magnetmonsterbrochure · yours, to scale profitably while simultaneously reducing ad spend. wdve...
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Attract, convert & retain morecustomers with behavioural email marketing.
magnetmonster.co.uk2020
Magnet Monster
MESSAGE FROM THE OWNER
Every time somebody abandons their shopping cart on your website (and 70% of customers do), you send emails reminding them to complete the sale over 3-4 days.
Every time somebody signs up to your newsletter, they’re nurtured with emails educating them about your product/service & incentivising them to make the first sale.
Every time somebody purchases, they’re up-sold/cross-sold with relevant products over several automated emails.
Every time somebody browses a product on your website (yes, browses!), they’re pinged with emails encouraging them to purchase.
Every time somebody hasn’t ordered in 90 days from your store, they enter an email sequence attempting to win back their business.
Every time it’s their birthday, you send them a personalised coupon code for your store.
ALL of these emails can - and should - be automated. This is a well-oiled, sales-generating machine that runs on autopilot when executed correctly.
If you own an e-commerce store and are looking to alleviate sales pressure while simultaneously increasing profitability, you’ll know first hand how frighteningly expensive top-of-the-funnel paid ads can be (Facebook, Instagram & Google, etc).
While certainly important to acquire new customers, it is your “owned” channels (E-mail) that allows you to truly scale your store & build exceptional relationships with your customer base.
This is because you “own the data” - something the tech giants won’t allow you to do.
I and my business partner Andrew Langhorn know all too well the challenges of running a successful e-commerce store. Despite a positive start, I closed down my e-commerce business due to a lack of profitability. Andrew, however, made a very handsome profit selling his for over £1million a few years ago.
Through our trials and tribulations, we realised that one channel, in particular, was a critical ingredient to success in e-commerce: email.
If you’re trying to sell online, just visualise this:
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Magnet Monster
Magnet Monster was created with the goal of empowering e-commerce businesses, just like yours, to scale profitably while simultaneously reducing ad spend.
We’ve helped dozens of businesses grow by leveraging their own data intelligently with email marketing. By creating a one-off, automated selling machine (like described above), we provide an evergreen way to drive revenue to your store with a simple one-off set-up fee.
Once this is set up, most merchants see an uplift of 10-15% in sales to their store one month after implementation.
After we set up the core email automation, we then usually collaborate with our clients on monthly strategy & campaigns (optional), which we aim to drive an additional 10-20% more revenue with.
We handle all the heavy lifting on your email marketing: content creation (graphics & copywriting), technical integration, segmentation & overall strategy & execution. Magnet Monster is a fully managed, bespoke service that takes your “brand” very seriously.
If you’re ready to unlock the power of email marketing and tap into your store’s true potential, then let’s get started. This brochure contains our method of working, pricing, alongside our innumerable success stories we’ve achieved over the years.
Adam Kitchen, Co-Founder of Magnet Monster
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HOW WE WORK
OUR TECHNOLOGY PARTNERS
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We consult you on your overall marketing strate-
gy and get to unders-tand your business.
Our team performs a deep-dive into your current
analytics & operations, creating a personalised
email strategy based on our findings.
We create & implement the deliverables (email
automation) that kickstart serious growth
to your company.
The phase where we continuously optimise
and grow your business based on the data we’ve
accumulated to date (monthly campaigns).
WHO WE’VE WORKED WITH
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RESULTS
CAMPAIGNS
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INCREDIBLE OPEN & CLICK-THROUGH RATES
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GENERATING REVENUE ON AUTOPILOT
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FLOW PERFORMANCE
1011
PRICING
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£7,000 + VAT $9110 USD
AUTOMATED SEQUENCESEmail Ecommerce
6 Email “Flows” (automation sequences)Lead generation software installation + pop-up design (exit-intent + abandoned carts)
Personalised design (graphics + copywriting)
Technical integrationQ/A testing
Software required: Klaviyo & Privy - complimentary migration done by Magnet Monster
All Flows are built from scratch and include bespoke design + technical integration to your ESP.
CAMPAIGN MANAGEMENT:Monthly Email
Includes A/B testing of automation infrastructure to enhance revenueStrategising on email campaigns for the month + content to drive sales & tra�c via email
List maintenance & advanced segmentation
Monthly reporting
£1,200 + VAT $1560 USD
5 emails
£2,000 + VAT$2600 USD
10 emails
MagnetMonster accepts payments via bank transfer, direct debit, all major credit & debit cards and Paypal. Where agreed prior to project commencement, payment plans can be negotiated over a 3 - 6 month period.
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INDIVIDUAL EMAIL ECOMMERCE AUTOMATION SET-UP (FLOW-BY-FLOW)
£1,200 + VAT / $1560 USD
£1,200 + VAT / $1560 USD
£1,200 + VAT / $1560 USD
£1,200 + VAT / $1560 USD
Welcome Series Flow + Lead Generation Optin Forms £1,400 + VAT / $1820 USD
Cart Abandonment Flow £1,200 + VAT / $1560 USD
Post-Purchase Flow £1,200 + VAT / $1560 USD
Post-Purchase Repeat Buyers Flow
Browse Abandonment Flow
Customer Winback Flow
Other flows (Birthday Flow, Anniversary Flow, Sunset Flow, etc)
MagnetMonster accepts payments via bank transfer, direct debit, all major credit & debit cards and Paypal. Where agreed prior to project commencement, payment plans can be negotiated over a 3 - 6 month period.
TESTIMONIALS
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“Adam has certainly lived up to his claims of being an expert in email marketing. I've found him very professional to deal with and best of all he has delivered on what he said he would do. If you are looking to gain more revenue from your database I strongly recommend getting in touch with Adam."
Barry Kerrigan, Owner @ Kerrigans Craft Butchers.
“Magnet Monster have played a fundamental role in our relentless growth in the US market. They helped us achieve record-breaking sales & lead generation on our best-selling fat burner Shredabull Untamed. We continue to work with them closely on new product releases with email marketing.”
Joe Binley, Founder & CEO @ Project AD
"“When you look for stellar personalised email marketing to boost your revenue and to improve your customer experience, you are very lucky with having found Magnet Monster. Adam and his team are not only super professional, true experts in their field and great fun to work with. Their instant understanding of our brand purpose and design is unprecedented and their customization and copywriting capabilities are incredible."
Markus Bonke, Founder @ Vilosophy
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“Magnet Monster have demonstrated a consistent, methodical and strategic approach in generating more business for Zopto. They have set up and fully integrated our EMS, email flows and lead generation pop-ups on our site. They also created and designed the lead magnet content – tieing in with our brand.
To date, the exit-intent pop-ups have consistently achieved around 8% conversion on desktop and 20% on mobile – astonishing! Furthermore, they are frequently tweaking our campaigns and adding split tests to squeeze out better results. If you are looking to generate more business online I would highly recommend you reach out to them.
Robert Keki, Operations Director @ Zopto
"Magnet Monster provided invaluable advice during the launch of Inbassador.io to help scale our lead generation and content marketing efforts. We love their educational approach to generating leads and nurturing them through exceptional content – it’s exactly in-line with our ethos as a brand and how we want our customers to feel when using our e-commerce software. We will continue working with Magnet Monster to scale our company in the future."
Tamir Israely, founder of Imbassador.io
“We engaged Magnet Monster to work on our subscription box brand, Gadget Discovery Club. Our 1st 2 emails generated 3x our average open to click-through rate & 2x our usual AOV! The results speak for themselves, not to mention they're great to work with :-)"
Zak Maqsood, Co-Founder @ Gadget Discovery Club
“We approached Magnet Monster to launch a new unique product to the sports nutrition market called Genestrone. They helped us generate 3 months of record sales and greatly enhanced our email list simultaneously.”
- Neil Johnson, Founder & MD @ Genetic Supplements
“With a limited marketing budget, we contacted Magnet Monster to help us leverage the intense interest around the release of our product. They capitalised on the website tra�c with a beautiful lead generation system and helped us remarket to these people for a fantastic launch. We owe them an enormous amount of credit for our success to date.”
Stephanie Rowe, Marketing Manager @ Professor Nutz
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OUR TEAM
Andrew LanghornCo-Founder & Accounts Manager
Adam KitchenCo-Founder & Business Development
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Valeria GarciaDesigner
Sarah SucupiraDesigner
Praful ZaruTechnical Support
Mike CollinsCopywriter
Adam CooperCopywriter
Polina GostewaDesigner
OUR TEAM
Attract, convert & retain morecustomers with behavioural email marketing.
magnetmonster.co.uk
Magnet Monster
REGISTERED IN ENGLAND AND WALES COMPANY NUMBER 12292469 VAT: GB 338 238 391 ACCELERATE COMMERCE LIMITED REGISTERED. OFFICE: MARSLAND CHAMBERS, 1A MARSLAND RD, SALE, CHESHIRE, M33 3HP, UNITED KINGDOM.