linkedin class at jk b-school

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A hands-on LinkedIn Class was conducted at the JK Group sponsored JK Business School in Gurgaon

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Page 1: LinkedIn Class at JK B-School

presents

TM

www.pragmaticlearning.in

Page 2: LinkedIn Class at JK B-School

JK B-SchoolGurgaon

March 2012

Leveraging LinkedIn to establish a Strong Professional Online Presence

Page 3: LinkedIn Class at JK B-School

Agenda

• Understanding Role of LinkedIn in a Corporate Environment

• Creating a Quality LinkedIn Profile• Highlight the professional power of LinkedIn• Job Hunting

Page 4: LinkedIn Class at JK B-School

Web 2.0 Enthus

TM

Page 5: LinkedIn Class at JK B-School

Pragmatic Learning Pvt. Ltd.

Education, Research and Training company with a focus on Web 2.0

and Social Media

Page 6: LinkedIn Class at JK B-School

Products and Services

• Socially Sales - Education Program that helps B2B and B2C Relationship Business Teams leverage Web 2.0 and Social Media, the right way, to Generate Leads, Engage Customers and Grow Sales

• Classle – Social Learning Network + PlacementNet

• LinkedIn Class• LinkedIn Company Page Services

TM

Page 7: LinkedIn Class at JK B-School

Important Information

• Twitter Handle @PragmaticLearn #liclass for– questions– insights – Comments and feedback

• Facebook – www.facebook.com/pragmaticlearning– To Review your Profiles– Feedback on Seminar

Page 8: LinkedIn Class at JK B-School

Agenda

• Understanding Role of LinkedIn in a Corporate Environment

• Creating a Quality LinkedIn Profile• Highlight the professional power of LinkedIn• Job Hunting

Page 9: LinkedIn Class at JK B-School

LinkedIn – The Community

15, 10%

135, 90%

Members ( in Million )India Rest of World

Source : LAB42

77% members above age of 25

Average household income > $ 100K USD

Page 10: LinkedIn Class at JK B-School

LinkedIn – The INDIA Community

2.3%

5.5%

5.2%4.8%

4.4%

Demographics

Sector-Wise

14,234,701 as on 27th February, 2012

Page 11: LinkedIn Class at JK B-School

LinkedIn in Business

80% of US social recruiting companies have hired

After receiving candidate applications, 50% hiring

professionals used LinkedIn to screen candidates

Lead Generation and SalesRaised Funding, Event

Sponsorships

Why?

http://press.linkedin.com/success-stories

Page 12: LinkedIn Class at JK B-School

Strong Professional Online Presence

Page 13: LinkedIn Class at JK B-School

Agenda

• Understanding Role of LinkedIn in a Corporate Environment

• Creating a Quality LinkedIn Profile• Highlight the professional power of LinkedIn• Job Hunting

Page 14: LinkedIn Class at JK B-School

LinkedIn Profile

Page 15: LinkedIn Class at JK B-School

YouTube Tutorial – Pragmatic Learning Channelwww.youtube.com/pragmaticlearning

Page 16: LinkedIn Class at JK B-School

1 2

LinkedIn Profile

Page 17: LinkedIn Class at JK B-School

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4

LinkedIn Profile

Page 18: LinkedIn Class at JK B-School

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LinkedIn Profile

Page 19: LinkedIn Class at JK B-School

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7

LinkedIn Profile

Page 20: LinkedIn Class at JK B-School

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LinkedIn Profile

Page 21: LinkedIn Class at JK B-School

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LinkedIn Profile

Page 22: LinkedIn Class at JK B-School

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LinkedIn Profile

Page 23: LinkedIn Class at JK B-School

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LinkedIn Profile

Page 24: LinkedIn Class at JK B-School

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LinkedIn Profile

Page 25: LinkedIn Class at JK B-School

YouTube Tutorial – Pragmatic Learning Channelwww.youtube.com/pragmaticlearning

Page 26: LinkedIn Class at JK B-School

LinkedIn Profile - Revise

• Photo• Headline• Summary• Recommendations• Vanity URL

Page 27: LinkedIn Class at JK B-School

Agenda

• Understanding Role of LinkedIn in a Corporate Environment

• Creating a Quality LinkedIn Profile• Highlight the professional power of LinkedIn• Job Hunting

Page 28: LinkedIn Class at JK B-School

Professional Power of LinkedIn

• Making Connections

Request Thank You

Page 29: LinkedIn Class at JK B-School

The Request – Personalize it

This is Super

Page 30: LinkedIn Class at JK B-School

Professional Power of LinkedIn

• Status Update

Daily Attendance

Page 31: LinkedIn Class at JK B-School

Agenda

• Understanding Role of LinkedIn in a Corporate Environment

• Creating a Quality LinkedIn Profile• Highlight the professional power of LinkedIn• Job Hunting

Page 32: LinkedIn Class at JK B-School

1

Jobs

Page 33: LinkedIn Class at JK B-School

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Jobs on Groups Page

Page 34: LinkedIn Class at JK B-School

3

Jobs on Company Pages

Page 35: LinkedIn Class at JK B-School

Campus Interviews - Company Pages

Page 36: LinkedIn Class at JK B-School

Campus Interviews - Company Pages

Page 37: LinkedIn Class at JK B-School

Campus Interviews - Company Pages

Page 38: LinkedIn Class at JK B-School

Assignment and Guide

• Applications – Publish, Publish and Publish• LinkedIn Learning Center (

http://learn.linkedin.com/)• Follow on twitter @LinkedInIndia,

@PragmaticLearn @hubspot• Access this Presentation on SlideShare (

www.slideshare.net/pragmaticlearning )

Page 39: LinkedIn Class at JK B-School

facebook

YouTube

www.pragmaticlearning.in

BLOG - www.pragmaticlearning.in/blog

www.facebook.com/pragmaticlearning

www.twitter.com/pragmaticlearn

google+

Newsletterwww.linkedin.com/companies/pragmatic-learning

www.slideshare.net/pragmaticlearning

www.youtube.com/pragmaticlearning

www.pinterest.com/pragmaticlearn

Page 40: LinkedIn Class at JK B-School

Important Information

• Twitter Handle @PragmaticLearn #liclass for– questions– insights – Comments and feedback

• Facebook – www.facebook.com/pragmaticlearning– To Review your Profiles– Feedback on Seminar

Page 41: LinkedIn Class at JK B-School

Thank You

[email protected](+91) – 971 724 0021

www.pragmaticlearning.in

TM

© 2012 Pragmatic Learning Pvt. Ltd.