innovate on purpose
TRANSCRIPT
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Innovate on purpose
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handout
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handout
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Peek inside an inventive company
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Culture and innovation The collection of values and norms shared by people in the organisation that control the way they interact with each other and those outside the organisation. 1
Ideo People & culture observations 1. 2. 3. 4 5.
Ideas for US 1. 2. 3. 4. 5.
What strikes you about their people? Their behaviour and attitudes?
What kind of work environment do they offer? What is important to the company
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Culture and innovation The collection of values and norms shared by people in the organisation that control the way they interact with each other and those outside the organisation.
Ideo People & culture observations 1. Diversity 2. Creative 3. Youthful / playful 4. Outspoken 5. Lack of Hierarchy 6. Creativity and Discipline 7. Respect Individual Freedom (Ask Forgiveness, Don’t Ask Permission)
Ideas for US 1. 2. 3. 4. 5.
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Four Truths about ideas • It takes many ideas to get to the one idea • It takes diverse perspectives • People need encouragement to share their ideas • Ideas are fragile
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Review Ideas / Sharing
Ideation Innovation Challenge
Ideation: 3 modes
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Defining the innovation challenge
“If I had 60 minutes to solve a problem, I'd spend 55 minutes defining it,
And 5 minutes solving it.” - Albert Einstein
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A well articulated Innovation Challenge reveals an
understanding of the issues from a
human perspective
and helps open doors to new ideas.
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Ask Questions: - Why are we not succeeding? - What is holding us back? - Who do we need to move? - What people barriers must we overcome? - What do they really need?
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Looking for new ideas in the water category?
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Write a how might we statement
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HOW MIGHT WE MAKE WATER... HOW MIGHT WE MAKE
WATER...More Enjoyable?
HOW MIGHT WE MAKE WATER…More
Emotionally rewarding?
HOW MIGHT WE MAKE WATER…More
Convenient to carry?
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Review Ideas / Sharing
Ideation Innovation Challenge
Ideation: 3 modes
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Where do our Ideas come from?
When is an idea likely to strike?
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Ideation guidelines
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ideation tools
Pleasure Romance Internationalism Wisdom Individuality Self-reliance
Back to basics Spirituality Lifelong learning Authenticity Community participation
Creativity Excitement Simplicity Social good Eco friendly nature
Twist Store Bend Minimise Support hang
Inspire Collect Create Shorten Jump slide
Bond Hinge Expand Bounce Dilute Light up
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Ideation Tool 1:
“Borrow from Another”
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Ideation Tool 1:
“Borrow from Another”
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Borrow from...
- Style for Everyone - Shopping destination for the whole family - Educate us on design through their catalogue and in-store displays….
SMA: "How might we enable people to make the mid career switch to the Creative/ Media Industry”
Design our courses to fit together to create a larger Program of Study
Courses for the whole family
Kids courses running concurrently with parents taking courses
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Ideation Tool 2: “verb dance”
Twist Store Bend Minimise Support hang
Inspire Collect Create Shorten Jump slide
Bond Hinge Expand Bounce Dilute Light up
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Ideation Tool 2: “verb dance”
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“verb dance”
SMA: "How might we enable people to make the mid career switch to the Creative/ Media Industry”
Showcase the courageous stories of people who have switched careers using posters at SMA Academy
INSPIRE
Create a media project with a SMA grads only team
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Ideation Tool 3: “values domination”
Pleasure Romance Internationalism Wisdom Individuality Self-reliance
Back to basics Spirituality Lifelong learning Authenticity Community participation
Creativity Excitement Simplicity Social good Eco friendly nature
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Ideation Tool 3:
“values domination”
Pleasure Romance Internationalism Wisdom Individuality Self-reliance Back to basics Spirituality Lifelong learning Authenticity Community participation
Creativity Excitement Simplicity Social good Eco friendly nature
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Ideation Tool 3: “values domination”
SMA: "How might we enable people to make the mid career switch to the Creative/ Media Industry”
SIMPLICITY
SMA Media Mentors guide students through the career change process
All learning materials are online and available to public
Prospective students can watch videos of classes
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1. Start with a focused challenge statement
2. One conversation at a time 3. Defer judgment (no negativity)
4. Build on the ideas of others (encouragement) 5. Have wild ideas
6. Many ideas are better than few ideas
7. Capture all ideas 8. Number ideas, number flip chart sheets
9. Written ideas must be in full view
Ideation guidelines
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ideation
Pleasure Romance Internationalism Wisdom Individuality Self-reliance
Back to basics Spirituality Lifelong learning Authenticity Community participation
Creativity Excitement Simplicity Social good Eco friendly nature
Twist Store Bend Minimise Support hang
Inspire Collect Create Shorten Jump slide
Bond Hinge Expand Bounce Dilute Light up
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Review Ideas / Sharing
Ideation Innovation Challenge
Ideation: 3 modes
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SwAp ideas
Expand on their ideas, by Writing builds on post-its
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Short-list Your 3 Strongest Ideas.
Review the post-it builds.
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Innovation theme sharing
Each table is to share their
innovation statement
And strongest idea
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“We can't solve problems by using the same kind
of thinking we used when we created them.”
- albert einstein
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Innovate on purpose
1. start with a well defined innovation challenge 2. involve diverse perspectives in the solution finding 3. be part of creating a culture of innovation 4. Look out for opportunities to play a part in innovation
initiatives
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Old job title: Finance Manager
New Title: Accountability Champion