lean startup london - august 2012

44
Founder Centric Minimum Viable Meetup August 2012

Post on 14-Sep-2014

1.417 views

Category:

Business


4 download

DESCRIPTION

VIEW FULL-SCREEN OR DOWNLOAD. (Tall format.) Compiled audience notes from open interviews with 3 founders: Jordan Schilpf at Gift Cannon, Isaac Strang at Shootround and Paul Nel at Coordinate Gear. Lessons learned about testing business models with physical products, mobile response channels and event-based behaviour.

TRANSCRIPT

Page 1: Lean startup london - August 2012

Founder Centric

Minimum Viable MeetupAugust 2012

Page 2: Lean startup london - August 2012
Page 3: Lean startup london - August 2012

We help founders help each other.

Sal at Founder Centric compiled this book of audience notes from the open interviews of 3 founders at Lean Startup London – to help share the knowledge that exists among our fellow founders.

Thanks to everyone who contributed!

Check out www.foundercentric.com for our practical startup workshops & open knowledge-sharing formats.

Page 4: Lean startup london - August 2012
Page 5: Lean startup london - August 2012

Jordon Schlipf

Page 6: Lean startup london - August 2012
Page 7: Lean startup london - August 2012
Page 8: Lean startup london - August 2012
Page 9: Lean startup london - August 2012

Get the difficult things out of the way first.

Page 10: Lean startup london - August 2012
Page 11: Lean startup london - August 2012
Page 12: Lean startup london - August 2012
Page 13: Lean startup london - August 2012
Page 14: Lean startup london - August 2012
Page 15: Lean startup london - August 2012
Page 17: Lean startup london - August 2012
Page 18: Lean startup london - August 2012

They say they’ll pay, but will they really?

Page 19: Lean startup london - August 2012
Page 20: Lean startup london - August 2012

COPYis important for

TRUST– even with your friends.

@leftbrainaudio

Page 21: Lean startup london - August 2012

Learn how to turn a small handful of customer conversations into copy that gets a strong response.

At Foundation Day Workshops bywww.foundercentric.com

Page 22: Lean startup london - August 2012

Choose your early adopters carefully.

Page 23: Lean startup london - August 2012

Isaac Strang

ShootroundReal-time photo sharing at

events like weddings

Page 24: Lean startup london - August 2012
Page 25: Lean startup london - August 2012
Page 26: Lean startup london - August 2012
Page 27: Lean startup london - August 2012
Page 28: Lean startup london - August 2012

Simplify your MVP.

We cover that at Foundation Day too.Why haven’t you clicked this link yet? :)www.foundercentric.com

Page 29: Lean startup london - August 2012
Page 30: Lean startup london - August 2012
Page 31: Lean startup london - August 2012

Paul Nel

Well-designed, modular kit bags.

Page 32: Lean startup london - August 2012

People who bought reversible bags didn’t reverse them.

Pivoted to modular camera and travel bags.

But how?

Page 33: Lean startup london - August 2012

NAIL IT- before you -

SCALE IT

Page 34: Lean startup london - August 2012
Page 35: Lean startup london - August 2012
Page 36: Lean startup london - August 2012
Page 37: Lean startup london - August 2012
Page 38: Lean startup london - August 2012
Page 39: Lean startup london - August 2012
Page 40: Lean startup london - August 2012

Clinic.

Page 41: Lean startup london - August 2012

They say they’ll be your customer, but how do you find out if they’ll really take action? Ask about the actions they took last time they encountered the problem.

Page 42: Lean startup london - August 2012

Test whether your differentiator works.

Page 43: Lean startup london - August 2012

Founder-CentricPractical Lean Startup & Business Model workshops from the founders of Leancamp and The Startup Toolkit.

We share loads of our content at www.foundercentric.com and run workshops at founder-friendly prices.

www.foundercentric.com

Page 44: Lean startup london - August 2012

Please share!

Licensed under Creative Commons: Attribution-ShareAlike (CC BY-SA)

http://creativecommons.org/licenses/by-sa/3.0/