Lean API Strategy @ APIDays Berlin 2014

Holger Reinhardt

@hlgr360

holger.reinhardt@ca.com

• Informaton

• Product

• Service

Business Asset

• API

• SLA

• EULA

API Provider• Building

App

Developer

• Using API

Application• Using App

End-User

The API Value Chain

Establish a clear Business Objective

Have a Vision Statement for your API

Corporate vision and API vision need to align

How do you measure Success ?

Questions to ask

What is the ideal end-state and objective?

What are the important things to do day-to-day to get there?

What are the three key metrics that measure success?

What are the important things to do day-to-day to continue to meet the objectives?

http://www.businessmodelgeneration.com/canvas

The Single-Page Business Model Canvas

http://www.businessmodelgeneration.com/canvas

Cost Revenue

http://www.businessmodelgeneration.com/canvas

Improve Innovate

http://www.businessmodelgeneration.com/canvas

Private API Public API

Business Model

API as embedded Business Strategy

API Business