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Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D. Interim Associate Dean, Center for Community Vitality University of Minnesota Extension

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Page 1: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Mapping the Impacts of Extension Programs

Lynette Flage, Ph.D.Northeast District DirectorNorth Dakota State University Extension

Scott Chazdon, Ph.D.Interim Associate Dean, Center for Community VitalityUniversity of Minnesota Extension

Page 2: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Webinar Overview

•Background of Ripple Effect Mapping

•Description of the Method•Benefits and limitations•Examples

Page 3: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Background of the Method

• Qualitative method• Form of mind mapping • Ideal for brainstorming and organizing• Used in Horizons communities in

Washington, Idaho and North Dakota• Variations

Page 4: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Mind Mapping – Radiant Thinking

Pictorial Method• Note taking• Brainstorming• Organizing• Problem solving• Evaluation

Image: Mindmap, Graham Burnett, http://en.wikipedia.org/wiki/File:Mindmap.gif

Page 5: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Relatives of Ripple Effect Mapping

• Outcome mapping (OM)• Concept mapping• Participatory Impact Pathways

Analysis (PIPA)

Page 6: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Ripple Effect Mapping

• Purpose – to better understand intended and unintended results of the (Extension program) for individuals, groups, communities and regions.

• Completed post-program as part of impact evaluation

Page 7: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

How Does it Work?

• Identify the intervention• Schedule the event and invite

participants• Interviews/focus groups held• Mapping• Cleaning, Coding, Analysis

Page 8: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

VariationsParticipant Recruitment Interview /Focus Group

ProcessCoding

Program participants Appreciative Inquiry - with or without pairs

Community Capitals

Non-participant stakeholders

Probing around Community capitals

Short-medium-long term outcomes

Other Free flow – probes non-specific

Three legs of sustainability

Other Triple bottom line

Other

Page 9: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Ripple Effect Map of the Naturally Occurring Retirement Communities Collaborative

Page 10: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Ripple Effect Map of Fort Yates, ND Horizons Program

Page 11: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Political Capital

local politics to build

partnerships to advocate for local issues

Cultural Capital community & regional heritage, interconnections with others.

Natural Capital soil, air, environment

Human Capital

individuals’ knowledge and

skills

Financial Capital

investments of wealth for the future

Social Capital

healthy interactions to

make people feel welcome

Healthy EcosystemVital Economy

Social Well-BeingHealthy People

Built Capital housing, water, sewer, transportation and other infrastructure

Flora, C. B. & Flora, J. (2008). Community Capitals Framework

Page 12: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D
Page 13: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Benefits of mapping the ripple effects

• Simple and inexpensive tool• Activities are connected to a larger purpose• Shows public value of the program• Considers what is still needed• Encourages hopefulness• Opportunity for reflection & growth • Value realized to community• Group validation• Captures unintended outcomes and impacts• Shows total impact of the program

Page 14: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Direct & Indirect Impacts

• Extension programs often build social capital but don’t take credit for it.

• People do not act in isolation – strengthened social capital is a necessary pre-condition for other impacts.

• Other impacts may occur that were not foreseen in program theory.

Page 15: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Limitations of mapping the ripple effects• Risk of bias in participant section and

data collection• Participants may not have complete

information about a program or program outcomes

• Potential for inconsistency in implementation

Page 16: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Examples

• Horizons program • 4-H program mapping • Minnesota programs – BR&E map, Social

Service collaborative• Leadership programs

Page 17: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Mind Mapping Software

• www.xmind.net (free or $49/year – professional)

• Freemind• www.mindjet.com ($20/month)• www.mindmeister.com (free)• IMindMap – www.thinkbuzan.com/us

($99-$225)

Page 18: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Suggestions

• Use same facilitator, recorder and “mapper”• Understand you will be “probing” for responses

– think about some of those probes beforehand• Make decision prior to mapping whether to use

community capitals as probes during group interviews

• Recognize that Extension isn’t trying to take all credit for all change

• It is important to probe for negatives

Page 19: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Our Hopes

• Start a Community of Practice• Extension professionals and others will use

this regularly as an evaluation tool• Start discussion in the literature• Evaluation results published in various

journals

Page 20: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Discussion Questions

• Can this be done virtually?• Is this more of a method or methodology?• What interventions might be good candidates for

this approach?• Who would you invite?• What kind of questions would you ask to start

the process?

Page 21: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

References• Baker, B., Calvert, M., Emery, M., Enfield, R., & Williams, B. (2011). Mapping the impact of

youth on community development: What are we learning? [PowerPoint slides]. Retrieved from http://ncrcrd.msu.edu/uploads/files/133/Mapping%20Impact%20of%20Youth%20on%20Com%20Dev%2012-3-10.pdf

• Buzan, T. (2003) The Mind Map Book. London: BBC Books.• Cooperrider, D.L. & Whitney, D. 2007 Appreciative Inquiry: A Positive Revolution in Change.

Pp. 73-88 in P. Holman & T. Devane (eds.), The Change Handbook, 2nd edition. San Francisco: Berrett-Koehler Publishers, Inc.

• Douthwaite, B., Alvarez, S., Thiele, G., & MacKay, R. (2008). Participatory impact pathways analysis: A practical method for project planning and evaluation. ILAC Brief 17.

• Emery, M., & Flora, C.B. (2006). Spiraling-up: Mapping community transformation with community capitals framework. Community Development: Journal of the Community Development Society 37(1), 19-35.

• Eppler, M.J. (2006). A Comparison Between Concept Maps, Mind Maps, Conceptual Diagrams, and Visual Metaphors as Complementary Tools for Knowledge Construction and Sharing. Information Visualization 5:202-210.

• Hearn, S. (2010). Introduction to outcome mapping. Presentation on http://www.outcomemaping.ca

• Kollock, D. A. (2011). Ripple effects mapping for evaluation. Washington State University curriculum. Pullman, WA.

• Outcome Mapping Learning Community. (2011). http://www.outcomemapping.ca

Page 22: Mapping the Impacts of Extension Programs Lynette Flage, Ph.D. Northeast District Director North Dakota State University Extension Scott Chazdon, Ph.D

Contact information

Lynette Flage, Ph.D.Northeast District DirectorNorth Dakota State University [email protected]

Scott Chazdon, Ph.D.Interim Associate Dean, Center for Community VitalityUniversity of Minnesota Extension [email protected]