in the mix with dj nola sponsorship proposal

MEDIA GROUP

SPONSORSHIP PROPOSAL

Visionary Entertainment Media Group

www.visionaryentertainment.net | [email protected]

Phone: (504)223-4939 Fax: (504)341-9021

3904 Catawba, Harvey LA 70058 /// Tel 504.223.4939 Fax 504.341.9021 /// www.visionaryentertainmentertainment.net

TABLE OF CONTENTS Table of Contents.............................................

Words from the CEO.............................. ……..…Page 3

VEMG Company Background............................ Page 4

Meet the Executive Producer..............................Page 5

Show Description………….................................. Page 6

Production Overview ....................................... Page 7

WUPL-TV (My54) Viewership Stats............ ..........Page 8

Sponsorships & Donations Overview…................ Page 9

Proposal for Sponsorship.................................. Page 10

Sponsorship Opportunities.......... ..................... Page 11

Diamond Sponsorship…………………………………...Page 12

Platinum Sponsorship……………………………………Page 13

Gold Sponsorship………………………………………...Page 14

Silver Sponsorship……………………………………..…Page 15

Bronze Sponsorship……………………………………...Page 16

Media Plan..................................................... Page 17

Sponsorship Confirmation Form......................... Page 18

Strategic Branding Partners Include:

__________________________________________

3904 Catawba, Harvey LA 70058 /// Tel 504.223.4939 Fax 504.341.9021 /// www.visionaryentertainment.net

Dear Sponsor

As traditional ways of convincing consumers to buy products grow less and

less effective, marketers are looking for new strategies. And in alternative

media they’re finding the fresh approaches they’re looking for. Visionary

Entertainment Media Group (VEMG) is passionately devoted to inventing new

ways to reach people. We stop at nothing to go where traditional media have

never gone before, and to add new possibilities to an ever-expanding

marketing mix.

Yesterday’s innovation has become today’s expectation, so the need for new

media vehicles never lets up. Take a look at the many VEMG concepts that are

already in play. Draw inspiration from the successful VEMG platforms that

have helped to generate business and buzz for a wide range of brands. Then

talk to us about building a marketing campaign for you.

Don’t spend more, spend different!

With best regards,

Nadine Robertson

Nadine “DJ NOLA” Robertson

CEO

Visionary Entertainment Media Group


YOU’RE PROBABLY ASKING

WHO WE ARE

Visionary Entertainment Media Group Visionary Entertainment Media Group LLC. is a multi-faceted independent record label and full service

entertainment organization specializing in film & television production, music publishing, recording

production, artist management, product development and event coordination.

Our Mission:

Visionary Entertainment Media Group’s core mission is to be the one stop shop for everything entertainment.

Furthermore, Visionary Entertainment Media Group’s mission is to design and implement the strategic

marketing solutions necessary to provide a wide range of exceptional entertainment services to consumers

through our consulting services and strategic partnerships.

Building strong relationships with an impressive distribution network, Visionary Entertainment Media Group

maximizes outlet expansions by assessing, engaging, and partnering in cross promotional opportunities and

offering services in which we act as a liaison between industry professionals, various distribution centers and

licensors.

Visionary Entertainment Media Group takes concept to reality, by providing our clients, strategic partners

and their consumers, access to enhanced and affordable entertainment services.

Our Philosophy:

Visionary Entertainment Media Group is committed to providing a wide array of services to our clients, while

maintaining cost effectiveness and quality in the services provided.

Services provided include:

Street Team Promotion Graphic Design

Mobile DJs Website Design & Maintenance

Videography Photography

Artist Management Booking Agent

Recording Production Publishing

Public Relations Consulting

Specialized In Everything That Is

Entertainment1!!


MEET THE EXECUTIVE PRODUCER


Nadine “DJ NOLA” Robertson is an African-American entrepreneur,

radio and television personality. In 2008 Robertson founded the

entertainment company Visionary Entertainment and later expanded

into Visionary Entertainment Media Group (VEMG). During her college

years, Robertson created and launched In the Mix on the University of

North Florida’s radio station (WOSP Osprey Radio) in which she served

as the Station Manger at the time.

Robertson began her career in 2005 at the University of North Florida

(UNF) in Jacksonville, Florida after being displaced by Hurricane

Katrina. In 2008 she was offered a job at the student run radio station

under Media Advisor- John Timpe. In 2008, she became Station

Manager of the university's radio station, WOSP-Osprey Radio,

revamping the station once housed in a one room utility closet. In 2008,

Robertson became the first African American woman Station Manager at

UNF, establishing an underwriting packet to generate revenue into the station via mobile Disc Jockey

services and sponsorships through on campus television ads. Robertson was committed to adding more

urban-top 40 songs to the indie college radio format. She brought in local and major artist through her In the

Mix show providing a platform for up-in-coming artists, she attracted more student volunteers, and could be

seen in the student quad tabling and spinning records at the weekly Market Day events herself.

After graduating Robertson continued to pursue a career in radio hosting In the Mix with DJ NOLA with

Loyola University’s Crescent City Radio while also DJing various community, school, and private events.

Within the past three years Robertson has expanded her brand creating Visionary Entertainment Records,

Visionary Entertainment Magazine, Visionary Apparel and Visionary Philanthropic Media Arts Foundation

sparking a grassroots initiative entitled Step It Up.

In January 2015, Visionary Entertainment Media Group in affiliation with WUPL-TV (My54) will launch a

local cable and internet television show which bills itself as the "In the Mix." Robertson interviews

prominent personalities, usually in the entertainment industry, for the network's paid programming

segment IN THE MIX with DJ NOLA.

http://en.wikipedia.org/wiki/African-American


Show Description

In the Mix is an hour long urban video show that interviews both major and up-in-coming

artists, djs, producers and entertainment industry who’s who and is supplemented by 10 music

videos. The show airs every Saturday at 9:00pm on WUPL-TV (My54) in New Orleans and

surrounding areas. In the Mix promotes to an urban demographic ranging between the ages of

15-35. In the Mix is also the primary local marketing venue for music artists and business

owners along the lines of advertisement and promotions via prime time television hours. Show Title:

In the Mix with DJ NOLA

Host:


Launch Date January 3, 2015

Airing Channel:

WUPL-TV (My54) channel 2

Airing Calendar Day:

Every Saturday

Airing Time:

9:00PM-10:00PM EST

Episode Count:

48

Website Link

www.visionaryentertainment.net

Demographic African Americans between ages 15-35

Additional Information: Episodes will also be shown via YouTube as a web-series.

In the Mix will be supplemented by the In the Mix with DJ NOLA radio show.


Production Overview

In the Mix was created by Visionary Entertainment Media Group’s affiliated agreement between

WUPL-TV (My54). WUPL-TV, virtual channel 54 (UHF digital channel 24), is a MyNetworkTV-

affiliated television station serving New Orleans, Louisiana, United States that is licensed to Slidell. The

station is owned by the Gannett Company, as part of a duopoly with CBS affiliate WWL-TV (channel 4). The

two stations share studio facilities and offices located at 1024 N Rampart Street in the historic French

Quarter district; WUPL maintains transmitter facilities located off Behrman Highway in the

city's Algiers neighborhood.

WUPL shut down its analog signal, over UHF channel 54, on

June 12, 2009, the official date in which full-power television stations in the

United States transitioned from analog to digital broadcasts under federal

mandate. The station's digital signal remained on its pre-transition UHF

channel 24.[10] Through the use of PSIP, digital television receivers d

display WUPL's virtual channel as its former UHF analog channel 54.

The station carries high definition programming in the 1080i

resolution format rather than in 720p, MyNetworkTV's default HD resolution

format, as WWL (and the majority of the former Belo stations, regardless of

network affiliation) carries its HD programming in the 1080i format. Syndicated

programs broadcast by WUPL-TV include The King of Queens, Dr. Phil, Tyler Perry's

House of Payne, Meet the Browns, White Collar, The Middle, Law & Order: Special Victims Unit, Family

Feud and Criminal Minds. Occasionally as time permits, WUPL may air CBS network programs whenever

WWL-TV is unable to in the event of extended breaking news or severe weather coverage.

In January 2005, WUPL began carrying CBS's morning program The Early Show in lieu of WWL-TV,

which pre-empted the program in the late 1980s in favor of running an extended weekday morning newscast

(which as of 2014, runs for 4½ hours); WUPL also carried the syndicated morning news and talk program The

Daily Buzz until 2012, pairing that program and CBS' morning news programs under the umbrella brand "My

Morning News". WUPL subsequently picked up CBS This Morning when that program replaced The Early

Show in January 2012 (WWL-TV, however, carries that program's Saturday edition as the station does not

currently air local newscasts on weekend mornings).

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WUPL-TV (MY54) Viewership Stats

Television Household Ethnic Population

Percent of DMA TV Households

Black 29% Hispanic 5.9%

DMA Television Households by Parish/County

TV Households

Jefferson, LA 166,280

Orleans, LA 156,770

St. Tammany, LA 89,270

Tangipahoa, LA 45,220

Terrebonne, LA 39,530

Lafourche, LA 34,810

Pearl River, MS 19,850

St. Charles, LA 18,230

Washington, LA 17,010

Hancock, MS 17,740

St. John the Baptist, LA 15,120

St. Bernard, LA 16,200

Plaquemines, LA 8,350

St. James, LA 7,390

Source: 2014 Nielsen Universe Estimates

WUPL (MY54) FACTS

Slidell/New Orleans, Louisiana

United States

City of license Slidell, Louisiana

Branding My 54 (general)

WUPL 54 (alternate)

Channels Digital: 24 (UHF)

Virtual: 54 (PSIP)

Subchannels 54.1 MyNetworkTV

54.2 MundoFox

Translators WBXN-CD 18 New Orleans

Affiliations MyNetworkTV

CBS (secondary)

Owner Gannett Company

(Belo TV, Inc.)

First air date June 1, 1995

Call letters' UPN (referring to

meaning former affiliation)

Louisiana

Sister station(s) WWL-TV, WBXN-CD

Former channel number(s)

Analog: 54 (UHF, 1995–2009)Former

affiliations UPN (1995–2006)

Transmitter 1,000 kWHeight272 power m

Facility ID13938

Licensing FCCPublic license

authority

Website www.wupltv.com

WUPL weekly viewership: 163,000 homes

(163,000x 2.5 persons = 407,500 weekly)

(163,000x

2.5 persons = 407,500

weekly)

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Sponsorship and Donations

Because In the Mix broadcast on a government-operated public access channel, it is restricted from

selling the typical advertising commercials found on commercial channels. Operations are funded

primarily through public funding from the New Orleans community and donors like you. Local

companies including those out of state can also provide some programming sponsorship. Public access

systems can run certain kinds of underwriting spots to recognize financial contributors who sponsor

programs or make donations to support the channel’s overall operations. These promotional spots are a

great way to market your business or organization while showing your support for public programming

in New Orleans and surrounding areas.

While complying with Federal Communications Commission regulations for non-commercial

television, these promotional spots can look very much like those on commercial channels. Public

television spots typically include these elements:

The underwriter’s business or organization name

How long your business has operated in the area

Your business location, address and/or phone number

A value-neutral description of the business or organization

Trade names, products or services that identify the underwriter

Third party names, corporations or sponsors cannot be included

An established corporate slogan that complies with all FCC regulations found in Section 399B

of the Federal Communications Act of 1934, and sections 73.504(d) and 73.503(e), FCC 2D

255 (1994)

Upon request, Visionary Entertainment Media Group can provide you with a video disc with examples

of existing underwriting spots created by current financial contributors. Contact Nadine Robertson, In

the Mix Executive Producer at 504-223-4939.

In Affiliation with


Proposal for Sponsorship

As a programming sponsor you would help bring In the Mix to WUPL-TV (My54) while also promoting local

artists, djs, and producers to New Orleans and surrounding areas.

In the Mix is used as a platform for undiscovered talent across the world. We currently have 3 episodes

completed with approximately 48 new episodes being taped every year. The show host, Nadine “DJ NOLA”

Robertson, interviews individuals who are either established or up-in-coming participants in the entertainment

industry or community at large. Each episode features music videos from both major and independent music

artists.

In the Mix will feature a guest on each episode. Again the show will also have 48 episodes taped annually.

Promotional spots would appear at the beginning, middle, and end of each show. Each spot is 30 seconds long.

The promotional spots will appear a total of one time a day (12 spots per show). Depending on your

contingency your message can appear up to 48 times a month or 576 times during the course of a year.

Programming sponsorship for In the Mix is only $100.00 per episode, or $4,800 for 12 months. Your

contribution will help Visionary Entertainment Media Group and WUPL-TV (My54) cover operational costs.

Sponsors can submit completed promotional spots or have Visionary Entertainment Media Group produce one

for you. Timothy “Polo Boy Tim” Jackson a local videographer/editor affiliated with the In the Mix show has

agreed to provide promotional spots to sponsors for $100.00 if spot is shot within a 10 mile radius or $150.00

if spot is shot at sponsors’ location. Sponsors will retain all rights to the spot.

Sponsors have the choice to sponsor In the Mix for any length of time – preferably at least one quarter. Daily

show times will remain the same during the term of the programming sponsorship to encourage return viewers

and to allow scheduling of video recording devices. In the Mix show times will appear in WUPL-TV (My54)

cable television menu schedules and online schedules available at www.wupltv.com. In the Mix will also be

promoted on www.visionaryentertainment.net.

If you have any questions, please contact me anytime at (504)223-4939.

Thank you,

Nadine Robertson

Nadine Robertson

Executive Producer/Host

http://www.wupltv.com/

http://www.visionaryentertainment.net/


Sponsorship Opportunities

In the Mix has the potential to reach over 12 million annually via WUPL-TV (My54)

television and provides sponsors numerous promotional opportunities to reach the vast untapped

market of hip-hop and R&B music fans, artist, and industry professionals throughout New Orleans and

surrounding areas. Specifically, Hip-Hop has transcended the regional and cultural boundaries of the

world and has become recognized and enjoyed internationally as a worldwide music genre.

Today, Hip-Hop and R&B music is embraced by an estimated 2.1 billion people all over the globe,

and is played on major radio and television stations in most major cities around the world. Promotional

opportunities exist for companies involved in various industries and services, such as:

communications, financial services, airlines, media, hair care and beauty supplies; travel, hotel,

beverages, apparel, food service, technology and many others.

The market for In the Mix is a cost effective tool for corporations, small businesses, educational

institutions, community organizations, publications, government entities, retail businesses and other

supporters of Hip-Hop and R&B music to establish a direct link with consumers or constituents.

Your sponsorship affords you the opportunity to support an independently produced program, and

grants you access to a prime market, promotes awareness of your products and services, promotes

brand identifications, increases product usage and strengthens your brand identification with the

general population and the entertainment industry.

Sponsorship levels are listed below:

Sponsorship Level Market Value Diamond $1,000

Platinum $700 Gold $500

Silver $300

Bronze $100

(See the following pages for complete benefits or contact us for customized package benefits)

A detailed list of benefits for each sponsorship package is presented on the following pages. We hope

you will consider supporting In the Mix and join other businesses and organizations, whose exemplary

leadership has contributed to the success of the show.


Diamond Sponsor

Market Value: $1,000 The Diamond Sponsor will receive the following promotional benefits:

TELEVISION Company name/logo in TV Commercials

Recognition as Diamond sponsor during talk/show

programs (One Month)

RADIO Named as Diamond Sponsor in radio commercials

Recognition during interviews/talk show programs

Personal interview with you or your representatives

PRINT Logo/Name in display advertisement

Feature article in Visionary Entertainment Magazine

Advertisement in Visionary Entertainment Magazine-

full page ad

( Inside-front , back cover or double pages inside)

Name/Logo on street-boards

Name/Logo on flyers and posters

Insert materials in press release portfolio

Logo on official In the Mix t-shirts and other

merchandise

ELECTRONIC

MEDIA Company display banner prominently placed on

www.visionaryentertainment.net website

Company ad placement on


Company website link redirect on


Social media shout-out

ON SITE Your company will receive a special award plaque

during In the Mix launch party

Logo presence on In the Mix banners

Opportunity to sample, test and introduce products to

patrons at launch party

ACCOMDATIONS

& OTHER

INCENTIVES

Authorization to use awards logo in corporate

promotions

4 VIP tickets to In the Mix launch party



Platinum Sponsor

Market Value: $700 The Platinum Sponsor will receive the following promotional benefits:


Recognition as Platinum Sponsor during talk/show

programs (3 Weeks)

RADIO Named as Platinum Sponsor in radio commercials


Personal interview with you or your representatives on

various radio stations




full/double page





merchandise

ELECTRONIC









during In the Mix launch party




ACCOMDATIONS

& OTHER

INCENTIVES

Authorization to use logo in corporate promotions

2 VIP tickets to In the Mix launch party



Gold Sponsor Market Value: $500 The Gold Sponsor will receive the following promotional benefits:


Recognition as Gold Sponsor during talk/show

programs (2 Weeks)

RADIO Named as Gold Sponsor in radio commercials





half page





merchandise

ELECTRONIC









during the In the Mix launch party




ACCOMDATIONS

& OTHER

INCENTIVES

Authorization to use logo in corporate promotions

Buy one get one free VIP ticket to In the Mix launch

party



Silver Sponsor

Market Value: $300 The Silver Sponsor will receive the following promotional benefits:


Recognition as a Silver sponsor during talk/show

programs (One Week)

RADIO Named as Diamond Sponsor in radio commercials





half page ad



ELECTRONIC








ON SITE Logo presence on In the Mix banners



ACCOMDATIONS

& OTHER

INCENTIVES

2 general admission tickets to In the Mix launch party



Bronze Sponsor Market Value: $100 The Bronze Sponsor will receive the following promotional benefits:


Recognition as Bronze sponsor during talk/show

programs (One Week)

RADIO Recognition during interviews/talk show programs

PRINT Advertisement in Visionary Entertainment Magazine-

quarter page ad



ELECTRONIC








ON SITE Opportunity to sample, test and introduce products to


ACCOMDATIONS

& OTHER

INCENTIVES

1 General admission ticket to In the Mix launch party



Media Plan

Promotional Approach To reach our prospective audience and supporters, we will use a variety of media tailored to the

specific demographics and opportunity target markets. The primary media sources include:

TELEVISION: Paid commercials promoting the show and other promotional exposure through participation in talk

shows and interviews on programs addressing entertainment and community enrichment.

Commercials on the following TV stations:

WUPL-TV(My54), MeeMee TV (18.1), and others.

RADIO: Paid commercials promoting the show, and other promotional exposure through public services announcements

on entertainment and community based stations, participation in talk shows and interviews on

programs addressing entertainment and community issues. Commercials will be

aired on the following stations: WXDR, Crescent City Radio, WBOK, NOTN, Q93 and more.

PRESS RELEASES AND CONFERENCES: Primarily in New Orleans and Jacksonville, FL, we will host pre-event press conferences and other promotional

activities to showcase artists, announce our sponsors, release our interview guest of the week, maintain

momentum for the show and provide on-going exposure for weekly tv show airing.

PRINT: In the Mix will utilize several print media to reach our prospective patrons, including magazines and

newspapers in major markets, in addition to e-zines, blogs, flyers, billboards, street-boards and other

promotional materials.

TRAVEL PROMOTIONS: Through cross-city travel promotions, we will interview the hottest guests from other states. The

primary goal of the promotion is to expand the fan base and provide networking opportunities..

WEBSITE PROMOTIONS: To promote In the Mix we have established connections with other websites to have cross promotional

opportunities. We will also use www.visionaryentertainment.net as a platform to promote the show.



VISIONARYENTERTAINMENT.NET

HOMEPAGE NEWS Displays every section the site has to offer, News, Features, Social Media, Bloggers, Videos, Reviews, Magazine and Contests.

Up-to-the-minute news on the latest in entertainment and features the industry’s most prominent entertainers.

FEATURES VIDEOS Find out the latest on your favorite artists through Visionary Entertainment’s exclusive online Q&As.

Entirely produced in-house, Visionary Entertainment’s video content allows users to go behind the scenes of its cover shoots, watch exclusive interviews with the entertainment’s brightest stars and view footage from recent entertainment

shows.

BLOGGERS CONTESTS visionaryentertainment.net features in-depth blogs from the staff and notable guest stars.

Exclusive contests and promotions available to readers. When affiliated with an advertiser, an opt-in component is available.

VE Television MAGAZINE The hottest content viewed on tv such as movies, reality tv shows, episodes, series, and live performances.

Visionary Entertainment’s content is previewed online before each issue’s newsstand date

SOCIAL MEDIA REVIEWS Follow the staff on Twitter, Facebook, Instagram etc via the site to get the latest updates firsthand.

Visionary Entertainment reviews the latest albums, movies, and concerts.


aims to be the most independently

produced entertainment website on

the net.


provides up-to-the-minute hip-hop

news and music, exclusive online

features, blogs from the web’s most

respected bloggers, videos, and so

much more!!

Here’s your chance to take advantage

of these awesome promotional

opportunities at an even affordable

rate. Be sure to contact our sales rep

department today!!



SPONSORSHIP CONFIRMATION FORM

I, the duly authorized undersigned, having carefully read the Sponsorship Packet

do hereby agree to enter into a contract with Visionary Entertainment Media

Group by tendering this offer to provide sponsorship for In the Mix. I will deliver

this service per specifications found in this Sponsorship Packet.

NAME: _________________________________ TITLE: _______________________________

COMPANY: ______________________________________________________

ADDRESS: _______________________________________________________

CITY: __________________________STATE:_______________ZIP:_______

PHONE: ________________________FAX:____________________________

E-MAIL:_____________________________________ WEBSITE: _________________________________

PACKAGE CHOICE: _______________________________________

SIGNATURE _______________________________________ DATE _______________________

___Our check is enclosed. __Please invoice me: ____once for the full amount

___50% now or other payment term ________.

If you would like to pay by credit card, please fill out the following:

Name_______________________________________

Company:__________________________ Phone_______________________________

Credit card#_____________________________ Expiration _____________ Sec Code________

Address ______________________ City__________ State _______________ Zip code ________

Signature ____________________ Print Name ________________ Date ________________

To ensure that your company logo is included on the program and all print materials, please return this

form to the following address prior to show air date: Visionary Entertainment Media Group, 3904 Catawba

Ct. Harvey, LA 70058.


On Behalf of

MEDIA GROUP

THANK YOU!

For Your Interest!

in the mix with dj nola sponsorship proposal

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