marine core service my ocean wp 1.3 external communication

MarineCore

Service

MY OCEAN

WP 1.3External Communication

Marine Core Service

MyOcean : Second Annual Meeting / 27-28 April 2011 / Roma

1.Reminder - Partnership

WP 1.3External

Communication

ACTIONS TOWARDS GMES and EU PRESIDENCY WEB SITE LINKS WITH REGIONS

MERCATOR OCEAN

- Mercator Océan- SMHI/Sweden- CSIC/Spain- MUMM/Belgium

Mercator OcéanCLS

NERSCDMIMET Office PUERTOS INGVMHI

MarineCore

Service

MY OCEAN

Actions towards European presidency

and GMES january- june 2010 : Spain

july- december 2010- Belgium

Marine Core Service


EU Presidency ACHIEVEMENTS(1)

European Maritime Day, Gijon- 18/21 May 2010

MyOcean on EuroGOOS boothNadia Pinardi and Pierre Bahurel (speakers to the conference)

EU Spanish Presidency/ CSIC Imedea

Marine Core Service


EU Presidency ACHIEVEMENTS(2)

2. « Pre-event » in the EUROPEAN PARLIAMENT :« Monitoring the Oceans, Essential Knowledge for a Sustainable Maritime Economy » Pierre BAHUREL, with contribution from Sébastien LEGRAND, MUMM, Belgium

EU Belgian Presidency/ MUMM

1. EurOceandays in Ostend 12-13 Oct. 2010 « Grand Challenges for Marine Research in the Next Decade »(Introduction to the Ostend declaration,By Kostas Nittis)

Marine Core Service


Actions towards GMES ACHIEVEMENTS

Communication materials for :

– European Commissioners’ breakfast organized by VP Tajani in Oct 10 (Illustration per area of Benefit)

– GMES exhibition at the Berlaymont building in Jan 11

– GMES Booth during GEO Summit in Beijing Nov10– GMES Video (http://www.gmes.info/pages-principales/services/marine-environment-

monitoring)

– FP7 Partner Board meeting in Dec10

– GMES Info website (News on MyOcean)

MyOcean on GMES booth during the Toulouse Space Show, June 2010

MarineCore

Service

MY OCEAN

MyOcean communication

materials and events: Web site

Promotional leaflets

Myocean Events

Marine Core Service


Project Website

V0 Home page

V1 Home page

Marine Core Service


Project Website ACHIEVEMENTS (1)

User-oriented

Direct access to Data from Home-page

Illustrations & News

Tutorials

Marine Core Service



MyOcean presentation, SWIFT MEETING March 24th 2011

A detailed Catalogue of Services

Marine Core Service




Section « NEWS FLASH » : Service

Desk Warnings on-line

Marine Core Service



LET YOUR NEWS POSTED on MyOcean

Web site !

Marine Core Service




DO PROMOTE YOUR PRODUCTS ON THIS

SECTION !

Marine Core Service



EDUCATION : STILL MUCH TO IMPROVE

Marine Core Service


Project Website GENERAL FIGURES

0

1000

2000

3000

4000

5000

6000

7000

janv.-11 févr.-11 mars-11 avr.-11

visits up to April20th

EUR27%

FRA21%

ITA13%

USA11%

PRT10%

DEU5%

UK5%

GRC4%

SPA4%

April 2010: 2000 visits

Country of origin

Marine Core Service


Population coverage : 25 answers (out of 70) : 35% coverage• 50% regular user• 15% punctual user• 20% future/potential user• 15% None of them (4)

Areas of Benefit : • 70% Coastal & Marine Environment• 52% Maritime Safety• 25% Maritime resources and 25% Weather, SF & Climate

How did they know about MyOcean• 36% through friend/colleague/business associate• 20% : involved in MyOcean• 16% through another project• 28% did not specify

TRUST level :• 60% did recommend MyOcean to a third person• 80% would recommend MyOcean to a third person

Project Website FIGURES FROM THE USER WORKSHOP(1)

Marine Core Service


EXCELLENT GOOD STANDARD POORdid not specify

HOMEPAGE 3 11 2 9INFO on PROJECT 3 6 6 1 9INFO on SERVICES 1 6 8 10NEWS and EVENTS 1 10 3 3 8

EDUCATION 2 10 4 9

WEB Portal :– 33% ask for an easiest Web portal navigation/easier access to Data– 20% ask for more editorial information (news/agenda/scientific information)

IDEAS proposal :

– Other languages?– Use cases on the Home page– Links to Downstream services– Training material on-line

« Good to Standard »

average answer

Project Website FIGURES FROM THE USER WORKSHOP(2)

Marine Core Service


Project Website Improvements

Improvements (planned):– Scientific publication section (Summer 2011)– Content improvement re Partners/Education (Summer 2011)– Complete FAQ section (May 2011)– Search field ( tbd)– Subscription to a Newsletter (tbd)

Improvements further to the User Workshop– To facilitate the access to data / To Improve the web tree– To adapt the Homepage accordingly– To organize links with the Downstream sector– To initiate a « community network » (Forum, wiki ?)

Marine Core Service


Communication materials ACHIEVEMENTS (1)

A complete A4 format booklet :– MyOcean FOLDER– 1 General leaflet front and back printed– 4 leaflet (per Area of Benefit) front and back

printed

Coming soon: Product sheet templates (web/print)

Marine Core Service



A0 Generalist Poster :


Coming soon : MyOcean template for Scientific Poster

Marine Core Service



Internal newsletter (latest edition dedicated to V1)

Project members


Marine Core Service


Events ACHIEVEMENTS (1))

130+ participants from 18 countries, representing 45 institutions.

40 posters during a poster session

Abstracts available on-line

MyOcean Science Days 2010 (organized by WP3/ Pierre Brasseur)

Dec.2010 TOULOUSE

What is the first European Colloquium on the scientific challenges facing the GMES Marine Service ?

Marine Core Service


Events ACHIEVEMENTS (2))

MyOcean User Workshop ( organized by WP17, Bertil Häkansson)

Read more on www.myocean.eu

Have Access to the presentations on www.myocean.eu

Marine Core Service


User Workshop feedback ?

EXCELLENT GOOD STANDARD POORdid not specify

ORGANISATION 15 7 3Plenary Session

Day 16 11 4 4

Plenary Session Day 2

8 10 2 1 4

SPLINTER MEETINGS

6 11 2 6

BENEFIT FOR ME 3 16 2 4

« Excellent to Good » level

Positive impact for 3/4 of surveyed

peopleOther Comments ?

« Thanks ! I’ll go home and register! » ( a future user)

« Excellent Communication

platform »“More Coffee

breaks ! ”

“Splinter too long, not

enough focused on discussions”

« Should be more

frequent »

Marine Core Service


Events – To come

FP7 Space Conference, Budapest /11-12 May

EuroGOOS Conference, Gdansk / October 2011

BSH, « The Future of Operational Oceanography » / Hamburg /25-27 Oct.2011

Marine Core Service


Very last slide (promised)

Internal Survey: Let us know about your needs and ideas !

Communication materials reminder

[email protected].

marine core service my ocean wp 1.3 external communication

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