keynote speaker sourcing: an expert's guide
TRANSCRIPT
KEYNOTE SPEAKER SOURCING AN EXPERT’S GUIDE
A collection of international event expert's reveal the secrets behind
sourcing successful keynote speakers for their events.
“Great leaders state out loud what they intendto do and in doing so, they get things done.”
- Simon Sinek
AN ENGAGING SPEAKER CAN ELEVATE AN EVENT FROM THE
ORDINARY TO THE EXCEPTIONAL
INVESTIGATE
It is important to conduct research
to ensure your speaker has a successful track
record.
ARE THEY IN THE KNOW AND IN THE NOW?
Make certain that your speaker is current and relevant
AUDIENCE FIRST
Taking the audience demographic into careful consideration.
It is a fundamental part of the keynote speaker selection process.
BUDGET
Clarifying your budget early on and managing expectations is a critical part of speaker sourcing.
AVAILABILITYPopular speakers get snapped up fast,
the quicker you can get in contact the better.
ACCESSIBILITY
The best speakers can be hard to secure but if you know the right people anything is possible.
LEVERAGE
Use your network effectively and leverage your contacts to source the best speakers!
TAKE NOTE OF THE SMALL PRINTRead and understand the contract. A speaker's technical or personal rider can
blow your budget or cause last minute headaches if not addressed in good time.
“You can speak well if your tongue can deliver the message of your heart.”
- John Ford
Which keynote speakers have stood out at events you have attended?