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Illustration: Kath Harding at MakeMark, UK

Redefine: Presentation

Seven Questions to Knowing Your Audience

Why are they here?2What keeps them up at night?3

What are they like?1

4 How can you solve their problem?

5 What do you want them to do?6 How might they resist?7 How can you best reach them?

Audiences at Orientation

Parents

TransfersFreshmen

Students

“Presenting is not simply about aesthetics or making things pretty; it’s about creating meaning.It’s about being present.I need to ensure that every person in the audience believes I’mhaving an individual conversationwith them.”—Rick Justice

Redefine: Presentation

Redefine: Presentation

The audience will either read your slides or listen to you. They will not do both.

Using the Right Tool

Building Sequentially

Redefine: Presentation

Delivery: How?Delivery: How?

Web/Devices In PersonHandouts

guidebook.com/press; iconfinder.com

Mak

ing Your

Presentation

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