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Innovator, Disruptor or Laggard, where will your storage applications live? Next Generation Storage Prakash Mallya Managing Director, Intel SEA

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Page 1: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

© Copyright 2014 Hewlett-Packard Development Company, L.P.

Innovator, Disruptor or Laggard, where will your storage applications live? Next Generation Storage

Prakash MallyaManaging Director, Intel SEA

Page 2: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

2

1992

64 GB

1980

64 GB

2014

64 GB

2

The Amazing Shrinking Storage

Page 3: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

Information is Exploding

E V E R Y MIN U T E

48 HOURSVIDEO UPLOADED TO YOUTUBE

47,000APPS DOWNLOADED

200MILLION E-MAILS

EVERY DAY

Page 4: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

1 2 3 4 7 1219

30

48

77

125

2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023

Data Growth Challenges

IT Budget

2% CAGR

S torage Capacity

In T B

62% CAGR

COST CHALLENGES CONTINUE TO GROW

IT PROS WILL SHOULDER A GREATER STORAGE BURDEN

Source: IDC – The Digital Universe of Opportunities: Rich Data and the Increasing Value of the Internet of Things - April 2014

Data needs are growing at a rate unsustainable with today’s infrastructure and available professionals

1.2

2014

28 MILLIONIT PROS

WORLDWIDE

230 GB PER IT PRO

2020

36 MILLIONIT PROS

WORLDWIDE

1,231 GB PER IT PRO

Page 5: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

What We Do with Data is Changing

5555

From collecting to analyzing data Making sense of unstructured data Valuable data resides outside

the organization

Page 6: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

Intel Innovations for Data Growth

Enterprise & Cloud

Server Based Storage

Storage Media Ecosystem Development

...

T ransforming the data center by through simple to create intelligent, cost-effective and efficient storage solutions for the Enterprise and Cloud

Page 7: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

Storage @ Intel

Orchestrated Datacenter

Storage Performance Development Kit (SPDK)

ISA-LStorage Libraries

Lustre CAS Rack Scale

Optimizing Multi-Core, Memory, I/O, and Virtualization Technologies to Provide Any Data, Any Port, Any T ime

Data Analyt ics Software-Defined StorageCloud Storage Converged Infrastructure

Memory I/ O Bandwidth NetworkingMult i-Core Processor Quick AssistSol id State Drive

Page 8: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

Intel’s IT Journey - SDI

How Software-Defined Infrastructure Is Evolving at Intelhttp://www.intel.com/content/www/us/en/it-management/intel-it-best-practices/how-software-defined-infrastructure-is-evolving-at-intel-paper.html

2015

Data Center Facil it ies

Software-Defined Compute (SDC)Software-Defined Storage (SDS)Software-Defined Network (SDN)

SDS PILOT

Plotting open source SDS in Design environment to scale up for high-performance NAS with enterprise support

SDC MIGRATION

Migrating from dual-socket, lower-frequency servers to single-socket, high-frequency, high-performance servers

SDN OVERLAY

Implementing SDN for network overlay andorchestration

The timeline illustrates the compute, network, storage, and facilities milestones that make up our software-defined-infrastructure journey

DESIGNENVIRONMENT

NETWORKCOMMUNITYHARDWARE

DESIGNENVIRONMENT MODULAR

DESIGN

SDMEXPLORATION

OPEN STANDARDSDATA CENTER MODEL OF RECORD

OFFICE/ ENTERPRISEENVIRONMENT

20071997 2010 2011 20122005 2013

Page 9: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

Amazing Experience Outside: Intel ’s Own IT

NETWORK-ATTACHED STORAGE

REDUCTION50%

BEGINNING THE SDC JOURNEY

USD

SAVINGS1.4 B

InfrastructureHARDWARE

REDUCTION>50%

Page 10: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

Efficiency

NVMe™ is transforming the Data Center

Industry StandardPERFORMANCE

Developed to be lean, NVMe™ del ivers more performance

with less resources, increasing storage density and lowering

TCO

Scalable performance and low latency of PCIe® with NVMe™ optimizing the storage stack

NVMe is bringing PCIe SSDs into the mainstream with industry standard software and drivers

and management for the future software defined data center

Page 11: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

What is

NVM Express* is a standardized high

performance software interface

for PCI Express Solid-State Drives

Architected from the ground up for SSDs to

be more efficient, scalable, and manageable

NVMe* is industry driven to be

extensible for the needs of both the client and the data

center

?

“If I had asked people what they wanted, they would have said faster horses”- Henry Ford

Page 12: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

NVMeis the next quantum leap

0

25

50

75

100

125

150

175

100

10,000

Latency (uS)

HDD+SAS/SATA

SSD NAND+SAS/SATA

SSD NAND+NVMe™

NVMe eliminates 20 µs of latency today

SSD NAND technology offers ~500X reduction in latency versus HDD

Drive Latency Controller Latency(ie. SAS HBA)

Software Latency

Source: Storage Technologies Group, Intel

NG NVM reduces NVM latency offering ~10x reduction in latency versus NAND SSD

SSD NG NVM+NVMe™

Page 13: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

HP* Helion Ceph* Deployment with Intel® SSD P3700 Series

Apollo 6000

Apollo 6000

Apollo 6000

Apollo 4500 Apollo 4500

10GB Ethernet

HP Apol lo 6000 + Intel SSD P3700 Series + Intel CAS

Cl ients

CephGateways

Ceph*

Monitors

HP* Apol lo 6000 + Intel® SSD P3700 Series + Intel® Cache

Acceleration Software (Intel® CAS)

Ceph Object Storage servers

Provides Advanced Block Storage Capabil it ies for OpenStack* Clouds

• Persistent volumes

• Host independence –enables VM migration

• Read only snapshots

• Copy on write clones

• T hin provisioning

• CEPH Cache T iering

• Erasure coding Apollo 4500 Apollo 4500

10GB Ethernet

Apollo 6000

Apollo 6000

Apollo 6000

Apollo 4500

Page 14: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

The next revolution

1000XFASTER

THAN NAND

1000Xendurance

of NAND

10Xdenser

THAN conventionalmemory

3D Xpoint®

Page 15: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

CALL to ACTION

Get to know and understand Software Defined Storage offerings in the market

Identify suitable opportunities for SDS in your organization and pilot

– Coupling server flash with SDS makes for a great cost-effective storage solution for many virtualization needs

Leverage NVM technology for converged infrastructure

Page 16: Innovator, Disruptor or Laggard, where will your storage ... · ACTION Get to know and understand Software Defined Storage offerings in the market Identify suitable opportunities

Intel Confidential