luke bailey portfolio

7/31/2019 Luke Bailey Portfolio

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THISIS MY WORK2010.


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hello! t a k e a l o o k a t m y o n l i n e f o l i o

w w w . l u k e b a i

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PRINT DESIGNGood design keeps the user happy,the manufacturer in the black and theaesthete unoffended.

Raymond Loewy.


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Doctor Q is AMA Queenlslands bi-monthlypublication for its members. Written andproduced in-house, the magazine includesa comprehensive summary of current affairsand issues of medico-political signicance.I am the designer responsible for the designand assembling of the whole 60 pagemagazine.

60 PAGE MAGAZINE

DOCTOR Q

ands bi-monthly

Vis it the onl ine ver sion a thttp://doctorqonline.realviewtechnologies.com/

A MA Q u ee n sl an d Mem be rs hi p Mag az in e

THIS ISSUE: AMAQueenslandsWar on Waste | In tr oducin

gD oc to rs Union Queensland

AROUND THE REGIONS

2010: CHALLENGES ANDOPPOR TUNI TIES

FREE T O AM A QU EE NSLAN D M EMBERS

MEDICALRECORDS You r q ues t io ns an sw e red

M A R C H 2 0 1 0

. V o

l 6

7

Aus t ralias Ageing Popula t ion

OBITUARIES D r N ich ol as Nico lai de s

D r Ia n C h en ow et h

T H E N E W AP P LE i P AD

M AN D AT O R Y R E P O R T I N G

2.7 wo r ker s

per r e t i r ee4.0 wor ker s

per r e t i r ee

7.5 wo r ker s

per r e t i r ee

WHA T HAPPENS WHEN MORE THAN

250,000 BAB Y BOOMERS TURN 65?

2050NO W1970

HE REHAL AND TU

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E R Yo u r q uest io ns an sw e red

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opula t on

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Doctors Union Queensland is a branch of the AMAQ set-up to assistsalaried doctors employed by Queensland health. The style guide includes

graphic elements for all stationary, marketing material and a concept for thewebsite.

STYLE GUIDE

DOCTORS UNION QUEENSLAND

Doctors Union Queenslandisa specialiseddoctorsunit of theQueenlansdPublicSector Union(QPSU)

PHONE: 1300 365 155FAX: (07)3017 6229EMAIL: enquir ies@doctorsunionqld .com.auWEB: www.doctorsunionqld .com.au

ADDRESS: 88 LEstrange Terrace,Red Hill QLD 4059

POST: PO Box 123 Red Hill 4059

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e cia

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With Compliments

Doctors UnionQueenslandisaspecialiseddoctorsunit of t heQueenlansdPublicSector Union(QPSU)

PHONE: 1300 365 155FAX: (07) 3017 6229EMAIL: enquir [email protected]: www.doctorsunionqld.com.au

ADDRESS: 88 LEstrange Terrace,Red Hill QLD 4059

POST: PO Box 123 Red Hill 4059

JOHN SMI TH

PHONE: 1300 365 155FAX : (07) 3017 6229

EMAIL: [email protected]: www.doctorsunionqld.com.au

88 LEstrange Terrace,Red Hill QLD 4059

PO Box 123 Red Hill QLD 4059

Doctors Union Queensland isa specialised doctorsunit of theQueenlansd Public Sector Union (QPSU)

Vis it the onl ine concept ver sion a t http://www.amaq.com.au/gdesign/9105_duq/duq_website.html


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The AMA Queensland Member Benefits booklet is designedto be a comprehensive reference to all the benefits thatmembership brings. A 60 page DL brochure and websiteconcept was produced.

MEMBER BENEFITSAMA Queensland

2010

AMA Queensland: Your Association. Your Say.

Coming together isa beginning Keeping together isprogress

Working together issuccess Henry Ford

AMA QUEENSLAND MEMBER BENEFITS

AMA QU EENS LAND MEMBE R BEN EFITS

Vis it the onl ine concept ver sion a t http://www.amaq.com.au/gdesign/9164_amaq/amaqwebsite.html


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It was enjoyable to mix two of my hobbies, coffee and design.Corporate coffee solutions needed to combine their range of coffeeproducts, vending machines and coffee machines into one seamlessidentity. Coffee coloured backgrounds with seams or royal red suitedthe warms and quality of the company and their products.

CORPORATE IDENTITY

CORPORATE COFFEE SOLUTIONS

A major player in the growing heavy transport sector, Hamelex white need to stamp theirname in the industry. Aiming to depict strength, masculinity as well as simplicity, I decidedto go for the fail safe red white and blue and focus on the product images themselves. Arugged main header font gives the impression of tough unbreakability.

CORPORATE IDENTITY

HAMALEX WHITE


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Fuwa KHitch is a multi-national company that supplies drive train parts for trucks and largetransport vehicles. All their products needed to be collated in an easy to reference catalogue.Complete with instructions , graphs, stats and most importantly high quality images the nishedproduct was a good example of a large, comprehensive publication with appeal and simplicity.

40 PAGE CATALOGUE

FUWA K HITCH

G Spices are spices with a difference. They offered very exotic tastes and were after a verycolourful campaign to showcase their product. Taking inspiration from Mexican colour pallet wedesigned a TV, web and print campaign that reected the vibrancy needed for the occasion.

MARKETING CAMPAIGN

G SPICES


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G o o d d e s i g n i s o b v i o u s . G r e a t d e s i g n i s t r a n s p a r e n t . J o e S p a r a n o

AMA QUEENSLAND CAR BUYING SERVICE

PRIME CREATIVE

Queenland car broker - 2010

Melbourne based graphic design and magazine publisher

A good logo should

communicate a companycorrectly, in the shortestpossible time and with thegreatest possible impact onmemory.

LOGOS

DAILY CUP

Melbourne coffee supplies merchant


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YOURshir t

MADISONFURNITURE

TALTARNI

HOMES IN FOCUS

YOUR SHIRT WEBTOO CREATIVE

CAKES AMOUR

DOCTORS UNION QUEENSLAND VEND FRESH

MADISON FURNITURE

INTERNATIONAL TRUCK TRAILER AND EQUIPMENT SHOW

Cellar Door logo for a winery located in the Pyrenees wine region of Victoria - 2009

AMA Queensland monthly members magazine - 2009

Online custom shirt supplier - 2009 Web design company - 2008

Speciality cake and cupcake designer - 2009

Union for Doctors in Queensland - 2009 Coffee vending machine company - 2007

Brisbane based furniture company - concept 2009

World renowned truck and ancillary show at the Melbourne Show Grounds


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w eb si t es & emai l

new sl et t er sONLINE MEDIADesign is where science and artbreak even.

Robin Mathew.


11/18

www.sportzprint.com.au

I was appointed to develop the identity and new website for the screenprinting company Sportzprint. The main focus was on combining aninviting tone with the companys focus on great products, with a cuttingedge shopping cart capability.

The result is a simple, usable and engaging website that provides quick access to all required information for current and potential customers.


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www.milduraweddings.com.au

I was commissioned to develop an online identity and design style to matchan existing bridal magazine, Mildura Brides. The design of the magazinewas elegant simplicity, which needed to be expressed by the site style,imagery and content.

A clean and soft style was developed to ensure continuity of the magazinesidentity while keeping an ease of use for online visitors. The site also hosts aFlash built online version of the complete magazine and an online memberssection.


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www.urmildura.com.au

UR Mildura is a manufacturer and exporter of grape harvesters. The companyhas experience extremely quick growth as an exporter and thus needed topresent well to overseas clients.

The website needed to showcase all of the manufacturing skill that UR Mildurapossessed and present a solid, trustworthy appearance to clients - someof whom they would never see face to face but would outlay hundreds ofthousands of dollars. The result is a site that denotes warmth and honestywhilst possessing a corporate feel.


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www.focusconsulting.com.au

Focus Consulting provide a vital nancial and taxation service tosmall businesses in Northern Victoria. The website is designed tooffer access to information on nancial services that help clientsand businesses.

The design reects the fact that this is site dealing professionalsand the nancial sector. The clean tone and graphics reinforce thegeneral feeling of trust. It also helps in creating the kind of honestcommunication of information where clients are more likely toinvest important services.


15/18

www.ultrauto.com.au

Ultra Automotive is a supplier of lighting technology for the automotiveindustry. I was appointed to design the new website that showcases theextensive services and products offered by Ultra Auto.

The main task was to create a visually compelling site, while offering therequired information offered in their extensive catalogue of products. Theend result managed to showcase this entire range of products as well asoffer easy to access information on their range of support services.


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www.oscarsshoes .com.au

www.sunrays iahear ing .com.au

www.zoomprint .com.auwww.vawdrey.com.au

www.hi l l cornergardens .com.au

OTHER SITES

www.cakesamour.com.au


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EMAIL TEMPLATES All emails are tested to render properly in all the major email programs, like Outlook 2007, Lotus Notes, Gmail, and more.

AMAQ Online News is a fortnightly email newslettersent out to all members. Online News notiesmembers of latest news and events in the medicalprofession.

CHECK IT OUT ONLINEhttp://www.amaq.com.au/gdesign/ 9174_on/9174onlinenews.html

The National Awards Subscription Newsletter givespertinent policy and workplace relations informationfor members.

CHECK IT OUT ONLINEhttp://www.amaq.com.au/ gdesign/9166nasn/9166nasn.html

Real Deals noties members of all the benetsand discounts available to AMAQ members.

CHECK IT OUT ONLINEhttp://www.amaq.com.au/gdesign/ 9138_rd/9138realdeals.html

Scalpel is a bi-monthly email newsletter formedical students, interns and residents.

CHECK IT OUT ONLINEhttp://www.amaq.com.au/gdesign/ 9143_sc/9143scalpel.html

ONLINE NEWS SCALPEL NAS NEWSLETTER REAL DEALS


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CONTACTMEM: 0403 883 071604/20 Playeld St, Chermside Q [email protected]

luke bailey portfolio

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