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    1

    Tata Motors Limited

    Future Strategy & Growth Plans

    India Unplugged : Walking the TalkKotak - Goldman Sachs Conference

    September 2005

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    2

    1. Per f ormance

    2 . Commer cia l vehicles

    Gr owt h Dr i vers

    Mar ket St r at egy

    3. Passenger Vehic les

    Gr owt h Dr i vers

    Mar ket St r at egy

    4 . Vehicle Financing

    5. Financia l Management

    6. Subsid i ar i es

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    3

    Net Revenue and Oper at i ng Mar gi n

    75.0

    174.2

    132.2

    91.0

    12.5%

    12.5%

    9.1%

    14.2%

    0

    50

    100

    150

    200

    FY02 FY03 FY04 FY05

    0%

    5%

    10%

    15%

    20%

    Net Rev EBITDA margin

    Unconsolidated Consolidated

    79.1

    195.33

    139.25

    96.1

    12.8%12.5%

    9.1%

    14.9%

    0

    50

    100

    150

    200

    FY02 FY03 FY04 FY05

    0%

    5%

    10%

    15%

    20%

    Net Rev EBITDA margin

    Rs. bn Rs. bn

    1QFY06

    Net Revenue: Rs. 38.8 bn

    EBIDTA Margin: 12.6%

    1QFY05

    Net Revenue: Rs. 35.7bn

    EBIDTA Margin:12.0 %

    1QFY06

    Net Revenue: Rs. 44.6 bn

    EBIDTA Margin:12.5 %

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    4

    Pro f i t a f t er Tax

    Consolidated

    3.2

    9.1

    13.6

    -1.1-2

    0

    2

    4

    6

    8

    10

    12

    14

    FY02 FY03 FY04 FY05

    Unconsolidated

    3.0

    8.1

    12.4

    -0.5-1

    1

    3

    5

    7

    9

    11

    13

    FY02 FY03 FY04 FY05

    Last 3 Years CAGR of 103% Last 3 Years CAGR of 106%

    Rs. bn Rs. bn

    1QFY05

    PAT: Rs. 2.2 bn

    1QFY06

    PAT: Rs. 2.7 bn

    1QFY06

    PAT: Rs.2.6 bn

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    Negat i ve Wor ki ng Capi t al

    38

    2927

    3941

    0

    20

    40

    60

    FY02 FY03 FY04 FY05 1QFY06(6)

    (23)

    (40)

    0

    (17)

    (40)(35)(30)(25)(20)

    (15)(10)

    (5)-

    5101520

    FY02

    FY03

    FY04

    FY05

    1QFY

    06

    Inventory

    Negative Working Capital

    MaintainedCalculations exclude Investible surplus and vehicle

    financing loans

    Days of sale

    Days of sale

    Days of sale

    79

    12

    18

    25

    0

    10

    20

    30

    FY02 FY03 FY04 FY05 1QFY06

    Receivables (non-HP)

    Net Working Capital

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    6

    St r ong Balance Sheet

    Net Debt & D/E (on Net basis)

    11.8

    29.9

    13.9

    (5.5)

    (0.9)

    0.15

    0.93

    0.56

    (0.15) (0.02)-10

    -5

    0

    5

    10

    15

    20

    25

    30

    35

    FY02 FY03 FY04 FY05 1QFY06

    (0.4)

    (0.2)

    0.0

    0.2

    0.4

    0.6

    0.8

    1.0

    Net Debt D/E (on Net basis) RHS

    Rs. bn

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    Opt imizi ng Ret urns on Capi t al

    ROCE ROE

    Note : Capital Employed excludes Investible Surplus for ROE and ROCE calculation

    5%

    17%

    36%

    42%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    FY02 FY03 FY04 FY05

    12%

    26%

    32%

    -2%-5%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    FY02 FY03 FY04 FY05

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    8

    1. Per f ormance

    2 . Commer cia l vehicles

    Gr owt h Dr i vers

    Mar ket St r at egy

    3. Passenger Vehic les

    Gr owt h Dr i vers

    Mar ket St r at egy

    4 . Vehicle Financing

    5. Financia l Management

    6. Subsid i ar i es

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    9

    0

    50

    100

    150

    200

    250

    300

    350

    70-71

    72-73

    74-75

    76-77

    78-79

    80-81

    82-83

    84-85

    86-87

    88-89

    90-91

    92-93

    94-95

    96-97

    1998

    -99

    00-01

    02-03

    04-05

    Nos

    in

    '000

    The Indian Commer ci al Vehi cle Indust r y i s simi l ar t o Globa l CV Indust r y

    due t o i t s cycl ic nat ure and low volumes

    Secular long term growth trend

    Early stage of road development

    Dis-similarto Global CV

    Industry

    Cyclical

    Low Volume (in ,000s)

    Similar withGlobal CVIndustry

    CharacteristicsIndian CVIndustry

    CAGR: 6%

    Retain high Market Share in

    existing segments & enterless cyclical segments in India

    Build Strong position in emergingsegments in new geographies

    Lower Break Even Point

    Strategy for Countering Cyclicality

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    Increasing Oil price Now, $ 70/bbl.

    Railways Network plans

    - Separat e Rai l corr idor f or f reight

    - Discount s f or bulk f reight movement

    Continuation of high increase of input prices

    Development of OIL pipe-line network

    Retarding Factors

    The Indi an CV Indust r y, which has seen an up-cycle f or t he last 4 year s,

    could be inf luenced by sever al f act or s

    Continued road development in the next 5

    years

    GDP growth rate of 6% to 8%

    Low interest rates and availability of finance Possible opening of trade with Pakistan

    Entry of global players would help in market

    expansion

    Growth Drivers

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    Growth in road development act iv i ty would be the single most

    impor t ant f act or t o move f orwar d t he Ind ian CV Indust r y

    0

    100

    200

    300

    400

    500

    600

    700

    800

    900

    1000

    0 0.5 1 1.5 2

    Truck

    pene

    tration

    MHCV/mp

    o

    pulation

    Germany

    France

    UK

    Spain

    Portugal

    Turkey

    Australia

    India

    Indonesia

    South AfricaChina

    Brazil

    ArgentinaRussia

    1

    2

    3

    4

    Stage

    Road Density

    Paved Highway (km) / Area (km2)

    Dramatic impact in

    init ial stage of

    road development

    Source: VDA (German Automotive Association), Worldbank, DRI Automotive report

    GoldenQuadrilateral

    N S E W

    Corridors

    FeederRoads

    43, 000 KMs (USD 25 bi l l i on)

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    In coming years, domest ic CV market would witness entry of

    Int er nat ional Play er s wi t h pr oduct s f or var ious segment s

    Dong-Feng w i t h ESSAR

    ITEC wi t h M&M

    MAN wi t h For ce Mot or s

    Tata Motors is developing theproducts to have matching orsuperior products and with value formoney offerings

    Daimler Chr ysler

    Hyundai

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    Our underst andi ng of t he Cust omer Segment s has shaped our Pr oduct St r at egy

    whi ch would enable us t o of f er compet i t iv e vehic les t i l l 2010 & beyond

    Synergies of our In-house R & D Cent r e, TDCV-Kor ea, Hispano-Spa in & ext er nal

    consul t ancy would suppor t in t imely launch of t hese product s

    Tata Ace

    World Truck

    World Pickup

    World LCV

    New bus

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    1. Per f ormance

    2 . Commer cia l vehicles

    Gr owt h Dr i vers Mar ket St r at egy

    3. Passenger Vehic les

    Gr owt h Dr i vers

    Mar ket St r at egy

    4 . Vehicle Financing

    5. Financia l Management

    6. Subsid i ar i es

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    Per sonal Mobi l i t y i s posi t i ve ly cor r elat ed t o per capi t a GDP

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    Cust omer Habi t s & Mar ket Segment at i on

    0%

    20%

    40%

    60%

    80%

    100%

    2002 2003 2004 2005

    Sales

    Rs. 1 mn

    Cars priced below Rs. 500,000account for nearly 80% of themarket.

    Vehicles priced between Rs.300,000 500,000 form thelargest segment in the passengercar market.

    Indian customers are highlydiscerning, educated and wellinformed. They are price sensitiveand put a lot of emphasis on valuefor money

    Preference for small cars. Smallcars are socially acceptable, evenamongst the well-off

    Preference for fuel efficient carswith low running costs. The TataIndica has the lowest running cost

    at Rs 2.30 per km.

    150

    211

    61

    0

    50

    100

    150

    200

    250

    EMI Other Costs Total Monthly

    Expenses

    MonthlyCosts(USD)

    Sale of Cars by Price Bands

    Cost of Ownership of a Basic Car

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    Key Market Dr iv er s - Socia l

    Growth in urbanization

    Upward migration ofhousehold income levels

    Low interest rates translatingto low financing andacquisition costs hencegreater affordability.

    85% of Cars are financed in

    India (15% in China)

    Reduction in Consumer Financing Rates

    % Urbanization

    21%

    24%

    27%

    30%

    1981 1991 2001

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    0 5,000 10,000 15,000 20,000%H

    ouseholds

    Household Income p.a. (USD)

    - 2002

    -- 2007

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    Indian Mar ket Foot pr int

    Product Segment Market Share

    C14.00%

    Premium

    2.90%

    Luxury

    0.20%

    UV

    16.50%

    MPV

    6.20%

    C

    11.90%

    Mini

    11.00%

    Compact

    46.80%

    Executive

    0.50%

    Tata Motors current product range addresses 75% of the market

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    Pr oposed launches i n nex t f ew year s

    Indica Fami ly

    - Indi ca var i ant s

    - New Gener a t ion Ind ica

    Indi go Fami l y- Ind i go SX

    - Ind i go / Ma r i na var i ant s

    - New Gener a t ion Ind igo

    Sma l l Car

    New UV Pla t f orm

    Sumo Fami l y

    - Sumo Var i ant s

    Saf ar i Fami l y

    - Di cor

    Crossover

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    Domest i c:

    1 . Expansion of net work & penet ra t ion in to smal ler t owns in pacewi t h r oad development

    2 . Cust omer care a compet i t i ve edge

    3 . Robust processes

    Sal es Plann ing (Unique and f inest in t he wor ld)

    Cust omer Relat ionship Management (SIEBEL Largest depl oyment in t he wor ld )

    A cust omer f ocused f i eld appr oach i s under deployment

    Int ernat i onal Busi ness:

    1 . Choosing count r ies wi t h highest market pot ent ia l in cust omersegment s consci ous of over al l va lue

    2. Cr eat ing pr oduct s t o be amongst t he t op 3 players in each chosensegment

    3 . Cust omer care a compet i t i ve edge

    Low spar es pr ice

    Relat ionship of OE & Cust omer

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    1. Per f ormance

    2 . Commer cia l vehicles

    Growt h Dr iv ers

    Mar ket St r at egy

    3. Passenger Vehic les

    Growt h Dr iv ers

    Mar ket St r at egy

    4 . Vehicle Financing

    5. Financia l Management

    6. Subsid i ar i es

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    Auto financing

    dominated by NBFCs

    and captive financiers

    Banks were onlylenders to NBFCs

    Retail banking

    increasingly became

    focus area for leading

    private banks

    Large PSU banks

    turned aggressive-

    leveraging their

    network

    Softer interest rates

    fueled substantial dropin IRRs

    Banks focus on

    penetration and volumes

    Cut intermediaries to

    protect margins

    NBFCs with high cost

    structures became

    unsustainableConsolidation of NBFCs

    with banks (ALFS,

    Kotak, 20th Century)

    Niche NBFCs / co-op

    banks continue to

    maintain focus

    (Sundaram, Chola)

    Dominant Phase

    Competition

    ConsolidationAccess to low cost

    funds

    Better credit decisions

    & controls

    Thin overheads with

    faster loan processing

    Relationship with

    dealers and OEM

    Critical Success Factors

    Till 1999 1999-2003 2003-2005 2005 and beyond

    Chal l enges f or gr owt h of capt i ve f i nanci ers i n Indian cont ext

    Retail Banks with low CoF & wide branch network pose threat to captive financiers in

    India

    Indian auto-finance industry

    transitions

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    Aut o Finance Mar ket Scenar i o (FY 04 -05)

    ICICI Bank

    22.6%

    HDFC Bank

    12.9%

    Citi Financial5.6%

    TMF

    5.2%Mahindra

    4.8%

    SBI

    4.0%

    ALFL

    4.5%

    Sundaram3.9%

    Others

    30.9%

    Kotak

    2.6%

    Chola

    1.9%

    LGF

    1.0%

    Retail Finance

    (crs)

    Commercial Vehciles 21000

    Passenger Car 41000

    Total 62000

    Industry Volume

    320000

    1000000

    1320000

    Share of major players in the market

    Banks have dominant market

    share in Auto financing,

    leading NBFCs are stagnating

    their growth

    Cheap CoB has become CSFfor players

    TMF is ahead of leading NBFCs in terms of disbursal

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    Ta t a Mot ors Finance: Market leader in CV, among t op 3 i n PC(Tat a Vehicles)

    ICICI

    20%

    HDFC

    11%

    Citi

    14%Sundaram

    10%

    TMF

    25%

    Others

    20%

    Commercial Vehicles

    ICICI

    33%

    HDFC

    16%

    Others

    41%

    TMF

    11%

    Passenger Car

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    Tat a Mot ors Finance st r at egy

    Realignment of TMF business sourcing channels

    Dealer driven business sourcing

    Direct sales agents ( DSAs)

    Direct marketing for fleet customers in CV and corporate clients in PC

    Marketing Service Providers to increase Feet on street

    Increase presence in M&HCV fleet segment

    Operating leases for high end M&HCV and for car fleet owners

    Refurbishment of old vehicles

    Used vehicle financing in CV and PC

    Improve collection efficiency, credit control & remedial measures to reduce

    overdues

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    Focus Ar eas f or Vehi cle Financi ng Busi ness

    Increase penetration

    Realign the marketing channel ( Dealer and Direct) to compliment each other

    Consolidate the strong position in MUVs and LCVs

    Increase the presence in car and Fleet segment in M&HCV Maintain strong position in rural market ( B and C class cities)

    Better risk management and improve collection efficiency

    Constantly thriving for cost rationalization

    IT enabled service offerings to increase operational efficiencies and provide better

    service to customers

    New business initiatives with higher margins

    Refinance, operating leases, insurance brokerage, refurbishment

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    1. Per f ormance

    2 . Commer cia l vehicles

    Gr owt h Dr i vers

    Mar ket St r at egy

    3. Passenger Vehic les

    Gr owt h Dr i vers

    Mar ket St r at egy

    4 . Vehicle Financing

    5. Financia l Management

    6. Subsid i ar i es

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    Or gani c Gr owt h Plans

    Rs. 60 bn capex programme to be implemented over five years

    beginning April 04.

    Targeted investment areas

    New Product Introduction

    Capacity Expansion

    Enhancing ERC capabilities

    Product up-gradation

    Sustenance Expenditure

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    Cost Reduct i on Dr i ve

    Value Engineering Target Costing

    E Sourcingand Global Sourcing

    Supplier base rationalisation

    Process Improvement

    Productivity Improvement

    Outsourcing

    Rs. 10 bn cost

    reduction targeted

    over the next3 years

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    1. Per f ormance

    2 . Commer cia l vehicles

    Gr owt h Dr i vers

    Mar ket St r at egy

    3. Passenger Vehic les

    Gr owt h Dr i vers

    Mar ket St r at egy

    4 . Vehicle Financing

    5. Financia l Management

    6. Subsid i ar i es

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    Tat a T echnologi es 94. 3% Subsi di ar y

    Increased scale of business. Current revenue size of Rs. 1.7 billion to over Rs.6.7 billion

    Access to a broader customer base in the automotive, aerospace and manufacturing industries

    Wider presence in all major geographies and markets

    Access to INCATs high end consulting skills and project management capabilities.

    INCATs areas of Knowledge management and appropriate IPRs to provide wider productrange

    Tata Technologies is a provider of Engineering & Design and enterprise services in thefield of Engineering Automation and PLM solutions to automotive and aerospace OEMs(FY05 revenue at Rs 1.7 b)

    To pursue its growth plans globally, the company has recently announced its intention of

    acquiring 100% stake in a UK based company named INCAT. The following advantagesare seen with the acquisition:

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    The offer price for INCAT acquisition is 220p per share which is at 4% premiumto the current market price that time. The implied market capitalisation is GBP53.4 mn.

    The exit PE for this transaction is around ~17x. INCAT is a cash positive (~ GBP7.4 mn) company and the net cost of acquisition is GBP 46.0 mn

    The integration will be completed within 100 days beginning October 2005

    Tat a T echnologies 94. 3% Subsidi ar ycont d.

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    Tat a Daewoo- Heavy T r ucks (S. Korea) (100% Subsi di ar y)

    Performance in 1QFY06

    Margins under pressure on account of appreciation of Korean Won against the dollar to

    the extent of 15% in the last twelve to fifteen months.

    26% decline in in the Commercial vehicle industry in Korea during April- June 2005

    TDCV maintained its market share at 29%.

    Debt reduced from USD 51 mn to USD 30 mn.

    Strategy

    MCVs to be manufactured in S.Korea

    TDCV products to be exported through TML international business channel

    Operational efficiencies to be improved through cost reduction, Implementation of IT

    systems and debt restructuring.

    Integration with TML for product design and development

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    Discussions with Hitachi in advanced stage for a broadbased partnership

    Technology Upgradation and Product Range expansion

    Larger Excavators (>200Tons),Road making equipments, Road Recycling Train,Dumpers for Domestic & Export Market, Multi Utility Loader

    Proposed Initiatives

    Focus on Full Maintenance, Annual Maintenance Contract

    Reconditioning and Aggregate Rebuilding

    Focus on Components Export to other OEMs in the world

    ICR (Integrated Cost Reduction) with Mckinsey

    TOC (Theory of Constraints) from Ms.Goldratt Consulting for better inventory

    management

    Setting up of R&D Centre

    Vendor up-gradation to help meet future challenges

    TELCON Const r uct i on Equi pment (80% TML : 20% Hit achi JV)

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    HVAL & HVTL Heavy Ax les and T r ansmi ssi on (100% subsi di ar i es)

    Discussions to bring the strategic partners at an advanced stage.

    HVAL/HVTL will support Tata motors in its advanced power train

    implementation strategy.

    Investments planned for capacity expansion, productivity, quality

    improvement.

    Exploring growth opportunities outside of Tata Motors.

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    Chal l enges Ahead

    Increase in input prices to continue to put pressure

    on operating margins

    Rising fuel prices

    Increasing competition across all vehicle segments

    Uncertainty about the commercial vehicle cycle

    Execution of product plans

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    Thank You