lessons learned week #1, energia de portugal 2014- primetag

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Lessons Learned Week #1, Energia de Portugal 2014- Primetag

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Page 1: Lessons Learned Week #1, Energia de Portugal 2014- Primetag
Page 2: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Team

Page 3: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Product - problem

Page 4: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Product - solution

Page 5: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Product

Page 6: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Product – how it works

Page 7: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Competition

Page 8: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Differentiation

Page 9: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Differentiation

Page 10: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Visits Clicks

Main accomplishments

Page 11: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Challenges

1. Business model2. Scaling3. Execution

Page 12: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Lessons

1. Investor or Customer?2. Time or money?3. Just sell or smart sell

Page 13: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Lessons

Sell first, raise money and expand later. Why?

1. You ll get to know your customer a lot better (spend a lot more time focusing on the issues of your clients and what rentable ways can you offer them

2. Leverage your power with investors (everyone will want to take a bite)

3. It makes you hungry (most people soften up after finishing a fundraising)

1. Investor or Customer?

Page 14: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Lessons

2. Time or money?

Money depends on time. Why?

Iterate quick – Validate assumptions - Benchmark – Strategic planning - Execution

And

If you don’t spend time bullshitting on things than don’t help your business to grow

Time changes money. Be smart using your time!

Page 15: Lessons Learned Week #1, Energia de Portugal 2014- Primetag

Lessons

3. Just sell or smart sell ?

I don’t know. Test it out.

Use both and see which one is more profitable. Calculate the CAC and LTV. It all becomes more clear! Then, choose the best and quickiest way.

Page 16: Lessons Learned Week #1, Energia de Portugal 2014- Primetag