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ITC Limited

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ITC Limited

Type Public (BSE: 500875)

Industry Conglomerate

Founded 24 August 1910

Headquarters Kolkata, India

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ITC's aspiration to be an exemplar in sustainability practices is manifest in itsstatus as the only compnay in the world of its size and diversity to be 'carbonpositive', 'water positive' and 'solid waste recycling positive.' In addition, ITC'sbusinesses have created sustainable livelihoods for more than 5 millionpeople, a majority of whom represent the poorest in rural India.

List of products & brands

ITC has a diversified presence in

• Cigarettes: W. D. & H. O. Wills, Gold Flake,  Navy Cut ,  Insignia,  India Kings, Classic

(Verve, Regular, Mild & Ultra Mild), Silk Cut , Scissors, Capstan, Berkeley, Bristol , LuckyStrike and Flake.

• Hotels: ITC Welcomgroup Hotels, Palaces and Resorts is India's second largest hotel chainwith over 80 hotels. Based out of Hotels Division Headquarters at the ITC Green Centre in

Gurgaon, ITC Welcomgroup is also the exclusive franchisee of The Luxury Collection brand.

In FMCG, ITC has a strong presence in:

• Foods business ( Kitchens of India;  Ashirvaad ; Minto; Sunfeast ; Candyman;  Bingo brandsin Ready to Eat, Staples, Biscuits, Confectionery and Snack Foods);

• Apparel business (Wills Lifestyle and John Players brands);• Personal Care Products business( Fiama di Wills; Vivel ; Essenza di Wills; Superia brands of 

 products in perfumes, haircare and skincare)• Stationery (Classmate and Paperkraft brands)• Safety Matches and Agarbattis [Ship (through ownership of WIMCO); iKno; Mangaldeep;

 Aim brands]

Other businesses include:

• Paperboard, Specialty Paper, Graphic and other Paper;• Packaging and Printing for diverse international and Indian clientele.• Infotech (through its near-wholly owned subsidiary ITC Infotech India Limited which is a

SEI CMM Level 5 company)

Rural initiatives

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ITC's Agri-Business is India's second largest exporter of agricultural products.ITC is one of the India's biggest foreign exchange earners (US $ 2 billion in thelast decade). The Company's 'e-Choupal' initiative is enabling Indianagriculture significantly enhance its competitiveness by empowering Indianfarmers through the power of the Internet. This transformational strategy,

which has already become the subject matter of a case study at Harvard Business School, is expected to progressively create for ITC a huge ruraldistribution infrastructure, significantly enhancing the Company's marketingreach. The company places computers with Internet access in rural farming villages;the e-Choupals serve as both a social gathering place for exchange of information (choupal means gathering place in Hindi) and an e-commerce hub.What began as an effort to re-engineer the procurement process for soy,tobacco, wheat, shrimp, and other cropping systems in rural India has alsocreated a highly profitable distribution and product design channel for thecompany—an e-commerce platform that is also a low-cost fulfillment system

focused on the needs of rural India. The e-Choupal system has also catalyzedrural transformation that is helping to alleviate rural isolation, create moretransparency for farmers, and improve their productivity and incomes.

Corporate philanthropy

ITC Echoupal creatively leverages information technology to set up a meta-market in favour of India's small and poor farmers, who would otherwisecontinue to operate and transact in 'un-evolved' markets.As of July 2010, services through 6500 Echoupal across 10 states, reach morethan 4 million farmers in about 40,000 villages. Free access to Internet is alsoopening windows of rural India to the world at large.ITC eChoupal e-choupal is now being regarded as a reliable deliverymechanism for resource development initiatives. Its potential is being testedthrough pilot projects in healthcare, educational services, water management and cattle health management with the help of several service providersincluding non-governmental organizations.When Classmate notebooks were launched, it came up with the initiative of contributing 1 rupee towards the education of poor children,from every singlenotebook it sold.

Forbes rankingITC features on the Forbes Global 2000 rankings for 2007 at position 1256 [2].ITC is the only Indian FMCG company that features on the Forbes Global 2000 rankings for 2009 at position 987.[3]

ITC also featured on the Forbes World's Most reputable Companies List atposition 95.[4]

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Global and other Honours

• ITC is the first from India and among the first 10 companies in the world to publish itsSustainability Report in compliance (at the highest A+ level) with the latest G3 guidelinesof the Netherlands-based Global Reporting Initiative (GRI), a UN-backed, multistakeholder international initiative to develop and disseminate globally applicable SustainabilityReporting Guidelines.

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ITC is the first Indian company and the second in the world to win the prestigiousDevelopment Gateway Award. It won the $100,000 Award for the year 2005 for itstrailblazing ITC e-Choupal initiative which has achieved the scale of a movement in ruralIndia. The Development Gateway Award recognizes ITC's e-Choupal as the mostexemplary contribution in the field of Information and Communication Technologies (ICT)for development during the last 10 years. ITC e-Choupal won the Award for the importanceof its contribution to development priorities like poverty reduction, its scale andreplicability, sustainability and transparency.

• ITC has won the inaugural 'World Business Award', the worldwide business awardrecognising companies who have made significant efforts to create sustainable livelihood

opportunities and enduring wealth in developing countries. The award has been instituted jointly by the United Nations Development Programme (UNDP), International Chamber of Commerce (ICC) and the HRH Prince of Wales International Business Leaders Forum(IBLF).

• ITC is the first Corporate to receive the Annual FICCI Outstanding Vision Corporate TripleImpact Award in 2007 for its invaluable contribution to the triple bottom line benchmarksof building economic, social and natural capital for the nation.

• ITC has won the Golden Peacock Awards for 'Corporate Social Responsibility (Asia)' in2007, the Award for ‘CSR in Emerging Economies 2005’ and ‘Excellence in Corporate

Governance' in the same year. These Awards have been instituted by the Institute of Directors, New Delhi, in association with the World Council for Corporate Governance andCentre for Corporate Governance.

• ITC Hotel Royal Gardenia, Bengaluru is the first Indian Hotel and world's largest, to getthe LEED Platinum rating - the highest green building certification globally.

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• The Stockholm Challenge 2006 for the e-Choupal initiative. This award is for usingInformation Technology for the economic development of rural communities.

• United Nations Industrial Development Organisation (UNIDO) Award at the internationalconference on Sharing Innovative Agribusiness Solutions 2008 at Cairo for ITC's

exemplary initiatives in agri business through the e-Choupal.

• The Corporate Social Responsibility Crown Award for Water Practices from UNESCO andWater Digest for its distinguished work carried out in the water sector in India. ITC alsoreceived the National Award for Excellence in Water Management 2007 in the 'beyond thefence' category from the CII Sohrabji Godrej Green Business Centre for its leadership rolein implementing water and watershed management practices.

• The watershed programme also won the Asian CSR Award 2007 for EnvironmentalExcellence given by the Asian Institute of Management. The Award recognizes andhonours Asian companies for outstanding, innovative and world-class projects. The

Company also received the Ryutaro Hashimoto Incentive Prize 2007 for Environment &Development from the Asia Pacific Forum. This Award aims at promoting informationdissemination of good practices towards sustainable development in the Asia-Pacificregion.

• The Readers' Digest Pegasus Award for corporate social responsibility, recognisingoutstanding work done by socially conscious companies.

• The Corporate Award for Social Responsibility 2008 from The Energy and ResourcesInstitute (TERI) in recognition of its exemplary initiatives in implementing integratedwatershed development programmes across 7 states in India. The company also won the

award in 2004 for its e-Choupal initiative. The Award provides impetus to sustainabledevelopment and encourages ongoing social responsibility processes within the corporatesector.

• The 'Enterprise Business Transformation Award' for Asia Pacific (Apac), instituted byInfosys Technologies and Wharton School of the University of Pennsylvania for itscelebrated e-Choupal initiative.

• The Best Corporate Social Responsibility Practice Award 2008 jointly instituted by theBombay Stock Exchange, Times Foundation and the NASSCOM Foundation.

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The NASSCOM – CNBC IT User Award 2008 in the Retail & Logistics category. TheCompany has been recognised for its pro-active and holistic approach to IT adoption andthe seamless alignment of IT with business strategy. This is the fourth time that ITC haswon Nasscom's Best IT User Award since it was instituted in 2003.

• The Institute of Chartered Accountants of India Award for Excellence in FinancialReporting with its Annual Report and Accounts, adjudged as a commendable entry under the Category 'Manufacturing and Trading Enterprises’.

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• The Business Today Award for the Best Managed Company in recognition of itsoutstanding initiatives in the consumer products segment.

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References

1. ^ "History and Evolution of ITC Limited". ITC Limited.

http://www.itcportal.com/the_itc_profile/history_evolution.html. Retrieved 2007-09-23.

2. ^ The Global 2000 - Forbes.com 

3. ^ [1] 

4. ^ [2]