JOHNNY SCOOPSICE CREAM JOINT

2 for 1Wa�e Cones

50¢ ScoopsMon-Fri 11am-2pm

$1 OFF SundaeAll Day Sat and Sun

LilyPadday spa

New Client Special30% Off

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Maria’s Seafood House

$3 Off Lunch • Before 5pmTwo for $20 Dinner Special

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Save 20%On Any Tire Service

$10 OffNew ClientOil Change

JOE’SBODYSHOP

Local Hero CouponsGREAT TOWN, USA EDITION

VOL X 2010

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Main Street Bank& Savings TrustM

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JOHNNY SCOOPSICE CREAM JOINT

2 for 1Wa�e Cones

50¢ ScoopsMon-Fri 11am-2pm

$1 OFF SundaeAll Day Sat and Sun

LilyPadday spa

New Client Special30% Off

555.555.5555www.LilyPad.com

DaperDukes

City’s BestDRY CLEANING

Same Day ServiceIn by 9 out by 4

Delivery & Pick Up

10% OffAny $30 orderDress Special

$4.25Limit 3

15% OffSuit Special Shirt Launder

6 for theprice of 5

Three Locations

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CUSTOM RIM SALE! • 16-18” 4 FOR 3

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Wheel Balance

$21.95Set of 4

BF Goodrich All -Season Passenger

$69.9916 x 60 x 195

Bridgestone BlizzakPassenger Snow Tire

$535.95Complete SetMounted & Balanced

Goodyear WranglerSUV/Light Truck

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WHY ADVERTISE?

In a down economy, those who advertise get attention and sales versus their competitors that don’t. Studies of companies who advertised during the last 3 recessions showed that those who had consistent advertising saw a 256% increase in sales over the same period than those who didn’t and because of goodwill through savings offered during tough times, saw further growth the two years coming out of the recession.

Everyone advertises in the yellow pages. How does that differentiate you? If a consumer sees a coupon in a high quality publication right as they are considering purchasing that item or service do you think they will go to the yellow pages to consider ads or go to the company that has just published a money saving coupon for their need? Coupons are extremely attractive to consumers during tough economic times. If you are promoting your company monthly and exclusive from competition at the times when most make their discretionary buying decisions you will see an improvement in traffic to your firm.

Your brand is more than a phone number and address. Consumer preference is most often driven by perception of how your company is presented. You can say more with a higher impact on an exclusive one page, full color promotion than in a newspaper based business card / box sized ad or a generic advertisement in the yellow pages. Brand Awareness is created by consistent promotion and consistent branding as to who and what your company is all about.

A good marketing plan is tied to your business plan and will include a variety of forms of promotion depending on your goals and consumer behavior patterns. If you don’t have a business plan or mission that you feel diffees, you will have difficulty promoting your business and ultimately sustaining that business. If you need assistance in this area we can help.

LOCAL HERO MISSION STATEMENT• Connect consumers with money saving opportunities to purchase from

locally owned small businesses that enhance and support appealing community retail choices.

• Promote the sustained success of locally owned businesses, which provide local jobs and improve the quality of available services in the local community.

• To give back financially to the community through local programs which provide support for local heroes in the military, police, fire and public service areas.

LOCAL HERO proven RESPONSE FEATURES• Affordable monthly direct marketing to a large targeted group of

consistent disposable income consumers.

• Ability to better highlight your company in a larger, full color ad space with no competition at an investment value exceeding other mediums.

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• Better household coverage and marketing penetration for your money.

• Ability to make your promotion exclusive from competitors so consumers of your goods / services are focused only on you resulting in higher sales to your business.

LOCAL HERO SERVICES FOR CLIENTS• Professional advice on promotional efforts to maximize the performance

of your marketing investment.

• Professional high impact ad design included at no additional cost.

• Competitive market evaluation and general business stategy advice ava able by appointment.

SUZIE-Qc u p c a k e f a c t o r y

15% OFFEntire order $15 or more

½ OFFBirthday Special

when you mention this ad!

BUY ONEGET ONE

THURSDAYS

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Supercity, USA

Any Dinner

For Two

25% OFF 6 for 5On Rolls of Equal

or Greater Value

FREEAppetizer with

Two Entrees

Kids Eat

FREEThursdays