malaysia automotive industry - towards sustainability

Download Malaysia Automotive Industry - Towards Sustainability

Post on 17-Aug-2015

191 views

Category:

Automotive

1 download

Embed Size (px)

TRANSCRIPT

  1. 1. 1 MALAYSIA AUTOMOTIVE INDUSTRY TOWARDS SUSTAINABILITY M. MADANI SAHARI CEO, MAI
  2. 2. NAP 2014 Malaysia as regional hub for Energy Efficient Vehicles (EEV) with high technology uptake among industry players for domestic & international export. Investment Hub for Energy Efficient Vehicles Market Expansion & Outreach Manufacturer & After Sales Managing vehicle car price Supply Chain Development Global Efficiency and Effectiveness Safety, Security & Environment Whole Type Vehicle Approval Anti Theft Telematics Human Capital Development Adequate & competent manpower Technology & Engineering In line with Latest Technology DIRECTION Carbon Reduction Fuel Efficiency Preserving Natural Resources STRATEGIES 2
  3. 3. NAP 2014 as an ENABLER TO GROW. Complete the local eco-system through domestic direct investment. Missing linkages are strategic industries. The key strategic areas are such as: Power train, transmission and related control system; Die set and Mould base; Aluminum and Other Non Ferrous Casting Design engineering and prototyping; Vehicle, sub-system and component testing; Automotive grade steel; and Engineering Plastic. 3 BACKGROUND
  4. 4. MANUFACTURERS - Plastic Moulders - Extruders - Forgers - Pressworks - Foundries - Diecasters - Machining - Rubber Moulders MAJOR ASSEMBLERS MANUFACTURING SECTOR SUB ASSEMBLERS SUPPORTIVE SECTOR TOOL DESIGN MACHINES DESIGN INTERMEDIATE SECTOR HEAVY FORGERS HEAVY CASTINGS MACHINE BED MACHINE PARTS LARGE MOULD BASES TOOLS, DIES & MOULDS MAKERS MACHINES MAKERS PRIMARY SECTOR ROLLING MILLS STEEL REFINERS NON FERROUS SMELTER STEEL BARS & PLATES ALUMINIUM BRASS ETC PETROCHEMICALSMELTERS RESOURCE SECTOR NATURAL RESOURCES PLASTIC MATERIALS WROUGHT IRON BILLETS DESIGNERS ENGINEERING DESIGNERS PRODUCT DESIGNERS AUTO MANUFACTURING MISSING LINKAGES MISSING LINKAGES
  5. 5. MISSING LINKAGES. The key strategic areas are such as: Power train, transmission and related control system; Die set and Mould base; Aluminum and Other Non Ferrous Casting Design engineering and prototyping; Vehicle, sub-system and component testing; Automotive grade steel; and Engineering Plastic. 5 BACKGROUND
  6. 6. NAP 2014 as ENABLER to GROW. Strengthen competitiveness of local automotive industry Supply chain development Process (Method, Machine, Material, Management and Money) Human Capital development Man Technology Development General, Basic and Specific for Process and Product. 6 BACKGROUND
  7. 7. 7 ROADMAPS IN NAP 2014 There are 6 roadmaps developed to complement the execution of the NAP 2014. These roadmaps are namely: 1. Malaysia Automotive Technology Roadmap (MATR) 2. Malaysia Automotive Supply Chain Development Roadmap 3. Malaysia Automotive Human Capital Development Roadmap 4. Malaysia Automotive Remanufacturing Roadmap 5. Malaysia Automotive Authorized Treatment Facilities (ATF) Framework 6. Malaysia Automotive Bumiputera Development Roadmap
  8. 8. What is CENTRAL to NAP 2014 and GROWTH? Energy Efficient Vehicle. Power train technology Refer to EEV slide. Related technology Material (Lighter and yet stronger) Aluminum, Magnesium Ultra High Strength Steel (Laser welding, Hot stamping ) Higher electronic integration Design (less resistant, aero dynamics) 8 BACKGROUND
  9. 9. What is CENTRAL to NAP 2014 and GROWTH? Green Automotive Lifecycle. Refer to Auto Lifecycle slide. Manufacturing sector - Green process (lower green gas, energy optimization..) After market Refer to Aftermarket slide Recycling, Remanufacturing, Regulated 4S centers. Safety Malaysia is a WP29 member. Gradual implementation of the UN Regulation WVTA by 2015. 9 BACKGROUND
  10. 10. NAP 2014: Target 2020 2020 As at Dec 2014 Total Industry Volume (TIV) 1,000,000 units 666,465 units Exports of Vehicles 150,000 units 21,040 units Exports of Components RM 25 billion RM 14.2 billion Employment 150,000 jobs 21,072 jobs Supply Chain Development Level 5: 180 companies Level 4: 330 companies Level 3: 430 companies Level 5: 5 companies Level 4: 33 companies Level 3: 277 companies Note: Level 5: Product Design Capable, Level 4: Process Design Capable, Level 3: Statistically Stable Process 10
  11. 11. RM 11.5b worth of investment 8 OEMs Investment from 332k of planned capacity RM 4.1b worth of investment 8 OEMs Investment from 70k of actual capacity Manufacturing Related Investment Approved Investment Realized Investment Investments started in 2013 Expected completion by 2018 After Sales & Services Related Investment Approved Investment Realized Investment RM 2.6b worth of investment RM 0.8b worth of investment Investment from 6 Companies In the areas of Automotive Design; Advance Material Development; Restoration; Motorsport; Distribution, After Sales & Services; Training; Education; R&D; and Remanufacturing Investments started in 2013 and expected completion by 2017 Achievement as at Dec 2014: Investments in 2013 and 2014 11
  12. 12. Total of 21 projects, RM120 Million in R&D. And 4 projects already commercialized. Achievement as at Dec 2014: Technology Development Better Competitiveness Reduce Cost Improve Quality Enhance Productivity Improve Efficiency Advanced Electrode and Electrolytes for Li Ion Battery Battery Management System Li Ion Battery Module Packing Automotive Composites Bus Tracking System Modular E-Bus Driveline System Market Intelligence & Technology Assessment Li-Ion Manufacturing Scale Up Plastic VMould Design Flexible Roll Forming 3R System Lightweight Plastic Glazing ATM Diecasting Tool Wear Prediction Plastic VMould Process 12
  13. 13. Achievement as at Dec 2014: Employment 5,538Industry Led Professional Certificate (IPC) 1,764Automotive Industry Certified Engineer (AICE) 668 Automotive Apprenticeship (AA) 105 Customized Company Wide HCD (C-HCD) TALENT DEVELOPMENT 8,075 MAIs HCD Programme 12,997 Direct Recruitment from Industry JOBS CREATION 21,072 TOTAL OF With salary of 25% above industry average 13
  14. 14. 53ASEP Companies 277LPS Companies 2,250Trained Workforce Improved Productivity: 21.5% Cost Saving: RM 601.3 Million Lean Production System (LPS) programme was developed under the platform of Malaysia-Japan Economic Partnership Agreement (MAJEPA) ASEP was developed under the platform of Malaysia- Australia FTA(MAFTA) Achievement as at Dec 2014: Supply Chain Development 14
  15. 15. Bumiputera Automotive Business Opportunity Workshop (BumiAUTO) Bumiputera Motorcycle Dealership (BMD) Bumiputera Workshop Development & Transformation (BWTP) 100companies 5companies 150companies Improved Revenue of RM 83.6 Mil Achievement as at Dec 2014: Bumiputera Development 15
  16. 16. Achievement as at Dec 2014: Car Price Reduction (CPR) 3% 2016 2015 7% 2013 5% 2014 5% 2017 5% In 2013, CPR achieved 4.97% reduction. In 2014, CPR achieved 7.01% reduction This reduction has benefited more than 81.5% of passenger vehicle sales in 2014. As at May 2015, 4.6% reduction 16.58% ACHIEVEMENT TO DATE: 16
  17. 17. 2015 2018 20252020 EURO 4 RON97 (Petrol) EURO 4 RON95 (Petrol)* EURO 5 (Diesel)* EURO 5 RON95&97 (Petrol)* 2014 EURO 5 Diesel In 2014, 13 stations started the sales of Euro 5 Diesel in southern Malaysia. From 3rd quarter 2015, roll out of EURO 5 diesel to nationwide. Euro 4/5 Introduction Timeline Diesel Euro 5 Rollout Achievement as at Dec 2014: Euro 4/5 Implementation 17 * Supply ability from domestic refinery
  18. 18. THANK YOU 18