marketing army of one: epic win or epic fail?
DESCRIPTION
Are you a marketing department of one? I feel your pain. Check out this presentation. Maybe you'll find an idea that'll help you keep your spirits high, your work great, and your waist narrow.TRANSCRIPT
Marketing Army of Marketing Army of OneOne
Epic WIN...Epic WIN...
… … or Epic FAIL?or Epic FAIL?
Look under your seat
Some of what makes me awesome
• Mktg guy mug shotLeft handed
Meh soccer player
Own an Elvis costume
Over 100 friends
It’s just me
GAGWant to beta-test email offer to promote Biz club’s bake sale.
Only have four writers and three web coders.
ONE PERSON DEPARTMENT?
DO ALL THE THINGS!
IF MULTI-TASKING IS A MYTH,
HOW DO YOU AVOID DOING CRAPPY WORK?
NO SUPERHERO HAS EVERY POWER
How to Kick Ass
How to
Pick it
Build door. Rip knob off.
Go for the long haul
Do you know Photoshop?
TWO MEATLOAVES ARE BETTER THAN ONE
SLOPPY SECONDS!
CRAPPY IDEA LAST TIME
= EPIC IDEA THIS TIME
My legal pad & pencil
Do good work
CREATIVITY IS JUST CONNECTING THINGS
Don’t try to be original…
… try to be good
Dig yourself a hole
Shun the non-believers!Shun the non-believers!
Shunnnnnnnnnnnn!!!
Shunnnnnnnnnnnnnnnnnn!!!
COLLEGE DOESN’T RECOGNIZE IMPORTANCE OF MARKETING
MARKETING DIRECTOR FOREVER ALONE
Big Honkin’ List of LynxzzzHigheredsolo.com www.higheredsolo.com
Seth’s blog: sethgodin.typepad.com/
Copyblogger www.copyblogger.com/blog/
NCMPR www.ncmpr.org/
Eduniverse eduniverse.org/
Mashable mashable.com/
Before & After Magazine bamagazine.com/
Chuck Green www.ideabook.com/
Stamats Quick Takes www.stamats.com/
mStoner www.mstoner.com/blog/
ReadWriteWeb www.readwriteweb.com/
Bloghighed.org www.bloghighed.org/
Doteduguru doteduguru.com/
Educheckup educheckup.com/
Ogilve’s 10 tips: http://www.brainpickings.org/index.php/2012/02/07/david-ogilvy-on-writing/
Other cool college sites, fb, blogs, etc.
fin
John Cleese on creativity
SpaceTime Time
Confidence Humor