lessons learned week #1, energia de portugal 2014- pricious

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Pagar menos é Pricious!

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Lessons Learned Week #1, Energia de Portugal 2014- Pricious

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  • 1. Pagar menos Pricious!

2. Pricious TeamRben Pereira - CSOT: 966 474 [email protected] Nascimento - CFOT: 961 567 [email protected] Leal - CEOT: 969 872 [email protected] Mendes - CIOT: 968 762 [email protected]/10/2014 2 3. Competitive AdvantageTop notchproducts withdiscountsEcommerceMoremotivationMore efficiencyAds30/10/2014 3 4. How does it work?1Chose theproduct2Whatch an ad3Engage withthe ad4The pricedecrease5Buy theproductou5Repete the process30/10/2014 4 5. Ecommerce - DemonstrationYoutube | Live Demo (Link Alternativo)30/10/2014 5 6. CPC Example30/10/2014 6 7. CPV Example30/10/2014 7 8. Lead Example30/10/2014 8 9. Achievements Clients10/30/2014 9 10. Achievements - Distribution30/10/2014 10 11. LL1 - Act locally, think globally10/30/2014 11 12. Digital Marketing PT vs. Spain10/30/2014 12 13. LL2 Automate, automate, automate10/30/2014 13 14. LL3 Choose the right mentors/partners10/30/2014 14 15. Challenges Reach 40.000 users Initiate contacts in other countries Find investment to scale to other countries30/10/2014 15 16. Pagar menos Pricious! 17. Achievements Unique visitors: 200.000 Resgistered users: 30.000 FB likes: 11.500 Revenues: 35.00030/10/2014 17 18. Lessons Learned (LL) Act locally, think globally Portugal is good to test not to scale Automate, automate, automate Ad-networks will be crucial to scale fast Mentorship provided by the right persons is priceless10/30/2014 18 19. Pricious Team PhD in Computer Science 4 years on Finance Industry: IT Governance. 4 years as Consultant: IT Frameworks: ITIL, COBIT, CMMI, etc. Certifications in Marketing and Business Strategy MSc in Computer Science 4 years in TELCO Industry: Risk Management Business Continuity and Auditing. 2 years as stock trader: Commodities and Forex. Currently doing an MBA PhD in Computer Science 5 years in Research: Service Innovation, Master Degree students orientation 5 years as Project Manager: Requirements Analysis, Software Development 2 years of experience in digital marketing MSc in Computer Science 3 year as Product Manager: In a product related to Enterprise Architecture 6 years as Consultant in Enterprise Architecture applied to TELCOS, Finances and RetailRben Pereira - CSOT: 966 474 [email protected] Nascimento - CFOT: 961 567 [email protected] Mendes - CIOT: 968 762 [email protected] Leal - CEOT: 969 872 [email protected]/30/2014 19