BY NETWORK MARKETING TODAY

List Building Mojo

“Try Not to become a man of success, but a man of value” – Albert Einstein

100 Ways to Build a List and Improve Your Opt-In Subscriber Rate

This is series 1 of a continuing 10 part series. Be sure to keep an eye out for the second series coming next week!

With today’s new network marketing style, building a mailing list is as important for the MLMer as it is the Internet and Affiliate marketer.

By now you already know how important it is to have our own website. In my humble opinion, a personal website is the first step in beginning any online venture.

So these” 100 Tips and Techniques” are targeted to those of you who either have a website, or are planning on building one in the near future.

So, let’s get started!

1. The “Specific Date” Technique:

Tell your potential subscribers they will receive a free bonus for subscribing to your list on or before a specified date. Time is of the essence using this technique. Always create a sense of urgency and your prospect will opt-in sooner than later.

2. The “Just 60 Minutes Left” Technique: Here’s another “urgency” technique. Warn your prospect that they only have 60 minutes left to receive the free bonus! You could have a timer counting down the time on your opt-in form. This often gets the opt-in immediately to avoid the chance of missing the bonus.

3. The “Here’s Your First Lesson” Technique: Offer your prospective subscribers a free education for opting in. Using an auto responder, you could send your readers a daily or weekly lesson. Most subscribers enjoy e-courses spread out over a certain period of time. You could even include an ad with each lesson.

4. The “Free E-Report” Technique:

Tempt your prospect by offering a valuable report for opting-in to your e-mail list. Your product could be a 5 plus page free report educating your readers on a certain “problem” within their niche. You could have it ready to download in PDF format on your “thank you for subscribing” page.

5. The “Tease Me” Technique: Tell your potential subscribers they will get a free sample chapter of an e-book you are selling if they subscribe. People like to get a sneak preview of products before they buy them. Even if they don’t buy your e-book, you’ll have the opportunity ti turn them into paying customers down the road.

It’s not necessarily easy to build a list, but it is more than worth the effort. In fact, building a list will help keep the prospect funnel working smoothly!

6. The “Great Deal” Technique: This technique tells your potential subscribers they will get a coupon or discount to one of your products for subscribing. People love getting a good deal and all they would have to do is opt-in to your list or e-zine.

7. The “JV Product Discount” Technique: Offer your prospects a “discounted deal” on another supplier’s e-product when they join your list. You could set up a joint venture deal with another information product seller. They would get more sales and you will build your list quicker.

8. The “Is It Worth It?” Technique: Tell your potential subscribers how much the free bonus for subscribing is worth. Prospects want to feel like they are getting a “good deal” by joining your list. Let your prospects know the retail cost of the product and what it normally sells for online.

9. The “Go Viral” Technique: Offer your prospective subscribers a free e-book for opting-in. Place an ad or additional links in your e-book, and give your subscribers re-sell rights to sell your book on their sites. This technique can become a viral marketing program in your personal arsenal.

10. The “Swipe Them” Technique: Offer for you prospective subscribers FREE Private Label Rights. PLR products make a great incentive to get more subscribers to opt-in to your list. People will be able to read and use the FREE PLR as they wish. Private label content is getting more popular within the IM industry each year.

Be sure to check back in the next few days to catch the second installment of “100 Ways to Build a List Improve Your Opt-In Subscriber Rate”!

Have a Great day! - Jim