ki joon hong, intrapreneurship, gcf2012 presentation
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Ki Joon Hong, Intrapreneurship, GCF2012 PresentationTRANSCRIPT
GCF 2012
“The
Entrepreneurship
Imperative”
21-24 January 2012
Ki Joon Hong Vice Chairman & CEO, Hanwha Chemical
Intrapreneurship How conglomerates do it
Intrapreneurship
A proverb…
An uncut gem does not sparkle.
Ideas to action items
Proposal and Screening
Experiences
Synergies
with existing biz Marketability
Economics
Action
Items
Innovative Ideas…
Different process required
How to deal with
the Ideas outside
the boundaries?
Boundaries
Proposal & Development
Ideas
Outside
the boundaries
Researching
Incubating
Evaluating
New
Business
As a petrochemical company with high usage of energy,
HCC has long carried out energy saving measures
At some point, no further cost
reduction seemed possible
Significant energy savings achieved using such ideas!
Bold ideas:
Bypass, Cut-off, Removal
New approach employed:
Reviewing the process backward to
Indentify essential unit operations
and energy inputs
Proposal & Development
Energy Saving Activities
Proposal & Development
The power plant has been supplying electricity
with competitive price!
A challenging task to reduce cost in a
facility consuming more than 2 mil MWh
electricity: What to do?
A bold questions:
Can we change source?
Why purchase power?
An innovative Idea:
Let’s build and own a
power plant!
Power
Plant?
Industry
Research
Biz Plan
Construction
Acquiring
Permit
Proposal & Development
Successfully entered into Solar Business!
concerns over
CO2 emission from Coal-fired power
plant and its effect on the climate
change: How to mitigate?
A bold question:
Why stick to fossil
fuels?
An innovative idea:
Let’s enter into
Solar energy biz
Solar
Energy?
Industry
Research
M&A
Module
Producer
30 MW
Cell Factory
Developing
PolySi Biz
Proposal & Development Hanwha Chemical has proprietary
super-critical water reaction
technologies for treatment of
waste water
A bold question:
Why only for water
treatment?
An innovative idea:
Nano-material
Nano
Material R&D Pilot Plant
& Market Develop
Planning
& Evaluation
R&D Acquiring
a Venture
Application
under
development
Pilot Plant
& Market
Develop
Cathode
Material
CNT
Concluding remarks
Recognizing implied innovation as key
evaluation criteria as well as immediate
economic pay-off
Strengthening business resources to
develop the rough ideas
Building trust relationship between
employees and management
Thank you