keynote crm acceleration - the future of crm
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TRANSCRIPT
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Change
Social Mobile
Cloud
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Change: Social
©2010 SugarCRM Inc. All rights reserved.
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2005 CRM Specs - Social?
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2012 CRM Specs - Social?
Should you now spec Tumblr, Pinterest and Google+ integrations in your CRM?
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2012 CRM Specs – Does Social = Mobile?
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Change: Mobile
©2010 SugarCRM Inc. All rights reserved.
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2005 CRM Specs – Mobile Devices?
…visions of a possible future when all software will be delivered over the internet. Does the arrival of Google Apps Premier Edition signal the death of desktop software dinosaurs like Microsoft Office? - Wired Magazine
All applications will be Web based:
In three to five years, all applications will be delivered this way. - Phil Robinson, SVP SalesForce.
Or will they?
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Share (%) of Smartphone Subscribers in USA
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2
iOS (Apple)
Android
Windows Mobile
Symbian
Palm
RIM
Other
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Change: Cloud
©2010 SugarCRM Inc. All rights reserved.
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2005 CRM Specs – Cloud Computing?
Unknown Prior to 2007
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Change From 2005 to Today
2005
MySpace, digg
Web Browser
SaaS
Today
Facebook, Twitter
Mobile Apps
Cloud
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Change
Social Mobile
Cloud
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What’s Next?
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SugarCRM Vision
• Open Platform – Enables anyone to integrate, extend – Future proof
• User First – Focus on the customer facing professional – Enable everyone who interacts with
customers to do their job better
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Open Platform
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Open Ecosystem
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Integrations Social
Cloud Mobile
SugarCRM Open Ecosystem
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Open Cloud
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User First
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CRM For Everyone
9/17/12 ©2011 SugarCRM Inc. All rights reserved. 20
We help everyone who interacts with customers do their job better.
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Open Platform that puts User First
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Open Cloud
Open Ecosystem User First
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SugarCRM – Fastest Growing CRM Company • Business
– Leading provider of CRM Software – Founded April 2004 in Cupertino, California – EMEA HQ in Munich, offices in UK and France
• Market Traction/Global Footprint – 3rd largest global CRM Provider – Largest single CRM implementation (70K users
worldwide) – 1M+ users, 80,000+ organizations – 11+ Million downloads – 115+ Countries, 25+ languages – 400+ partners on six continents – 30,000+ registered developers
• Fastest Growing – 112% YoY billings growth – 120% YoY install base growth – 2,500 YoY customer growth
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Analyst Validation
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Analyst Reviews - Forrester
• “Key strengths include low application and implementation costs and strong internationalization support, usability, and sales functionality.”
• “It offers sound support for mobile CRM.” • “The technical skill sets required to support the
application tend to be more widely available than for other CRM solutions, thereby lowering resource support costs.”
--Forrester Research, Forrester Wave report, July 2012
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Forrester Wave 2012 – LEADER in Mid Market
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Analyst Reviews - Gartner
• “A cloud-agnostic strategy enables customers to run SugarCRM on a variety of cloud infrastructures such as Amazon, and IBM Cloud.”
• “Attractive easy to understand pricing model delivery models, customers pay the same subscription price regardless of model.”
• “IBM partnership provides improved delivery services and market reach, and for those companies who have adopted an IBM technical stack such as Lotus Notes a CRM option.”
--Gartner, Magic Quadrant for SFA, July 2012
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7,000+ Global Customers
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Conclusion
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Open Cloud
Open Ecosystem User First