Network optimizationtaking an end-to-end best practice

approach IP’09 EXPO – Earls Court London

Jean Critcher, Solution Director for Business Acceleration

Peter Glock, Managing Consultant

2 IP'09 Expo - Network Optimization End to End Approach

the objective – to optimize all components

private or public VPN

regional officesregional offices

end-users/partnersend-users/partners

branch officesbranch offices

routers/switchrouters/switch

primary data centerprimary data centerapplication farmapplication farm

back-ups

back-ups

load balancers

firewallsfirewalls

DAS/SAN/

NAS/IP SAN

SAN storage

data/backup consolidation

SAN optimization data availability,

performance and scalability

data/backup consolidation

SAN optimization data availability,

performance and scalability

server/applications high availability

server/applications high availability

server/links availability and load balancing

server-based CPU extensive processing

server/links availability and load balancing

server-based CPU extensive processing

bandwidth optimization quality of service

bandwidth optimization quality of service

application acceleration and response time

application acceleration and response time

IP'09 Expo - Network Optimization End to End Approach 3

performance lifecycle management

the key to successful network optimization deployments and faster

payback

4 IP'09 Expo - Network Optimization End to End Approach

step 1 : map business to IT initiatives

identify your top business strategies impacting application decisions, for example:

rapid go-to-market service launches

expanding into new markets transforming internal

business processes improving overall customer

service quality improving customer

centricity fostering more collaboration

among employees

identify your top IT initiatives to support these business strategies, for example:

increasing security new application

deployments, ie. collaborative tools

impact on current business applications

disaster recovery initiatives voice & communications

enhancements infrastructure consolidation resolving current application

issues

5 IP'09 Expo - Network Optimization End to End Approach

IT director: selecting a best of breed optimization technology solution that aligns to the business

infrastructure services director: realizing cost benefits of consolidation without losing performance

business application owner: improving application visibility and enabling business transparency

CIO: employing a performance management solution strategy that adapts with business change

end-user: improving application usage experience CEO: increase innovation

and speed to market while reducing costs and maintaining quality

step 2 : identify the organizational needs

6 IP'09 Expo - Network Optimization End to End Approach

step 3 : identify applications

application type and status new deployment release change legacy, already deployed

application profile who is using it? which business

units? is this a Top 10 corporate

application number of users & their

locations number of servers & locations what are the critical business

processes what are the bandwidth and

response time requirements what are the known

performance issues

7 IP'09 Expo - Network Optimization End to End Approach

step 4 : identify key performance indicators (KPIs)

objective: to identify KPIs or metrics that will quantify performance & management requirements as they relate to a business objective

For example…..

1. to improve overall customer service quality with enhanced front of house systems: – improve check-in/out time by y%

2. to foster more collaboration among employees requires a new unified communication client deployment – increase end-user access & usage of key corporate

applications by x%

3. to increase go-to-market services deployment, requires a release change to the current project lifecycle application – decrease deployment time of new releases from 12

months to 6 months

8 IP'09 Expo - Network Optimization End to End Approach

step 5 : determine the infrastructure constraints

Example Checklistapplication is “WAN

ready”

network transport and bandwidth usage

efficiency

performance impacts and bottlenecks for the

server locations and remote users

application level security

application visibility and monitoring

application reports relate to KPIs

application SLAs map to KPIs

through network and application

performance profiling, behavior

analysis and predictive modeling

9 IP'09 Expo - Network Optimization End to End Approach

step 6 : determine what to outsource

what is core vs. non-core corporate activity

what can be managed and maintained internally at low cost

common areas considered:

application development application performance

planning and management WAN optimization and

Application Delivery technology - validation, management and ongoing innovation

network & IT infrastructure management

service management

10IP'09 Expo - Network Optimization End to End Approach

step 7 : determine service model needs example service models

managed IT servicesfocusing on the data center

• managed application infrastructure

• managed application solutions

• managed security solutions

• systems integration• application-level SLAs• delivery / support on

any network

consulting

project management

service management

field services

integratorCPE-based customizable services on any network

• equipment resale & leasing

• delivery / support on any network

• from basic maintenance support to monitoring to fully managed services

•application traffic management•application performance optimization•application performance monitoring

• network-based application performance SLAs

• same delivery / support model with the MPLS VPN

network-centricstandard and cost-effective solutions leveraging Orange

MPLS VPN

11IP'09 Expo - Network Optimization End to End Approach

key technology players supporting theseservice models

managed IT servicesfocusing on the data center

consulting

project management

service management

field services

integratorCPE-based customizable services on any network

network-centricstandard and cost-effective solutions leveraging Orange

MPLS VPN

12 IP'09 Expo - Network Optimization End to End Approach

step 8 : develop the business caseweighting performance and management costs

validating technology against business and technical requirements

reactive or proactive monitoring

reporting – technical and business-view

network, IT infrastructure and application management

required SLAs – from IT infrastructure, network and up to the application level

service management and on-going consulting

13

Business Acceleration

IP'09 Expo - Network Optimization End to End Approach

value proposition

Orange Business Services helps multi-national customers to achieve

• rapid go-to-market services deployment• higher end-user productivity• optimized resources adaptable to business change• rapid ROI, lower TCO

through a solution providing visibility, monitoring and management of applications, their performance and the underlying infrastructure.

14

HQ in London, 30 offices in 21 countries round the world with 3,000+ legal advisers

first billion-dollar law firm 6 global practice areas: Banking & Finance;

Capital Markets; Corporate / M&A, Litigation and Dispute Resolution; Real Estate; Tax, Pensions and Employment

results and benefits roadblock to major

strategic projects removed increased utilisation of

network significant performance

improvements seen for key business applications

no disruption / change to users working practices

positive feedback from end-users on improved network performance

leading law partnership choose Orange for network optimization proof of concept consultancy

Orange solution management of WAN

optimization vendor selection – chosen provider was Riverbed

proof of concept - pilot test that the technology would deliver the targeted benefits in the Clifford Chance environment

plan specification, design, costings, Project Management

support through 3 phases of roll-out

issues and challenges

unsuitable WAN/application infrastructure potentially slowing down major strategic projects – Data Center consolidation; Hub and Spoke collapse; global desktop refresh & rollout; new applications rollout; IPT, videoconferencing.

growing impact on the global organisation – collaboration and productivity and, potentially, on customer service

IP'09 Expo - Network Optimization End to End Approach

15 IP'09 Expo - Network Optimization End to End Approach

summary

8-step lifecycle approach to enable performance lifecycle management:

1. map business needs to IT initiatives

2. identify organizational needs

3. identify applications

4. identify key performance indicators (KPIs)

5. identify infrastructure constraints

6. determine what to outsource

7. determine service model needs

8. develop the business case

16 IP'09 Expo - Network Optimization End to End Approach

thank you!come and see us on stand

433