lights camera cure presents: the 4th annual hollywood ... · cure’s social media channels had...
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SPONSORSHIPOPPORTUNITIES
Calling Action! to Fight Pediatric CancerProceeds from the Hollywood Dance Marathon Benefit:
The Hollywood Dance Marathon
March 21st, 2015
Lights Camera Cure presents:
The 4th Annual Hollywood Dance Marathon
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EVENT INFORMATION
BOUT THE EVENTAIn its first three years, the Hollywood Dance Marathon has become one of LA’s fastest growing charity events, raising nearly $200,000 for pediatric cancer research and patient support. The high-energy dance party fundraiser features:• Participants from throughout the Los Angeles area who sign up to dance for six hours and raise money from family and friends similar to traditional fundraising walks.• Top-notch entertainment – bands, musical artists,
2014 EVENT STATISTICSMarch 23rd, 2014 • The Avalon Theater
Number of Dancers: 220Total Attendees: 1,000+Number of Performers: 12Number of Volunteers: 120Total Donated: $84,870** Includes additional donations received a�er the event.
DJ’s and dance groups. • VIP’s/Celebrities on the Red Carpet, with press & media coverage. • Silent Auction of one-of-a-kind items.
Proceeds from the 2015 Hollywood Dance Marathon will benefit pediatric cancer programs at Mattel Children’s Hospital UCLA and the Four Diamonds Fund at Penn State Hershey Children’s Hospital.
We invite you to be part of the CURE. It’s FOR THE KIDS – FTK!
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EVENT EXPOSURE
LIGHTS CAMERA CURE has been featured in...
The Hollywood Dance Marathon provides Sponsors with a variety of outstanding opportunities for name, logo and brand promotion, both pre-event and day-of-event exposure, including:
Pre-event Marketing • Lights Camera Cure website – www.lightscameracure.com • Dancer Registration/Fundraising website • Active social media campaign – Facebook, Twitter, Instagram • Email blasts to large subscriber base • Press releases • Promotional videos • Media interviews
Day-of-event Promotion • Red Carpet step & repeat • Dancer t-shirts • Signage throughout the venue • Placement on giant video screens • On-stage presentation
Let people know that you are part of the CURE for pediatric cancer by being a SPONSOR of the Hollywood Dance Marathon.
BRAND VISIBILITY
The Hollywood Dance Marathon attracts press & media coverage and celebrity participation, generating millions of media impressions that highlight our Sponsors and their support of the cause in the community.
Sponsors benefit from the event’s unique features: • The first and only citywide Dance Marathon in LA combining FUN & PHILANTHROPY. • Desirable Dancer demographic – young professionals ages 21-35 • Dancer fundraising through social media extends marketing to a wider audience over a 3-6 month period. • VIP tickets attract more affluent supporters with private seating area and complimentary food/drinks from well-known sponsors. • A historic venue in the heart of Hollywood that has hosted renowned performers such as Frank Sinatra and the Beatles.
Moby • Ian Harding • Melissa Joan Hart • Taylor Spreitler • Sandra MitchellAdam Sevani • Alyson Stoner • Christine Lakin • Stefano • ZendayaJoe Mantegna • Brandon Routh • Drake Bell • Devon Werkheiser • Gia Mantegna Drew Seeley • Daniel Curtis Lee • Kait Weston • Martin Spanjers • Christian Serratos Rosey Grier • Spencer Locke • Denzel Whitaker • Scott Michael FosterLaura Prepon • Reign Morton • Amy Paffrath • Elizabeth Stanton • Jordan Norwood
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Ian Harding Pretty Little Liars
Devon Werkheiser & Gia Mantegna
Hosts
Melissa Joan Hart & Taylor Spreitler
Melissa & Joey
MobyArtist
Attendees bid on silent auction items
Sponsors recognized on event banners
Restaurant sponsors provide food for the VIP lounge Sponsors appear on back
of event shirts
Past Celebrity Participants
Joe Mantegna Actor
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JOIN THE SOCIAL CONVERSATION
The Hollywood Dance Marathon is a fundraiser that generates a lot of buzz. During the final month leading up to last year’s event, Lights Camera Cure’s social media channels had over 1 million organic impressions. Our active Facebook and Twitter followers have more than doubled year over year.
Social Media ImpressionsIn March, we hit more than one million organic impressions.
63% of our visitors are women; 36% are men.
We are most popular with the 25-34 age group in Los Angeles.
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LCC Social Media Growth
Facebook Twitter Instagram
The event raises funds for hospitals in both California and Pennsylvania, so people from all across the country are talking about it.
Dancer registration and fundraising have already started and the event’s producers are actively promoting the Hollywood Dance Marathon. Become a sponsor today to maximize your marketing and promotion opportunities.
SPONSOR LEVEL BREAKDOWN
FOUR DIAMONDS SPONSOR
• Branding as exclusive Title Sponsor of the Event• Logo on Red Carpet Step & Repeat• Featured Recognition at Opening and Closing Ceremonies• Brand video played on main screen during the event• Featured Speaking Opportunity at Event• Title Sponsor Signage at Event including LED video screens• Featured Acknowledgement in Press Release• Title Sponsor Recognition on Event T-shirt
• Opportunities to interact with celebrity guests and awards recipients• On-site Product Visibility/Sampling (if desired)• Logo and banner ad on LightsCameraCure.com• Featured Recognition in e-Communications, Social Media, and other marketing materials• 12 Complimentary VIP Tickets to Event
$25,000
THREE DIAMONDS SPONSOR
• Acknowledgement in Press Release• Large Logo on Event T-shirt• On-site Product Visibility/Sampling (if desired)• Logo on LightsCameraCure.com • Recognition in e-Communications, Social Media, and other marketing materials• 10 Complimentary VIP Tickets to Event
$10,000• Branding as Sponsor of VIP Area, Dancer Lounge, Photo Booth or Silent Auction• Recognition at Opening or Closing Ceremonies• Speaking Opportunity at Event• Featured Signage at Event including LED video screens• Opportunities to interact with celebrity guests and awards recipients
• Logo on LightsCameraCure.com • Recognition in e-Communications, Social Media, and other marketing materials• 6 Complimentary VIP Tickets to Event
TWO DIAMONDS SPONSOR $5,000• Acknowledgement at Closing Ceremonies• Included in Signage at Event including LED video screens• Acknowledgement in Press Release• Logo on Event T-shirt
• Recognition in e-Communications, Social Media, and other marketing materials• 4 Complimentary VIP Tickets to Event
• Included in Signage at Event including LED video screens• Acknowledgement in Press Release• Logo on Event T-shirt• Logo on LightsCameraCure.com
ONE DIAMONDS SPONSOR $2,500
• Included in Signage at Event including LED video screens • 2 Complimentary VIP Tickets to Event
FRIENDS OF LCC $1,000
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• Recognition in e-Communications, Website, Social Media, and other marketing materials
SPONSORSHIP LEVELS
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FOUR DIAMONDS
SPONSOR:
$25,000 $10,000 $5,000 $2,500 $1,000
THREE DIAMONDS
SPONSOR:
TWO DIAM
ONDS
SPONSOR:
ONE DIAMOND
SPONSOR:FRIENDS OF LCC:
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Featured on LCC Website
Recognition on LCC Website
Featured in LCC Social Media
Recognition in LCC Social Media
Featured Recognition in Press Release
Recognition in Press Release
Branded as Exclusive Title Sponsor
Brand Video Played on Main Screen During the Event
Branding for VIP, Dancer Lounge, Photo Booth, or Silent Auction
Logo on Step & Repeat
Featured Recognition at Event
Recognition at Opening/Closing Ceremonies
Speaking Opportunity at Event
Featured Signage at Event
Featured Recognition on LED Screens
Opportunities to Interact with Celebrity Guests & Award Recipients
Featured Logo on T-Shirt
Recognition on Signage, LED Screens
Logo on Event T-Shirt
On-site Product Visibility/Sampling
Complimentary VIP Event Tickets
For more information about The Hollywood Dance Marathon, please email Gary Werkheiser, Executive Director, at [email protected]
or visit our website www.LightsCameraCure.com
Lights Camera Cure, a 501(c)(3) tax-exempt charitable organizationTax ID #46-3005523
The Hollywood Dance Marathon
March 21st, 2015