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Investor MeetingNew YorkMay 1, 2008
Investor MeetingInvestor MeetingNew YorkNew YorkMay 1, 2008May 1, 2008
Ken HannaCFO Cadbury Schweppes
Ken HannaKen HannaCFO Cadbury SchweppesCFO Cadbury Schweppes
Larry YoungPresident and CEO
Larry YoungLarry YoungPresident and CEOPresident and CEO
To Be the Best Beverage Company in the Americas
Disclaimer
The Dr Pepper Snapple Group, Inc, investor presentation is being made available to the public pursuant to the requirements of Regulation FD of the Securities Exchange Act of 1934, as amended.
Safe Harbor Statement
This presentation may contain “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (which Sections were adopted as part of the Private Securities Litigation Reform Act of 1995). These forward looking statements are based on a number of assumptions concerning future events and are subject to numerous risks, uncertainties and other factors, many of which are outside the Company’s control. These risks, uncertainties and other factors, include, but are not limited to those set forth under Item 1A of Amendment No. 5 to the Company’s Form 10 filed on April 22, 2008 and the related Preliminary Information Statement filed therewith. The anticipated results described in the forward-looking statements could be materially different from the actual events and results. DPS disclaims any intention to, and undertakes no obligation to, revise any forward-looking statements, whether as a result of new information, a future event, or otherwise.
Please refer to the “investor center” section of Cadbury Schweppes website at http://www.cadburyschweppes.com under the heading “Press releases” to find disclosure and a reconciliation of any non-GAAP financial measures contained herein.
• Cadbury decision to demerge Americas Beverages
• Expanded Bottling Group footprint
• Relocated R&D facility to Plano
• Announced key leadership changes
• De-layered organization
• Cadbury decision to demerge Americas Beverages
• Expanded Bottling Group footprint
• Relocated R&D facility to Plano
• Announced key leadership changes
• De-layered organization
2007: Laid Foundation for Future Growth
Continued to Deliver Strong Operating Results
Revenue $'bn
2004 2005 2006 2007
Segment Op. Profit $'bn
2004 2005 2006 2007
23% CAGR
6% CAGR
$5.7$5.7
$1.1$1.1
Confident in Our Future
Proud Heritage in CSDs
A Long and Celebrated History
• Oldest major soft drink in the US (Dr Pepper 1885)
• First carbonated beverage in the world (Schweppes 1783)
• The original “un-cola” (7UP 1929)
• Mexico’s oldest mineral water (Penafiel 1928)
• Oldest major soft drink in the US (Dr Pepper 1885)
• First carbonated beverage in the world (Schweppes 1783)
• The original “un-cola” (7UP 1929)
• Mexico’s oldest mineral water (Penafiel 1928)
CSDCSD
+0.5% CSD ’03-’07 CAGR
A long and celebrated historyA long and celebrated historyDPS Volume MixDPS Volume Mix
Confident in Our Future
Strong Portfolio of Well Loved, Leading Brands
Proud Heritage in CSDs
Portfolio of Powerful Brands
Ranked #1 or #2 In Their Categories
#1
#1
#1
#1
#1
#1
#1
#1
#2
#2
#1 Flavored Company in the US
1 Mountain Dew 22.7
2 16.5
3 Sprite 10.3
4 4.6
5 3.6
6 Sierra Mist 3.2
7 3.0
8 2.0
9 Fanta 1.5
10 1.3
2007Rank Non-Cola Brands $ share
2007Rank Non-Cola Brands $ share
Source: Nielsen
6 of Top 10 Flavored
CSDs
#1 Flavored CSD
Company
Confident in Our Future
Building Presence in Non-Carbonated Beverages and Mexico
Strong Portfolio of Well Loved, Leading Brands
Proud Heritage in CSDs
Leaders In Premium Teas and Branded Juice & Sauces
A Leading RTD Tea. #1 in Premium and Super Premium. A Leading RTD Tea. #1 in Premium and Super Premium.
#1 Multi-serve Apple Juice and Apple Sauce #1 Multi-serve Apple Juice and Apple Sauce
A Leading Vegetable JuiceA Leading Vegetable Juice
#1 Fruit Punch#1 Fruit Punch
Small But Attractive Presence in Mexico and the Caribbean
Confident in Our Future
Flexible Route-to-Market, Scale Network and Valued Customer Relationships
Strong Portfolio of Well Loved, Leading Brands
Building Presence in Non-Carbonated Beverages and Mexico
Proud Heritage in CSDs
• ~40% of DPSG volume
• Coke affiliated bottlers
• Pepsi affiliated bottlers
• Independent bottlers
• ~40% of DPSG volume.
• 75% DPSG brands & 25% co-pack/3rd
party brands
• 9,000 routes
• >200 DCs / 25 manufacturing locations
• 200K customers
• ~10% of DPSG volume
• Key products: Mott’s, Hawaiian Punch, IBC, Clamato, Mixers, RealLemon/ Lime, etc.
• ~10% of DPSG volume
• Primarily Dr Pepper fountain syrup via bottlers / warehouse
Broad and Flexible Route-to-Market
Third Party DSD Warehouse FoodserviceCompany
Owned DSD
Capable of Handling Products With Varying Characteristics
3rd Party DSD Company Owned DSD Warehouse/Fountain
Total
Expert in Manufacturing All Beverage Forms
Hot FillHot Fill
AsepticAseptic
Cold FillCold Fill
Special CapabilitiesSpecial Capabilities
Bottling Group Integration Providing Scale and Distribution Muscle
ManufacturingManufacturing
Propak
Carteret
Holland
Columbus
Carlstadt
Northlake
AspersWilliamson
St. Louis Louisville
Sacramento
Southern CA
Ottumwa
Miami
Irving
HoustonSan AntonioOpelousas
Jacksonville
Tlajomulco
Xalostoc
Tehuacan
VernonBuena Park
Tecate
Beverage Conc.Finished GoodsBottling GroupMexicoRegional Manuf.
Bottling Group FootprintBottling Group Footprint
Customer Centered Growth Model
CategoryManagement
Expertise
Customer MarketingExpertise
ImmediateConsumption
Solutions
Strategic SalesLeadership
CustomerCenteredGrowth
Delivering Key Customer Wins
Supermarkets
Front-end FLM strategic partner, mixer & gourmet section category captain
Mixer & Gourmet category partner. Sauce & Apple juice segment partner
Mass Merchandisers
C&G and Foodservice
100% distribution
65% availability
#2 soft drink
Vendor of the year
CSD & RTD Tea & mixer category partner
Supplier of the yearBillion Dollar Supplier
Front-end partner
Mixer category partner
Confident in Our Future
Strong Portfolio of Well Loved, Leading Brands
Building Presence in Non-Carbonated Beverages and Mexico
Flexible Route-to-Market, Scale Network and Valued Customer Relationships
Right Leadership Team, Building Capabilities For the Future
Proud Heritage in CSDs
Over 200 Years of Industry Experience
Larry YoungPresident and CEO
Randy GierMarketing and R&D
John StewartCFO
Rodger CollinsBottling Group
Jim JohnstonBev Concentrates &
Finished Goods
Pedro HerranMexico and Caribbean
Derry HobsonSupply Chain
Larry SolomonHuman Resources
Jim BaldwinGeneral Counsel
Building Capabilities And Sharing Best Practices
• Sensory science / flavors
• Nutrition / analytical chemistry
Research & Development
Efficient Network
• Sweetener technology• Package design• Prototyping (Irving)
• Flexible route-to- market (third party, co. owned, ware- house)
• Manufacturing excellence (lean 6 sigma)
Insights & Marketing
• Track 106 trends• Focus on 6 key
themes
• Modest budget...Big “impact”
• Brand licensing
Complemented by a Strong and Experienced Board of Directors
Wayne Sanders (N)Chairman
Larry YoungCEO DPS & Director
John StewartCFO DPS & Director
Jack Stahl (C)Director
Terrence Martin (A)Director
M Anne SzostakDirector
Pamela PatsleyDirector
John AdamsDirector
Ronald RogersDirector
N - Nominating and Corp Governance Chair; A – Audit Chair; C - Compensation Chair
Confident in Our Future
Strong Portfolio of Well Loved, Leading Brands
Building Presence in Non-Carbonated Beverages and Mexico
Flexible Route-to-Market, Scale Network and Valued Customer Relationships
Right Leadership Team, Building Capabilities For the Future
Proud Heritage in CSDs
• External interest group focus
Alert to Industry and Other Challenges
• Changing consumer needs
• Escalating commodity costs
Challenges Response
• Pricing power• Channel / Product /
Package mix management• Premium innovation• Productivity to fuel growth• Execution flexibility
• Economic uncertainty
• Deliver on commitments
• Relentless focus on costs and consumer value proposition
• Powerful consumer insight capabilities that drive product/package innovation
• Increased availability
Key Priorities: Our Call to Action
Build & Enhance Leading BrandsSt
rate
gies
Everyone Taking Action
Beh
avio
rCo
mm
it-
men
ts Delight andAmaze OurConsumers &Customers
Promote Responsible Consumption
Invest in OurCommunities
Develop & Reward Our
People
Be the Best Beverage Business in the Americas
Vis
ion
Pursue Profitable Channels,
Packages & Categories
Leverage Integrated Business
Model & RTM Systems
Improve Operating
Efficiencies
Net Sales Growth:3-5%
Gui
danc
e
EPS Growth:High-single digits
Run Intro
Randy GierEVP Marketing and R&D
Randy GierRandy GierEVP Marketing and R&DEVP Marketing and R&D
Leading Brands... Outstanding Capabilities
Portfolio of Leading Brands
With Strong Brand Equities
162 160177
195 201
136
97 109
72
Source: IPSOS Tracker 2007
Brand Equity Scores Vs Ipsos NormCSDs NCBs
(NY Metro) Sauce Juice
Flavors Becoming The Preferred Bubble
59.9%59.0%
57.4%
60.4% 60.1%
2002 2003 2004 2005 2006
40.1%
41.0%
42.6%
39.9%39.6%
2002 2003 2004 2005 2006
-1.1% CAGR
+2.1% CAGR
CSD MixColas Non-colas
Source: Beverage Digest
Delivering Growth For Retailers
2003 2004 2005 2006
Non-Cola Dollar Growth %
Source: Beverage Digest/DPS estimates
Volume
Price/ mix
+3.2%
+3.6%
CSD Growth Opportunities
• Distribution and Availability
• Hispanic Consumers
• Innovation
• Distribution and Availability
• Hispanic Consumers
• Innovation
CSD Growth Through Distribution and Availability
49
9
173
Top 5States
All Other Bottom 5States
15 9 5
Top 5States
All Other Bottom 5States
8oz servings per capita/yr
5x
4x
1.6x1.7x
CSD Growth Though Demographic Opportunities
2006 2007 2008 2009 2010
• >40% of U.S. population growth from Hispanics
• Hispanics over-index in usage of flavored sparkling beverages
• Acculturated Hispanics over-index on Dr Pepper
Hispanic Population Preference For Flavors
2.7% CAGR
Source: U.S. Census Bureau
CSD Growth Through Innovation
SweetenerTechnologyCategory
Expansion
FormExtensions
New Flavors Packaging Innovation
Snapple: Using Company Owned Routes to Increase Reach
8oz servings per capita/yr
31
40
Top 5States
All Other Bottom 5States
~2/3rd coverage company owned
8x
Extending Snapple With Functional and Mainstream Offerings
Re-launch Base SnappleAccelerate Super Premium
Expand Functional WatersEnter Mainstream
Strong Position in Juices and Sauces
#2 Branded Player in the Juice Aisle
Opportunities to Expand Through Flavor, Form and Function
Function
FlavorHP
HispanicMott’s Blends
Form
SS Juices
Strong Partnerships and Recent Licensing Wins
Third Party Distribution Licensing Arrangements
Innovation Framework: Learning From Accelerade
What we learned:
Product• Highly specialized
beverage
• Need for grass-roots marketing
Execution• Attempted to enter the
mass market too quickly
• Disproportionate year 1 marketing investments
Innovation Framework:
• Focus first to reinvent existing brands
• Partner with high growth brands that benefit from our distribution system
• License our brands into adjacent categories
• Build new brands, selectively, in opportunity categories
Disciplined Approach Applied Across Brands
“What habit, behavior or belief do we
need to change, alter or
reinforce in order to grow the business?”
“What’s new, better and different?”
Insight Innovation Impact
“How do we create
unavoidable trial and
inescapable awareness?”
Insight: Starts With Needs & Trends
36 Social Trends36 Social Trends
15 Technological Trends 15 Technological Trends
11 Environmental Trends 11 Environmental Trends
10 Economic Trends 10 Economic Trends
11 Political Trends11 Political Trends
23 Food Trends23 Food Trends
Quest for the BestQuest for the Best
Make it EasyMake it Easy
Cultural FusionCultural Fusion
Food for Health Food for Health
Growing Environ- mental Concern Growing Environ- mental Concern
Driving 6 core themes
Ageing Redefined Ageing Redefined
Mott’s for Tots
+ 100% Vit C
INNOVATIONINNOVATION
Insight: Moms dilute juice to cut sugar for their kids, but don’t want to cut nutrition
State-of-the-art R&D Converts Insight into New Products
Capabilities
• Dedicated scientists in the US and Mexico
• Network of external experts and partnerships
• Relocating to increase impact and workflow
Plano R&D center side-by-side with Marketing
Pilot plant adjacent to Irving plant
Q&A integration in St Louis lab
• Dedicated scientists in the US and Mexico
• Network of external experts and partnerships
• Relocating to increase impact and workflow
Plano R&D center side-by-side with Marketing
Pilot plant adjacent to Irving plant
Q&A integration in St Louis lab
Innovation: Q1 2008
Innovation: Q2 2008
53
New, better and differentNew, better and different
Focus on the functional benefitFocus on the functional benefit
Retain the emotional connectionsRetain the emotional connections
Impact: Our Guiding Principle
TO DRIVE IMPACT WE MUST BE:TO DRIVE IMPACT WE MUST BE:
Run Commercials
55
New, better and differentNew, better and different
Focus on the functional benefitFocus on the functional benefit
Retain the emotional connectionsRetain the emotional connections
Impact: Our Guiding Principle
TO DRIVE IMPACT WE MUST BE:TO DRIVE IMPACT WE MUST BE:
Surround the consumerSurround the consumer
56
More than just advertising… We make Brands break through
Snapple•• 30 Rock Branded Entertainment30 Rock Branded Entertainment•• Boston Radio Boston Radio ““Summer of SnappleSummer of Snapple””
Sunkist•• One Tree Hill One Tree Hill
Dr Pepper•• Guns N Roses Guns N Roses
Diet Dr Pepper•• TayTay ZondayZonday ““Cherry Chocolate RainCherry Chocolate Rain””
And many, many more.
Brand Summary
We can and will grow our Amazing Brands
• Clear about what we do best – Flavors & Function
• Opportunities to grow through Availability and Innovation
• Process & Discipline in place to ensure executional excellence
• Clear about what we do best – Flavors & Function
• Opportunities to grow through Availability and Innovation
• Process & Discipline in place to ensure executional excellence
John StewartChief Financial Officer
John StewartJohn StewartChief Financial OfficerChief Financial Officer
Financial Discipline and Strength
• 2007: Laid foundation for growth
• Leading brands with long track records#1 flavored CSD company in USConsumer preference for flavors and our productsStrong innovation pipeline – flavors, form & function
• Broad and flexible network capabilitiesMultiple distribution systemsBG integration adding scale
• Customer centered growth model
• Opportunity to grow per capita consumption and build presence in non-carbonated beverages
• 2007: Laid foundation for growth
• Leading brands with long track records#1 flavored CSD company in USConsumer preference for flavors and our productsStrong innovation pipeline – flavors, form & function
• Broad and flexible network capabilitiesMultiple distribution systemsBG integration adding scale
• Customer centered growth model
• Opportunity to grow per capita consumption and build presence in non-carbonated beverages
Framework For Sustainable Growth
Confident in Our Long- Term Guidance
EPS GrowthHigh-single-
digit
Revenue Growth3 – 5%
+ Price/Mix+ Premium innovation+ Distribution gains+ Cold drink equipment
+ Price/Mix+ Premium innovation+ Distribution gains+ Cold drink equipment
+ Revenue growth+ Operating efficiencies /
restructuring savings + Below-the-line leverage- Commodity headwinds
+ Revenue growth+ Operating efficiencies /
restructuring savings+ Below-the-line leverage- Commodity headwinds
Packaging and Ingredients Drive 60% of COGS
COGSCOGS
Packaging~40%
2007: $2.6bn2007: $2.6bn
Ingred- ients ~20%
• Proactively manage commodities to mitigate material availability and price risk
• Managed as a “basket”
• Key components:• Aluminum Cans• PET• HFCS• Energy
Source: LME, NYMEX, CBOT, Chemical data
Aluminum ($/pound)Aluminum ($/pound) Crude Oil ($/barrel)Crude Oil ($/barrel)
Continue to Face Significant Input Cost Headwinds
70.00
80.00
90.00
100.00
110.00
120.00
Oct07
Nov07
Dec07
Jan08
Feb08
Mar08
Apr08
($)
Corn ($/bushel)Corn ($/bushel)
3.003.504.004.505.005.506.00
Oct07
Nov07
Dec07
Jan08
Feb08
Mar08
Apr08
($)
PET ($/pound)PET ($/pound)
1.00
1.10
1.20
1.30
1.40
1.50
Oct07
Nov07
Dec07
Jan08
Feb08
Mar08
Apr08
($)
0.600.650.700.750.800.850.90
Oct07
Nov07
Dec07
Jan08
Feb08
Mar08
Apr08
($)
Adding Capabilities to Support Stand-alone entity
Financial Controls & Governance Communications
• External communications
• Investor relations
• Government affairs
• External communications
• Investor relations
• Government affairs
• Corporate Finance and accounting
• SOX/internal audit
• Treasury/risk mgmt
• Board/non-exec fees
• Tax
• Corporate Finance and accounting
• SOX/internal audit
• Treasury/risk mgmt
• Board/non-exec fees
• Tax ~$13million
incrementalcosts
Restructuring Actions On Track and Delivering Expected Benefits
• Closure of two manufacturing facilities
• Reduction of approximately 470 employees
• Integration of Bottling Group
• R&D relocation to Plano
• Outsourcing of back office services / IT separation and reorganization
• Closure of two manufacturing facilities
• Reduction of approximately 470 employees
• Integration of Bottling Group
• R&D relocation to Plano
• Outsourcing of back office services / IT separation and reorganization
Actions Key Benefits
• More efficient organizationFaster decision makingScale bottling systemNetwork savingsNon-critical work outsourced
• BG led share growth
• Marketing and R&D alignment
• More efficient organizationFaster decision makingScale bottling systemNetwork savingsNon-critical work outsourced
• BG led share growth
• Marketing and R&D alignment
Debt Structure in Place
Term Loan A
• $2.2 bn
• 5 year maturity
• 3 month LIBOR + 2.0%
• Senior unsecured
Bond / Bridge Loan:
• $1.7 bn
• 5 / 10 / 30 year maturities
• Senior unsecured
Business Generates Strong Cashflows
Cash from Operations ($MM)Cash from Operations ($MM)
603581583
2005 2006 2007
Cash conversion1
1 Cash from operations less net PP&E / Net Income
• Cash initially applied to debt repayment
• Capex targeted towards growth and productivity projects with strong returns
• Bolt-on acquisitions on an opportunistic basis
• Maintain solid investment grade rating
Disciplined Approach To Reinvestments
Long term: expect to return free cash flowto shareholders
Stepped Up Capex Targeted at Growth/Productivity Opportunities
2007 2008 2009 2010
Capex % revenue
Maintenance
Growth / Productivity
4%
5% 5% 5%
#1: Winning in Single Serve
• Aggressively expand coverage through new equipment placements
• Approximately 35,000 units per year. Attractive returns, despite modest velocity assumptions.
• Influence mix through revenue management…. sell more 20oz. bottles in the right channel
• Track performance through new systems and technologies
Opportunity: Immediate consumption channel. DPSG is under-penetrated
Central Region Test Proved Out Opportunity and Economics
Objectives:• Place 450 Coolers in 3
months in Central Region
• 15% of Coolers placed in new locations
• Ensure manufacturers had production capabilities
• Increase 20 oz CSD, 20 oz Water, Snapple and Energy Volume by 7% and Sales by 10%
Results:• 500 Coolers placed in 3
months
• 16% of Coolers in new locations
• 95% of coolers delivered on time
Vol Sales20 oz CSD +8% +11%20 oz Water +7% +10%Snapple +9% +12%Energy +11% +14%
Throughputs In Recent Placements Ahead of Expectations
#2: Southern California Supply Chain Configuration
Key benefits
• Capacity for growth and innovation
• Capacity for manufacturing in-house vs use of co-pack
• Transportation savings
• Capacity for growth and innovation
• Capacity for manufacturing in-house vs use of co-pack
• Transportation savings
5 Hub Strategy, Key to Manufacturing Optimization...
• Large plants in 5 key geographies• Medium-sized facilities in the seams to reduce distribution costs• Small/specialty sites in key locations to support innovation and
low volume-high margin items
• Large plants in 5 key geographies• Medium-sized facilities in the seams to reduce distribution costs• Small/specialty sites in key locations to support innovation and
low volume-high margin items
• Regional hub model to grow scale and add flexibility
• Source orders closer to customer
• Replenish DCs via lower costs intermodal transport
• Comprehensive capabilities in 5 major regions
• Regional hub model to grow scale and add flexibility
• Source orders closer to customer
• Replenish DCs via lower costs intermodal transport
• Comprehensive capabilities in 5 major regions
...and Transportation Optimization
Confident in Our Long- Term Guidance
• Demographics, innovation, distribution and availability driving the base
• Balanced pricing
• Single serve opportunity
• Cost containment and network optimization
• Demographics, innovation, distribution and availability driving the base
• Balanced pricing
• Single serve opportunity
• Cost containment and network optimization
Confident in Our Long- Term Guidance
EPS GrowthHigh-single-digit
Revenue Growth3 – 5%
• Form 10 effective April 22, 2008
• Bridge loan converted to bonds April 25, 2008
• “When issued” trading commences April 28, 2008
• Record date for distribution May 1, 2008
• Trading in DPS commences May 7, 2008
• Q1 earnings release W/C June 2, 2008
• Q2 earnings release W/C Aug 11, 2008
• Form 10 effective April 22, 2008
• Bridge loan converted to bonds April 25, 2008
• “When issued” trading commences April 28, 2008
• Record date for distribution May 1, 2008
• Trading in DPS commences May 7, 2008
• Q1 earnings release W/C June 2, 2008
• Q2 earnings release W/C Aug 11, 2008
Separation Recap
Larry YoungPresident and CEO
Larry YoungLarry YoungPresident and CEOPresident and CEO
People: Everyone Taking A.C.T.I.O.N
Build & Enhance Leading Brands
Shaping Our Behaviors
Net Sales Growth:3-5%
Gui
danc
e
Pursue Profitable Channels,
Packages & Categories
Leverage Integrated Business
Model & RTM Systems
Improving Operating
Efficiencies
Stra
tegi
es
Everyone Taking Action
Beh
avio
rCo
mm
it-
men
ts Delight andAmaze OurConsumers &Customers
Promote Responsible Consumption
Invest in OurCommunities
Develop & Reward Our
People
Be the Best Beverage Business in the Americas
Vis
ion
EPS Growth:High-single digits
Taking A.C.T.I.O.N to Grow Sales and Crush Costs
ccountableAC ustomer centric
T ransparent and Honest
I nspect what we expect
O wn decisions
N o blame fixing
Key Takeaways
• Powerful portfolio of brands; #1 flavored CSD company in the US
• Positioned to exploit flavored CSD trends and build presence in non-carbonated beverages
• Transformation continues – people, product geographic footprint and processes
• Advantages enhanced by stand-alone company
• Confident in our future
• Powerful portfolio of brands; #1 flavored CSD company in the US
• Positioned to exploit flavored CSD trends and build presence in non-carbonated beverages
• Transformation continues – people, product geographic footprint and processes
• Advantages enhanced by stand-alone company
• Confident in our future
Reconciliations
Segment operating profit growth($ Millions)2004 2007 CAGR
Divisional Operating ProfitBeverage Concentrates 626 731Finished Goods 242 167Bottling Group 1 130Mexico and the Caribbean 83 100Eliminations 0 0
Segment Operating Profit 952 1,129 5.8%
Corporate and Other (20) (42)
Adjustments (229) (269)
EBT 703 817 5.1%
($ Millions)2005 2006 2007
Net income 477 510 497
Cash from operating activities 583 581 603Net PP&E (39) (142) (224)Free cash-flow 544 439 379
Cash conversion 114% 86% 76%
Cash conversion