intro to ns hut

24
Welcome to the ROOT

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Page 1: Intro to ns hut

Welcome to the ROOT

Page 2: Intro to ns hut

Project Name:

Nshut.com

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Introduction

NS Hut is an initiative to gather all eCommerce entities' information

at a single platform in an categorized and interactive way.

nshut.com is the result of this initiative.

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Some stats of Bangladesh

More than 3 million active Internet users

116 million Mobile subscribers

Current festival-based e-shopping volume is more than Tk.4 billion.

There are around 5-10 million Facebook accounts in Bangladesh.

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eCommerce is the biggest buzzword at this moment in Bangladesh.

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Need Gap in eCommerce sector

Shoppers can’t find all necessary eCommerce sites for lack of proper marketing of start-ups &

minions or over marketing of demons.

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Need Gap in eCommerce sector

There are no such complete directory where shoppers can find all eCommerce entities’

information in a categorized and interactive way.

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Need Gap in eCommerce sector

For lack of categorical list of eCommerce sites buyers are loosing the benefits of shoppers’

window shopping psychology.

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Core Thought

Creating an integrated platform, where shoppers

can find all relevant eCommerce websites

with-in a very few click.

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The Solution

Launching of NS Hut, where shoppers can :

Find Product category based list.

Search by keyword, class and distance.

Rate and review eCommerce sites.

Share their experiences.

Learn from the community . . . And many more.

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Mission

Build a light-house for online shoppers and a crowd place for eCommerce entrepreneur.

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Vision

Help to make eCommerce sector more transparent and create a Level playing field for eCommerce

entrepreneurs.

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Brand Positioning

Positioning is what the customer believes about

your product’s value, features, and benefits.

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Brand Positioning

By Benefits: Through

positioning we will tell our visitors

how many benefits they can get from

our website.

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Brand Positioning

By Application: The different features from the ordinary

directories. Use it’s unique lists or search with the new generation search system.

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Brand Positioning

By User: Every one who wants to

get right information from a “Single Place”

must have to visit here.

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Brand Positioning By Values:

We will also position our

product on the basis of

customer values.

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Features: FULLY RESPONSIVE DESIGN GOOGLE FONTS SEO TOOLS GOOGLE RICH SNIPPETS GEOLOCATION SUPPORT IN KM AND MILES FRONTEND REGISTRATION FOR GUESTS GUESTS CAN ADMINISTER THEIR OWN LISTINGS ABILITY TO GET POINTER ON THE MAP FROM

ADDRESS CONTACT FORM ON LISTING DETAIL PAGE LISTING BY LOCATION OR CATEGORY AUTOMATIC DATA BACKUP GOOGLE ANALYTICS & GOOGLE MAPS

INTEGRATION AND MANY MORE…

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Advertising Strategies

Position the product: “Go Right, Get Right.“

Brand personality: NS Hut’s brand personality will be “Friend”. It will base on an upscale, character that people will aspire to associate with

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In The Media

Using the Internet: Currently Delight Web based service and it will have an internet asses and SEO & SMM is on going to target and reach younger buyers, new buyers.

Media Vehicle: The print and electronic medium will also be employed in an advertising campaign in a regular basis.

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You are not alone!

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We are with you!

Hope you will with us!

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Let us together serve the industry!

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