integrated alumni-organization-and-offering-v1-0

Integra(ng AIESEC’s Global Alumni Organiza(on and Offering

•  Independent en((es (as today). •  Shared goals (Alumni-‐to-‐Alumni, Alumni-‐to-‐AIESEC and Alumni-‐to-‐World). •  Clearly defined roles and responsibili(es (at each level). •  Integrated membership (join anywhere and be a globally-‐recognized member). •  Funding valuable programs (with local, naBonal and internaBonal benefits).

Following much discussion worldwide, we propose to proceed with an integrated global alumni organizaBon and offering.

Integra(ng AIESEC’s Global Alumni Organiza(on and Offering Roles and Responsibili(es at Each Level

Programs •  Design and implement global programs. •  Encourage program adopBon by NAAs and develop regional program opportuniBes.

•  Implement and supplement.

AlumNet •  Develop, manage and maintain AlumNet. •  Create a regional page using AlumNet templates. •  Create naBonal and local pages using AlumNet templates.

Development •  Define and disseminate best pracBces and establish new NAAs or provide support to RAAs.

•  Establish new NAAs in their region. •  Recruit and develop local alumni groups.

Coordina(on •  Solicit input from RAAs and NAAs. •  Coordinate mktg campaigns with RAAs, NAAs.

•  Provide regional input to AAI. •  Provide naBonal input to RAA and/or to AAI.

Database •  Maintain global database in synergy with AI and NAAs.

•  Update and use database for regional communicaBons, subject to agreements.

•  Work with AAI on na(onal data management, subject to agreements.

Events / Awards •  Organize global events and awards. •  Organize regional events and awards. •  Organize na(onal and local events/awards.

Support Services

•  Provide all levels with membership payment and admin, data services, programs, templated pages.

Commun-‐ ica(on

•  Publish global newsleQer and other markeBng communicaBons.

•  Publish regional newsleQer using AlumNet template.

•  Publish naBonal and local newsleQers using AlumNet templates.

AIESEC •  Represent Alumni with AI and encourage alumni support.

•  Represent AIESEC Alumni at regional events and encourage alumni support

•  Represent AIESEC Alumni with MC and encourage alumni support.

Governance

•  AAI members vote in legislaBve sessions. •  Elected presidents of RAAs that enter into cooperaBon agreements with AAI invited to join AAI’s ExecuBve Board as ex-‐officio members.

•  NAA members vote on regional maQers.

•  NAA members vote at the naBonal level.

Integra(ng AIESEC’s Global Alumni Organiza(on and Offering Funding Needs and Revenue Sources

Funding

Needs

•  Small global office and team.

•  Development, hosBng and maintenance.

•  Membership management, payment administraBon, accounBng and reporBng.

•  TransacBon costs and infrastructure (i.e., credit cards, PayPal).

•  AAIM event expenses.

•  CommunicaBons expenses, including email delivery .

•  MarkeBng expenses.

•  Advisory services (e.g., legal, financial)

•  Volunteer team.

•  Advisory services (e.g., legal, financial) •  Regional event expenses.

•  Volunteer team.

•  Advisory services (e.g., legal, financial) •  NaBonal event expenses. •  Any expenses that NAA incurs by choosing not to use the global web plaXorm (communicaBons, website, membership, data management…).

Funding Sources

•  Volunteers and in-‐kind support. •  Member dues.

•  Alumni business promoBon.

•  Alumni donaBons (AAI seed fund).

•  Corporate sponsors. •  Discount program.

•  AAIM revenues (assumed to fully offset event costs).


•  Regional event revenues (assumed to at least offset event costs).


•  Corporate sponsors. •  Alumni donaBons.

•  NaBonal event revenues (assumed to fully offset event costs).

Integra(ng AIESEC’s Global Alumni Organiza(on and Offering Membership

Integrated Membership

Concept

•  Each enBty sells an idenBcal €25 global alumni membership package that includes the following benefits:

-  Access to AlumNet member-‐only programs that provide benefits at the local, naBonal and internaBonal levels;

-  Discounted aQendance at events; -  VoBng rights at the naBonal, regional and global levels.

•  These funds will help defray product development and administraBve costs. In the case of AAI, it will help support the cost of developing AlumNet and of a small global office to handle global service funcBons (maintenance, finance, bus dev…)that will benefit all alumni.

•  RegistraBon on AlumNet is free, but access to certain services will require membership.

Simple Revenue Sharing Formula

•  €10 to AAI. •  €5 to the RAA to which the alum declares residence.

•  €10 to the NAA where the alum declares residence.

Add-‐on Services that can be Sold Separately

•  Alumni-‐to-‐alumni business promoBon. •  Premium membership packages.

Administra(ve MaKers

•  ParBcipaBon in this program will be based on wriQen partnership agreements.

•  ParBcipaBng enBBes must be legally formed and have a bank account (a potenBal workaround for NAAs is to work through the MC).

•  100% of membership dues from members residing in non-‐parBcipaBng countries will help fund AAI. •  Each enBty will market global alumni memberships with the understanding that revenue will be shared in accordance with the formula.

•  The accounts will be trued up every three months or when the balance owed to one party or the other reaches a pre-‐determined level.

•  AAI, the RAAs and the NAAs will negoBate partnership agreements in line with these principles.

Integra(ng AIESEC’s Global Alumni Organiza(on and Offering Next Steps

Before Vienna •  Discussion with RAAs, NAAs and alumni-‐at-‐large. •  Share and discuss drac formal agreements. •  Prepare any proposed legislaBon needed to implement.

In Vienna •  Vote on minimum legislaBon needed to implement this. •  Assign responsibiliBes for developing execuBon plan for

markeBng, database, finance.

APer Vienna •  Make it happen! •  ParBcipaBon of naBonal and regional enBBes is needed in

order to build a cohesive organizaBonal framework.

integrated alumni-organization-and-offering-v1-0

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