jpearls fb promotion
DESCRIPTION
Facebook Campaign promotion for Jpearls.com, these campaigns were designed to engage the users on the page. As we know how important was it to keep users engaged on a page.TRANSCRIPT
My Facebook promotion for Jpearls.com
When I started working with JPearls, the page has 194 Likes.
Generated “64 Likes” in a day during Raksha Bandhan campaign. Generated “1500+ Likes” during IPL 2012 season campaign. Seen more engagement during Woman’s Day & Mother’s Day
Campaign. Till 15,000 LIKES we have got through organic.
Seen more engagement on the page during Woman’s Day Campaign in 2012, seen 40+ page likes.
Campaign “Most Adorable Woman” talking about few successful woman from different industries.
Woman’s Day Campaign: Most Adorable Woman
Woman’s Day Campaign: Most Adorable Woman
Ask a question:Posting questions on the campaign, to keep our fans more engaged.
This campaign was designed on considering below points Connect emotionally, useful image and relating to brand)
Campaign was live for a period of 7 days, seen more reach and generated more than 40+ Likes.
Valentine Day Campaign 2012
Valentine Day Campaign 2012
Valentine Campaign with Product promotion
Valentine Campaign with Product promotion
Valentine Campaign with Product promotion
Posts on weekend
Contests on Weekend posts to keep our fans more engaged.
IPL Campaign 2012
During this campaign, we have got 1500+ Likes.I have engaged our fans by conducting contest on their favorite IPL team.
We had run this campaign for the period of 40 days. Over 38 contests were conducted on each day of IPL match and
winner participates were gifted with special prize.
1ST PRIZE FREE PEARL SET 2 ST PRIZE FREE CZ STUDDED PEARL EARRINGS
One every post, we have seen at least 40-50 likes, 5-6 shares & 40-45 comments.
We have asked our Winner participates to share their Free gift picture on our wall.
Mother’s Day Celebrations
Our Mother’s Day campaign was targeted on different roles of woman : Grand Ma, Homemaker & Working Woman.
Targeting on Homemaker woman
Highlight on “Working Woman”
To be more connecting, we have talked about Motherhood in Bollywood, say actors sharing about their Mother’s love.
We have run this campaign for a week and reach of fans has increased to some extent.
Mother’s Day Campaign: We have asked our users to post their Mother’s picture along with writing short description about Mother. Winners were selected by whose post got most likes and for best description.
2013 Mother’s Day Campaign : Contest on asking our fans to post their Mother’s picture along with best title to their Mother.
Winner were judged by most no. of likes and winner participant were acted as Jpearls Most Desirable MOM on cover picture of Mother’s Day Celebrations.
As 2013 marked our 100 years of Indian cinema, we had a campaign titled “Celebrating of 100yrs of cinema” with showing same jewellery collection, that an actress wearing in the film.
Our reach of fans has increased to 20%
100 Years of Indian Cinema Campaign
During this campaign, we have engaged our fans by posting few contest questions.
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