industry chat: tech€¦ · mba career management tech team career advice • self-assessment &...
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Industry Chat: TechSeptember 14, 2016
Sam Jones & Erica Marks
MBA Career Management
Download slides: http://bit.ly/TechChatWG18
Tech is Transforming the World
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MBA Career Management
Agenda
Working with MBACM
Tech Industry
Introductory Overview
Trends
Company Relationships
Functions, Roles and Internships
Career Pathways
Is Tech for You?
Hiring Data
Offers, Timing, Compensation and Sponsorship
Career Switching
The Job Search
Recruiting Strategy and Timeline
Focus Group Advice from SYs and Employers
Professional Clubs / Research Centers / Semester in San Francisco
MBACM Resources
Next Steps
Q & A
MBA Career Management
Download slides:
http://bit.ly/TechChatWG18
MBA Career Management Tech Team
Career Advice
• Self-assessment & decision
making
• Networking
• Industry Insight
• Resumes, Cover Letter &
Interview Prep
Corporate Relationships
• Develop employer outreach
strategy with RRM
Programming
• Develop programs for students
interested in tech
SAM JONESCAREER ADVISOR
Corporate Relationships
• Strategize best recruiting
approach for variety of employers
• Co-manage employer
relationships with Career Advisor
• Manage recruiting events
Student Support
• Assist students with logistics of
on-campus interview process, job
board postings, etc.
ERICA MARKSRECRUITING RELATIONSHIP
MANAGER
Collaborate with professional clubs and research centers, including The Tech
Club, Wharton Customer Analytics Initiative (WCAI) and The Mack Center
Case Example: How Can We Help?
Outreach
Relationships
Insights
EIS/Postings
Interviews
Internships
MBA Career Management
We Interned @ LinkedIn on a Marketing Team
Download
MBA Career Management
Industry overview
Tech Industry Subsectors
Internet
Search/Ad
Social
Gaming
Software
Hardware
Big Tech (POST-IPO)
Telecom
eCommerce
Start-ups
FinTech
EdTech
Media
Data & Analytics
Healthcare
IB
Consulting
VC
Key: Tech Team | Other Teams
MBA Career Management
Recent Trends in Tech
Increasingly positive about MBAs
Analytics = MBAs w/strong data skills
Disrupting established industries (housing, transportation,
food)
Empowering consumers: innovation, feedback, ratings systems
Image-based platforms (e.g., Pinterest, Houzz, OfferUp)
Cybersecurity threats
Voice on connected devices (e.g., Echo, Siri)
Generation Z (1-20 yrs.) – MTV calls them “Founders”
China: 668MM internet users (#1 Global User Market)
India: 277MM internet users (#2 Global User Market)
Company
Culture
Trends
Users to
watch
MBA Career Management
Keeping Up with Trends…
Tech Crunch – The go-to blog about Technology
Silicon Alley Insider (Business Insider) – Tech blog with business perspective
Re/code – Tech news, reviews, and analysis
Mary Meeker’s Internet Trends 2016 – “State of the union” for the internet
Note:
Many sites offer a daily digest of headlines that will be emailed to you.
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Sample Tech Company Relationships
MBA Career Management
MBA Roles in Tech
Business
Development
Corporate
Development
Product
Management
Strategy
Responsibilities: Partnerships– identify new partners ,
negotiate deals; expand relationships with current partners
Potential Titles: Strategic Partnerships, Corp. Dev.,
Strategic Partner Management, Partnership Sales
Responsibilities: Strategic Planning at the corporate or
business unit level; understand and frame business problems
Potential Titles: Corporate Strategy, Strategic Initiatives,
Strategic Planning & Analysis, Business Ops, Strategy Manager
Responsibilities: Product Roadmap: requirements &
features; work cross-functionally with engineers, marketing
and sales
Potential Titles are consistent; requirements for the job are
not; Product Marketing Manager
Responsibilities: M&A – identify target
acquisitions or investments; oversee deals
Potential Titles: Business Development,
Corporate Strategy
MBA Career Management
MBA Roles in Tech
Marketing
OtherJobs in this bucket include:
• Corporate Finance
• General Management
• Analytics
• Leadership Development Programs – Intel, Amazon, Box
Responsibilities: Link the product to the market ; evangelize
the products, identify competitive position, narrative and
analytics
Potential Titles: Marketing Manager, Product Marketing Mgr.
Operations
Responsibilities: Support procurement, manufacturing,
fulfillment, and other logistics for product lines
Potential Titles: WW Operations, Sales Operations,
Pathways Operations, Sales & Operations
Sales
Responsibilities: Drive sales campaigns, develop product
solutions for clients
Potential Titles: Account Manager, Lead Enterprise Geographic
Online (Google Maps), Sales & Marketing, Partner Sales
-Often organized by SMB, Enterprise; or EU, Northeast Region
MBA Career Management
Sample Tech Internships
Product Manager, Amazon Mom
• Developed the strategy and roadmap for a new subscription program to
target and engage expecting parents
• Collaborated with development team and UX designers design the
customer experience, identify and test key product features and develop
business and technical requirements
Retail MBA Intern, Mobile Commerce
• Led market research initiative analyzing current usage of digital signs in
Apple stores including competitive market analysis
• Coordinated and facilitated employee focus group across eight stores
Graduate Intern, Large Customer Sales – Education Vertical
• Devised a unified strategy for the Education Sales teams to spur adoption
of Attribution, a more advanced method of online marketing
MBA Career Management
Career Pathways Big Tech VC Big Tech Big Tech Startup Big Tech Founder
Christian Hernandez
WG03
White Star Capital
Managing Partner
2009- 2013
2006-2009
Microsoft
2003-2006
Robert Dillon WG00
Dir, Global Display
Sales and Strategy
Yahoo
2005-2010
Gateway
2002-2005
Archana Ravichandran
WG08
Medallia
Sr. Director, Partner
Solutions
2008 - 2015
Russ Laraway
WG05
Candor, Inc.
Founder and COO
2012 – 2016
2005 - 2012
MBA Career Management
Wharton MBA Alumni Survey 2014: Industry Changes
Industry change from 1st to 2nd place of employment
2nd
Place of Employment
1st
place of Employment
Consulting and professional services n=463
Consumer goods/Retail n=282
Finance n=822
Government, Education, and Nonprofit n=176
Health, Biomedical, and Pharmaceuticals n=188
Manufacturing, Energy, and Construction n=233
Technology, Media and Telecoms n=399
Other n=370
Consulting and professional services n=752
221 (29%)
68 (9%)
130 (17%)
43 (6%)
54 (7%)
61 (8%)
111 (15%)
64 (9%)
Consumer goods/Retail n=252
36 (14%)
127 (50%)
17 (7%)
8 (3%)
6 (2%)
13 (5%)
25 (10%)
20 (8%)
Finance n=835
67 (8%)
26 (3%)
570 (68%)
21 (3%)
19 (2%)
31 (4%)
36 (4%)
65 (8%)
Government, Education, and Nonprofit n=95
15 (16%)
0 (0%)
11 (12%)
54 (57%)
1 (1%)
3 (3%)
5 (5%)
6 (6%)
Health, Biomedical, and Pharmaceuticals n=152
24 (16%)
2 (1%)
6 (4%)
9 (6%)
85 (56%)
7 (5%)
10 (7%)
9 (6%)
Manufacturing, Energy, and Construction n=236
28 (12%)
18 (8%)
35 (15%)
12 (5%)
9 (4%)
89 (38%)
21 (9%)
24 (10%)
Technology, Media and Telecoms n=306
40 (13%)
23 (8%)
17 (6%)
13 (4%)
5 (2%)
10 (3%)
178 (58%)
20 (7%)
Other n=305
32 (11%)
18 (6%)
36 (12%)
16 (5%)
9 (3%)
19 (6%)
13 (4%)
162 (53%)
MBA Career Management
Is Tech for YOU?
SKILLS
• Product Road Maps
• Marketing
• M&A
• Biz Dev. / Sales
• Strategy
• Analytics
• Communication
• Able to read code
EXPERIENCE
• Work with engineers
• Launched a product
• Customers
SKILLS &
EXPERIENCE
• Passion for Tech
• “Smart”
• Know tech trends
• Ambiguity
• Influence w/o title
CULTURE
• More established firms
tend to be 9-6
• Provide meals, laundry
service, transportation
• Log back on after
dinner
WORK/LIFE
MBA Career Management
Q&A with Google Staffing: http://www.youtube.com/watch?v=EOO79pNZBXc
Career Leader Differences—WG 16 Tech Students
CareerLeader
Category
Higher in WG16
FT Tech Jobs (n=62)
Interests Application of Technology (55)
Creative Production (48)
Skills Ability of Compromise (80)
Ability to Teach (76)
Action Orientation (81)
Comfort With Risk (74)
Creative Thinking (76)
Decisiveness (72)
Organizational Priority (77)
Respect for Others (82)
Self Control (75)
Career-Match Info. Syst. Management (67)
Marketing (56)
Management of New Prod. (66)
Project Management (68)
All difference p<.05
How many of
these 15
CareerLeader
attributes do you
have above the
mean for Wharton
Tech Students?
MBA Career Management
Hiring data
Mature & Enterprise Recruiting in Tech
• Established employer relationships
• Annual, steady demand
• Extend multiple offers/yield multiple
students
• Understand MBA recruiting value
prop
MATURE
• Developing employer relationships
• Inconsistent demand year-to-year
• Just-in-time hiring
• Less clear on MBA recruiting value
prop
ENTERPRISE
Tech companies conduct a mix of both mature and enterprise recruiting.
MBA Career Management
Two Strategies; One Search
Mature
• Employer Information
Sessions
• Networking Expo
• Coffee Chats
• On-Campus Interviews
Enterprise
• Networking Connections
• Job Postings
• Wharton Community/Alumni
• Informational Meetings
• NYC and SF Expos
• Digital Brand
Conduct a well-prioritized and balanced search
to ensure recruiting success
MBA Career Management
Accepted Internship Offers WG17
0.00
2.00
4.00
6.00
8.00
10.00
12.00
14.00
16.00
18.00
2010 2011 2012 2013 2014 2015 2016
% of all accepted offers
MBA Career Management
Timing of Tech Offers *Preliminary data as of 7/6/16
0
5
10
15
20
25
30
35
40
45
Intern WG17
Full-Time WG16
MBA Career Management
Big Tech + Start-up Internships:(141 offers ) / (63 Companies)
Company # Offers
Amazon 36
Google 20
Microsoft 9
Apple Inc. 8
Airbnb 4
MBA Career Management
0
5
10
15
20
25
30
35
40
54% of Tech offers came from 5 Companies
Tech Internships by the NumbersOffers: 122 students held 141 offers
Distribution: offers are well distributed among many students
Top Hirers: Companies making the most offers (n=77)
# offers in hand # Students
1 108
2 22
3 2
4 0
5 1
Company # offers
Amazon 36
Google 20
Microsoft 9
Apple Inc. 8
Airbnb 4
Status #
Accept 106
Decline 35
Lots of
jobs
Lots of
students
get jobs
Companies
hiring lots
of
students
MBA Career Management
Source of Technology Internship Offers: Class of 2016 *Preliminary data as of 7/2/15
36%
25%
24%
6%
5%2% 2%
Wharton Job - On Campus Recruiting
Wharton Job - Job Posting
Personal Networking Connections
Other
Wharton Alumni Contact
MBA Career Management Contact
Trek Networking Connection
MBA Career Management
MBA Career Management
25%
20%
12%
7%
7%
6%
5%
4%
4%
3%
2% 2%
3% Consulting
Tech
Private Equity/ VC
Social Impact
Energy
CPG
Media & Entertainment
Investment Banking
Investment Management / HF
Professional Services
Healthcare
Manufacturing
Other
Pre-MBA Experience: Students Interning Tech
Career Switching
82%79%
67%
20%
40%
54% 53%
18%
56% 57%
67%
83%79%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
% FT Accepted Offers – Reported “Industry Change”
MBA Career Management
International & Global Tech Placement (WG17 Interns)
Take away points
• Tech offers a lot of sponsorship in the US
• International students can be sponsored by start ups, however it is advisable to
diversify your search
• Tech companies outside the US often pay local salaries
• Global roles tend to be more sales and account managers
106 Total Accepted
offers
• 100 in US
• 6 Globally: China, Singapore, S. Korea
100 US Accepted
offers
• 30% were International students (n=30)
30 Accepted offers to Int’l
students in US
• Post-IPO (n=26)
• Late-staged (n=2)
• Start-up (n=2 )
MBA Career Management
Tech Salary Statistics
0
20000
40000
60000
80000
100000
120000
140000
Full-time* Intern
Base Salary
annual
monthly
Median Salaries
Full-time (WG16)
• 75%: $125,000
• 50%: $120,000 + $30,000 sign on
• 25%: $110,000
Internship (WG17)
• 75%: $8,320
• 50%: $8,000
• 25%: $5,836
*RSUs: in addition to FT base salary,
you can receive $40K-$200K in stock
MBA Career Management
The job search
Tech Recruiting: Timing of Key Events
August September October November December January
Work on your
Resume
MBACM
Resume Book
9/18
(feedback)
EISs begin:
10/24
EISs cont.
Tech
Conference
FY Expo 11/7
Submit
Applications for
FRP Interviews
Tech Trek
(SF & SEA)
FRP:
1/19-1/27
February March April May June July-Sept.
Interviews
Receive Offer
Interviews
Receive Offer
NYC
Networking
Expo
Interviews
Receive Offer
SF
Networking
Expo
Report your
offers
Start Internship Get the FT
offer!
Network
Network
MBA Career Management
Big 6 Recruiting Overview
MBA Career Management
Student Engagement
Employer On-Campus Job Postings Timing Sponsor?
Amazon • EIS
• FRP
• Coffee Chats
• All FRP roles and global
opportunities are posted
in CareerPath
October –
January
Yes
Apple • Internship roles are
posted in CareerPath
October –
January
Yes
Facebook • Internships available on
Facebook Careers and
some on CareerPath
Late fall –
Spring
No
Google • EIS
• Happy Hour
• Coffee Chats
• The general Google
internship application will
be in Careerath
October –
May
Yes
LinkedIn • Internships available on
LinkedIn Careers
October -
January
No
Microsoft • EIS
• FRP
• Coffee Chats
• All FRP roles are in
CareerPath
October –
January
Yes
Focus Group - Advice From 2Ys
“I significantly reduced the real estate dedicated to finance
and bumped up my extracurricular experience and leadership.
I emphasized classes: tech, stats, data mining and that I
learned to code in R and took a class in the engineering
school to learn Java and Python.”
“I mostly used Twitter [to research companies], I have a list of
50 people who are good for tech.”
“What I feel gave me an edge in recruiting is that I had casual
conversations with a lot of people over and over.”
Resume
Research
Networking
MBA Career Management
Focus Group – Advice from Tech Companies in SF
Stereotypes: What to emphasize and what to avoid?
Wharton
+Strong in operational innovation;
students want to scale organizations;
not just work in a niche group
+ Brand diversifying beyond Wall Street
+ More open to feedback and eager
+ Analytics
- Finance people in suits
MBA Career Management
MBAs
+ Able to wear multiple hats
+ Hard working
+ Analytics/critical-thinking/Problem
Solving
- Entitled – not always willing to “get
into the weeds” or “chop wood” or
“roll up sleeves”
Wharton Resources Outside of MBACM
•Clubs: join, become first-year director
•Centers: check their websites
•SSF: attend info session in October and apply in Q2
Get Involved:
Professional Clubs Semester in SFCenters
• Wharton Customer
Analytics Initiative
(WCAI)
• Mack Center for
Innovation
• Tech Club
• eClub
• Data & Analytics
Club
• FinTech Club
• Digital Health Club
• Media &
Entertainment Club
• Student Community
• Cultural Immersion
• Customized Curriculum
• Company Exposure
• Focused Career
Support
MBA Career Management
Tech Team Curated Resources
Road to the
Internship
ONLINE-Tech Page
-Monthly Coaching Letter
-Student Memos
-Interview Questions
-MBACM Company
Insights
-Alumni Insights
WORKSHOPS-Industry chat
-Big 6
-Next 15
-Navigating the Enterprise Job
Search
-Interview Prep Workshop
-Fireside Chats
BIG EVENTS-NYC Treks
-West Coast Treks
-Wharton Tech Conference
-Semester in SF
ONE-ON-ONE-Office Hours
-Scheduled Appointments
-Career Fellow Mock
Interviews
MBACM GENERAL RESOURCES
Online
-CareerPath Profile -Job Search Agents
-Industry Communications -Resume Book
-Job Board -Offer Directory
-Spike -LinkedIn
Workshops
-Tune up Your Pitch
-Resume Book Training
Employer Events
-Employer Information Sessions
(EIS)
-Coffee Chats
-Interviews
MBA Career Management
Tech Industry Page
MBACM Site Research Tools Research by Industry Technology Industries
MBA Career Management
Monthly Coaching Letter
Video message to Wharton
Sign up: select Technology as an industry preference in your CareerPath profile
MBA Career Management
5 Most Asked Tech Questions in Interviews (n=1000)
1. Walk me through your resume. (Drill down questions into a few bullets)
2. What is a tech product that you love? How would you improve it?
3. Why do you want to work in technology?
4. Why our company?
5. Why this function?
Interviews Techniques
• Motivational questions
• Behavioral questions
• Mini-case (situational)
• Formal case
Our team will conduct an Interview Prep. Session
MBA Career Management
6 Next Steps for Landing a Job Tech
1. Set up your CareerPath profile to ensure you are receiving our weekly and monthly
tech communications
2. Read tech blogs for 20 minutes per day
3. Make a company target list (15)
4. Make a contact map (2 students and 2 alumni/personal contacts per company)
•Use Offer Directory and 2Y resume book to find 2Ys
•Use SPIKE + LinkedIn to identify other students and alumni
•Timing:
- Reach out to other students in Q1
- Reach out to alumni in Q2
5. Write your tech focused resume using the Tech Resume Guide
6. Attend key presentations by our team: Big 6, Interview Prep. Session
MBA Career Management
Questions?
FAQ Tech Recruiting
1. Can I do two internships?
•Sometimes
•Cautionary tales: low performance, no offers
•Recommend only if one is long (~10 wks) and one is short
(~5wks)
2. Can I work in tech, if I do not have a technical background?
•Yes
•79% of students receiving FT tech offers were new to the industry
3. Do I have to intern in a company to get a job there?
•It depends
•54% of offers were to students who did NOT intern in the
company
4. Can I recruit in Tech and another industry?
•Yes, it is manageable
MBA Career Management
Contact Information
Wharton MBA Career Management
50 McNeil Building, 3718 Locust Walk, 215-898-4383
Website: http://mbacareers.wharton.upenn.edu/student
General Email Inquires: [email protected]
Tech Team
Sam Jones, Career Advisor [email protected]
Erica Marks, Recruiting Relationship Manager [email protected]
Tech Club Presidents
Jeff Jose [email protected]
Amy Chen [email protected]
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Follow MBA Career Management:
@WhartonMBACM
WhartonMBACM
Download slides:
http://bit.ly/TechChatWG18
Wharton MBA Alumni Survey 2014 - Total Compensation
Median
(25th percentile/75th percentile)
KEY:
MBA Career Management