,siness relationshi15 r,les

governing5 e61ress consent5 tele1hone5 com1leting5 delivering5 overnight5 mailed5 +loc75 mail5 fcc5 gov

ACTION: 89! F2)FEIT3)E 2)E)

JUDGES: B0 the Chief5 Telecomm,nications Cons,mers ivision5 Enforcement B,rea,

OPINION B: ;INMAN

OPINION: !. We im1ose a 1enalt0 of < !=5### against AmericanWest Advertising LLC >AmericanWest? fordelivering fo,r ,nsolicited5 1rerecorded advertising messages to cons,mers. Cons,mers have the right not to

+e +othered +0 1rerecorded sales calls that the0 do not e61ect and have not agreed to receive. Congress too7note of the es1eciall0 intr,sive nat,re of 1rerecorded calls--or @ro+ocalls@--and a,thoried the Commission to

ado1t r,les to ens,re that cons,mers are 1rotected from s,ch a,tomated calls. We hold AmericanWest

acco,nta+le for its violations of these r,les.

". 2n March ""5 "#!!5 the Enforcement B,rea, >B,rea,? iss,ed a Notice of A11arent Lia+ilit0 for Forfeit,re>NAL? 1ro1osing an < !=5### forfeit,re against AmericanWest n" for illf,l and re1eated violation of 4ection

""%>+?>!?>B? of the Comm,nications Act of !$5 as amended >Act? n$ and 4ection *.!"##>a?>"? of the

Commissions r,les >),les?5 as that section e6isted at the time of the violations5 n +0 delivering fo,r1rerecorded advertising calls to fo,r cons,mers itho,t either 1rior e61ress consent or an esta+lished89"

+,siness relationshi1. n( AmericanWest has not filed a res1onse to the NAL. Based on the information +efore,s5 e affirm the forfeit,re 1ro1osed in the NAL.

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n"American West Advertising5 Notice of A11arent Lia+ilit0 for Forfeit,re5 "* FCC )cd $%*" >Enf. B,r. "#!!?.The NALnoted that the 1ro1osed forfeit,re 1enalt0 a11lied to +oth the cor1orate entit05 hich is

AmericanWest Advertising LLC5 and all 1rinci1als and officers5 incl,ding the designated contact 1erson5 ho isDatrice ;,th.n$ % 3.4.C. ""%>+?>!?>B?.n At the time of the violations and hen the NALas iss,ed5 the

Commissions r,les governing 1rerecorded calls to residential tele1hone lines ere codified at % C.F.).

*.!"##>a?>"?. 4ince then5 the Commission has amended and ren,m+ered the 1rovisions contained therein as% C.F.). *.!"##>a?>$?. Rules and Regulations Implementing the Telephone Consumer Protection Act

of 19915 )e1ort and 2rder5 "% FCC )cd !=$# >"#!"? >amending r,les governing 1rerecorded advertising callsto re/,ire that 1rior e61ress consent to receive s,ch calls m,st +e in riting and to remove the e6em1tion for

calls made ,nder an esta+lished +,siness relationshi1?.89$n( The NALincl,des a more com1lete disc,ssion of the facts and histor0 of this case and is incor1orated

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herein +0 reference. NAL5 "* FCC )cd at $%*$-*(5 1aras. "-%.

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$. Accordingl05 IT IS ORDEREDthat5 1,rs,ant to 4ection (#$>+? of the Act5 n* 4ection !.=# of the ),les5 n%

and 4ections #.!!!5 #."#5 and #.$!! of the ),les5 n= AmericanWest Advertising LLC IS LIABLE FOR AMONETAR FORFEITUREin the amo,nt of eighteen tho,sand dollars >< !=5###? for illf,ll0 and re1eatedl0

violating 4ection ""%>+?>!?>B? of the Act n and 4ection *.!"##>a?>"? of the ),les5 as that section e6isted atthe time of the violations. n!#

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n* % 3.4.C. (#$>+?.n% % C.F.). !.=#.n= % C.F.). #.!!!5 #."#5 #.$!!.n % 3.4.C. ""%>+?>!?>B?.n!# % C.F.). *.!"##>a?>"? >"##$?.

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. Da0ment of the forfeit,re shall +e made89 in the manner 1rovided for in 4ection !.=# of the ),les ithin

fifteen >!(? calendar da0s after the release date of this Forfeit,re 2rder. n!! If the forfeit,re is not 1aid

ithin the 1eriod s1ecified5 the case ma0 +e referred to the 3.4. e1artment of ,stice for enforcement of theforfeit,re 1,rs,ant to 4ection (#>a? of the Act. n!"

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n!! % C.F.). !.=#.n!" % 3.4.C. (#>a?.

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(. Da0ment of the forfeit,re m,st +e made +0 chec7 or similar instr,ment5 ire transfer5 or credit card5 and

m,st incl,de the NAL'Acco,nt N,m+er and F)N referenced a+ove. AmericanWest Advertising LLC shall sendelectronic notification of 1a0ment to ohnn0 ra7e atGohnn0.dra7eHfcc.govon the date said 1a0ment ismade. )egardless of the form of 1a0ment5 a com1leted FCC Form !( >)emittance Advice? m,st +e

s,+mitted. n!$ When com1leting the Form !(5 enter the Acco,nt N,m+er in +loc7 n,m+er "$A >callsign'other I? and enter the letters @F2)F@ in +loc7 n,m+er "A >1a0ment t01e code?. Belo are additional

89( instr,ctions that sho,ld +e folloed +ased on the form of 1a0ment selected:. Da0ment +0 chec7 or

mone0 order m,st +e made 1a0a+le to the order of the Federal Comm,nications Commission. 4,ch 1a0ments>along ith the com1leted Form !(? m,st +e mailed to Federal Comm,nications Commission5 D.2. Bo6

%#==5 4t. Lo,is5 M2 *$!%-###5 or sent via overnight mail to 3.4. Ban7 - overnment Loc7+o6 J %#==54L-M2-C"-L5 !##( Convention Dlaa5 4t. Lo,is5 M2 *$!#!.

. Da0ment +0 ire transfer m,st +e made to ABA N,m+er #"!#$###5 receiving +an7 T)EA4'NKC5 andAcco,nt N,m+er "%#####!. To com1lete the ire transfer and ens,re a11ro1riate crediting of the ired

f,nds5 a com1leted Form !( m,st +e fa6ed to 3.4. Ban7 at >$!? !=-"$" on the same +,siness da0 theire transfer is initiated.

. Da0ment +0 credit card m,st +e made +0 1roviding the re/,ired credit card information on FCC Form !(

and signing and dating the Form !( to a,thorie the credit card 1a0ment. The com1leted Form !( m,stthen +e mailed to Federal Comm,nications Commission5 D.2. Bo6 %#==5 4t. Lo,is5 M2 *$!%-###5 or sentvia overnight mail to 3.4. Ban7 - overnment Loc7+o6 J %#==5 4L-M2-C"-L5 !##( Convention89* Dlaa5

4t. Lo,is5 M2 *$!#!.

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n!$ An FCC Form !( and detailed instr,ctions for com1leting the form ma0 +e o+tained at

htt1:''.fcc.gov'Forms'Form!('!(.1df.

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Co10right "#!( Le6isNe6is5 a division of )eed Elsevier Inc. All )ights )eserved.

Terms and Conditions Drivac0 Dolic0

*. An0 re/,est for ma7ing f,ll 1a0ment over time ,nder an installment 1lan sho,ld +e sent to: Chief Financial

2fficer -- Financial 21erations5 Federal Comm,nications Commission5 ( !"th 4treet5 4W5 )oom !-A*"(5Washington5 C5 "#((. n! ,estions regarding 1a0ment 1roced,res sho,ld +e directed to the Financial

21erations ro,1 ;el1 es7 +0 tele1hone5 !-=%%-=#-$"#!5 or +0 e-mail5 A)IN3I)IE4Hfcc.gov.

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n! See% C.F.). !.!!.

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%. IT IS FURT!ER ORDEREDthat a co10 of this Forfeit,re 2rder shall +e sent +0 first class mail andcertified mail5 ret,rn recei1t re/,ested5 to Datrice ;,th5 Mem+er5 AmericanWest Advertising LLC5 "!#= 4W!("nd 4treet5 B,rien5 89% WA =!!*& Datrice ;,th5 "%#"# th Aven,e 4o,th5 es Moines5 WA =!=& and

Datrice ;,th5 "%#"# =th Aven,e 4o,th5 es Moines5 WA =!=.

)ichard A. ;indman

Chief5 Telecomm,nications Cons,mers ivision

Enforcement B,rea,


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in the matter of americanwest advertising llc

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